AlphaGraphics Franchise News

Salt Lake City, UT (Grassroots Newswire) February 02, 2012 – Blackstreet Capital Partners II, an affiliate of a Maryland-based private equity fund, has announced its promotion of AlphaGraphics, Inc.’s Senior V.P. of Global Development, Art Coley to President of the franchise organization with nearly 300 centers worldwide. This appointment is effective immediately and follows the departure of Kevin Cushing as Chief Executive Officer of the company.
“We are very excited to have someone with Art Coley’s franchising knowledge and industry experience to lead AlphaGraphics,” said Blackstreet Capital Managing Director Lawrence Berger. “AlphaGraphics, and the printing industry in general, is at a critical inflection point and we are looking for renewed leadership to further implement the organizations’ strategy and achieve its goal of becoming the leading provider of business and marketing communications services to small- and medium-sized businesses...

Small business owners benefit from business centers' experience and expertise.
Salt Lake City, UT (Grassroots Newswire) January 25, 2012 – AlphaGraphics knows how important it is to encourage entrepreneurship in business – on both the local and national level. That's why the company is shining a spotlight on National Entrepreneurship Week, February 18-25, a celebration of entrepreneurs in America and the educational opportunities available to prepare tomorrow's business leaders.
"At our AlphaGraphics centers, the owners understand how to support local small businesses because they ARE owners of small businesses," said Jesse Himsworth, director of marketing at AlphaGraphics, Inc. "All AlphaGraphics business centers are locally owned and operated, and that gives them an insider's understanding of what small businesses need to get on their feet and prosper...

Salt Lake City, UT (Grassroots Newswire) January 18, 2012 – Business and marketing communications franchisor AlphaGraphics, Inc., formerly owned by the UK-based G A Pindar & Son Ltd., has been purchased by an affiliate of Maryland-based private equity fund Blackstreet Capital Partners II. The transaction closed on January 11, 2012.
“We’re extremely excited to add the AlphaGraphics brand to our portfolio,” said Blackstreet Capital Managing Director Lawrence Berger. “This is a unique deal for our team; Blackstreet typically purchases underperforming companies. AlphaGraphics, which is healthy and profitable, does not fall into this category. The company has not only weathered some difficult economic times, but continues to lead its industry in average center sales and net center growth...

Innovative self-promotion campaign highlights company’s increased marketing focus.
Salt Lake City, UT (Grassroots Newswire) January 17, 2012 – AlphaGraphics in the Cultural District, owned by Clare and Bill Meehan in Pittsburgh, Pennsylvania, was recently named a 2012 PODi Best Practices Award winner for its creative self-promotional campaign, designed to educate clients about the power of integrated direct mail. The campaign, which featured an innovative dimensional mailer comprised of an actual coconut in nylon netting, used multiple channels, including email, personalized URLs, social media and direct mail, to deliver the message “Use Your Coconut.”
This is just one in a string of awards recently awarded to members of the business and marketing communications company...

Company says opportunities are limitless in the "New Now" of marketing communications
Salt Lake City, UT (Grassroots Newswire) November 28, 2011 – Business ownership is challenging in the best of times. And 2011, for most businesses, has not been the best of times. While the recession has taken a toll on the business community, one group has grown dramatically in size and strength – the community of social media users. According to Jesse Himsworth, Director of Marketing at AlphaGraphics, Inc., in order to continue to survive and grow, small business owners must focus on reaching this new set of consumers.
"Today's consumer has constantly evolving options for learning about your business," says Himsworth. "People of all ages and all professions own 'smart phones,' which means they are literally walking around with the Internet in their pocket...

September 19, 2011 // Franchising.com // Salt Lake City, UT (Grassroots Newswire) - AlphaGraphics, Inc. concluded its third annual AlphaGraphics Fights Hunger food drive earlier this summer with a preliminary food collection total topping 30,000 pounds. The franchising company, which provides print and marketing services to small- and medium-sized businesses, launched its food drive efforts again this year in an effort to assist the growing number of hungry people seeking support from food pantries across the country.
AlphaGraphics Director of Marketing, Jesse Himsworth said, ″Food pantries across the country struggle for non-perishable goods every summer when donations are particularly low. We're appreciative of all the individuals and businesses that have raised awareness and donations for this important cause, which has resulted in nearly a 20% increase over last year's donations so far! We're honored to be a part of a solution-focused network of business owners who are dedicated to serving their communities...

Business center franchise combines traditional and cutting edge services for marketing in "The New Now" Salt Lake City, UT (Grassroots Newswire) – AlphaGraphics, a marketing services franchise with business centers nationwide, continues to evolve to meet the changing needs of their customers in today's marketing environment – what the company has dubbed "The New Now," according to CEO Kevin Cushing. The company unveiled new branding at their recent conference that Cushing says reflects a focus on innovation and ingenuity – an ongoing evolution that ensures that the small- to mid-sized businesses and individual consumers who are the company's clients will always have access to the latest technology and services to power their marketing programs...

Company provides marketing program to help marketers thrive in a changing world Las Vegas, NV (Grassroots Newswire) As part of its commitment to providing proven marketing solutions to small and mid-size businesses, AlphaGraphics awarded 24 individuals the Direct Marketing Association's (DMA) Fundamental Direct Marketing Certification last week at its annual conference in Las Vegas.

The program, which has certified 74 individuals, includes training on campaign development, marketing databases, direct mail, metrics and results tracking, email marketing and social media. The courses prepare individuals for an industry that is continually changing.

"This comprehensive training, facilitated by the most reputable direct marketing association in the world, equips our franchisees, and ultimately their team members, with additional tools to provide clients with superior marketing solutions," said Jesse Himsworth, Director of Marketing for AlphaGraphics...

Top ranking signifies company's commitment to supporting its franchisees Salt Lake City, UT (Grassroots Newswire) The success of a franchise business depends greatly on the opinions of its franchisees. That's why AlphaGraphics wants people to know about its World-Class Franchise Certification from the Franchise Research Institute, which it recently received for the fourth year in a row.

"Receiving this distinction again this year speaks volumes about AlphaGraphics as a company," said Art Coley, vice president of global development for AlphaGraphics, who notes that the World-Class Franchise ranking is achieved based on feedback from a company's franchisees.

In order to receive certification, AlphaGraphics had to earn a positive rating from two-thirds or more of its franchisees on questions focusing on topics such as the quality of the company, its competence and its commitment to franchisees...

Salt Lake City, UT (Grassroots Newswire) November 19, 2010 – AlphaGraphics Brazil announced 100 percent sales growth from 2007 to 2010 at its 9th annual Conference for business center owners, leadership and industry vendors at the São Paulo Center in Brazil earlier this month.

"We were excited to highlight our Brazil business centers' incredible achievements at this year's Conference," said AlphaGraphics Vice President of International and Marketing Rodrigo Abreu. "As a business-to-business company, our number one priority is to provide the marketing and printing solutions our clients need to grow their businesses, and 39 percent sales growth in 2009 confirms that we are on the right path to doing that."

Over 150 attendees took part in Conference training on topics including social media, marketing in the "New Now", sales techniques and implementing the latest technological innovations...

Salt Lake City, UT (Grassroots Newswire) – agDirect Crossmedia Brazil, a member of marketing and communications franchise network AlphaGraphics, Inc., was honored for its winning case study entry at the Echo Awards Gala in San Francisco, CA on October 12, 2010. The award-winning case study, which highlighted a lead generation campaign to launch a pilot product for international company Ambev, featured a cross-channel approach that included personalized maps, direct mail, Personalized URLs and e-mail marketing.

"We are honored to have received a Certificate of Excellence as an ECHO Finalist from such a highly respected institution," said AlphaGraphics Vice President of International and Marketing Rodrigo Abreu. "Our goal in this campaign was to catch the customers' attention and direct them to the nearest location where they could buy the new product...

Salt Lake City, UT (Grassroots Newswire) - AlphaGraphics, Inc., the nation's leading print and marketing franchise with nearly 300 locations, announced today that CEO Kevin K. Cushing was inducted into the National Association for Printing Leadership's (NAPL) Walter E. Soderstrom Honor Society on Saturday, Oct. 2, at the Park Hyatt Hotel in Chicago. Cushing was one of 10 individuals to be inducted this year to the Soderstrom Society, an honors organization that recognizes the contributions of graphic arts industry leaders.

"It's an honor for me as CEO of AlphaGraphics and a testimony to the hard work and results of our franchisees around the world and their teams," said Cushing. "I accept this induction with gratitude and appreciation for all those who stand behind the AlphaGraphics brand and those in the industry leading us to new horizons...

Marketing Services Franchisor Positions Its Local Business Owners for Success in Evolving Business Environment SALT LAKE CITY, UT - (Marketwire) - AlphaGraphics, Inc., whose nearly 300 owner-operated, locally-based business centers worldwide help their clients plan, produce and manage visual communications, will hold its annual conference in Tucson, AZ, from July 7 - 10.

The conference theme, "The New Now," is a reflection of the company's focus on evolving, improving, and innovating to meet and anticipate the needs of today's small- and medium-sized businesses. As the company celebrates its 40th anniversary in the city where it was founded, franchise owners will learn about the latest products and processes they can offer to their clients as part of a full-service marketing communications solution...

SALT LAKE CITY, UT--(Marketwire - June 1, 2010) - AlphaGraphics is celebrating its 40th anniversary, and according to AlphaGraphics CEO Kevin Cushing, the company has developed dramatically over the last four decades.

"We have grown from simply providing printing services to becoming a franchise corporation that provides overall marketing and communications solutions," Cushing said. "During our anniversary this year, we are reflecting on how we have led the industry in developing innovative solutions, fostering a culture of excellence and steadily building a brand."

From the time the business was founded by entrepreneur Rodger Ford in 1970 in Tucson, Arizona, AlphaGraphics has occupied a unique niche in the business services space...

Tips helpful as nation recognizes National Small Business Week SALT LAKE CITY (Grassroots Newswire) – In a business climate that is always evolving and challenging, small business owners need to make sure they are taking full advantage of current marketing strategies to keep their businesses growing, said AlphaGraphics CEO Kevin Cushing.

Integrated marketing, search engine optimization and social media, for example, are just a few of the most recent trends in successful marketing efforts for growing businesses, Cushing said. As National Small Business Week approaches on May 23rd, Cushing is offering advice that can help business owners.

"Small business owners should analyze their current marketing campaigns and see how they can make improvements that align with what's going on in the world today," Cushing said...

Marketing and Communications Company Welcomes New Director of Marketing and Public Relations, e-Commerce Consultant and Executive Promotions Salt Lake City--(BUSINESS WIRE)--AlphaGraphics, Inc. announced today several changes to the senior management team. The company is proud to introduce Sharon Cook as its new director of marketing and public relations, and Eli Sackett as e-commerce consultant. The company is also announcing the promotions of Art Coley to vice president of global development and Suzette Bergin-Blakemore as business development director.

"One of the keys to maintaining our leadership position in the industry is to continually enrich the senior management team," said CEO Kevin Cushing. "We are confident that Sharon, Art, Suzette and Eli are going to make significant contributions to the AlphaGraphics brand...

Salt Lake City, UT, --(PR.com)-- AlphaGraphics®, a leading print, graphics and marketing communications franchisor, recently signed a multi-year partnership agreement with U.S. Sailing to be the first-ever title sponsor of the U.S. Sailing Team, which is now known as U.S. Sailing Team AlphaGraphics™. While the Salt Lake City-based company isn't the first to try a sports sponsorship, an inevitable question arises: Who really benefits from such a partnership? In AlphaGraphics' case, everyone does.

According to AlphaGraphics' chief executive officer Kevin K. Cushing, the company carefully selected U.S. Sailing because they wanted to be sure that the organization they chose shared AlphaGraphics' goals and values. Andrew Pindar, chairman of AlphaGraphics' parent company Pindar Group and an avid sailor himself, was already heavily involved in sports sponsorships through sailing and felt the sport's values mirrored AlphaGraphics' corporate values of high achievement, teamwork, environmental sustainability and excellence...

Who Really Benefits?

August 01, 2008 // Franchising.com // (Salt Lake City, UT)---AlphaGraphics®, a leading print, graphics and marketing communications franchisor, recently signed a multi-year partnership agreement with US SAILING to be the first-ever title sponsor of the US Sailing Team, which is now known as US Sailing Team AlphaGraphics™. While the Salt Lake City-based company isn't the first to try a sports sponsorship, an inevitable question arises: Who really benefits from such a partnership? In AlphaGraphics' case, everyone does.

According to AlphaGraphics' CEO Kevin K. Cushing, the company carefully selected US SAILING because they wanted to be sure that the organization they chose shared AlphaGraphics' goals and values...

March 26, 2008 // Franchising.com // (Salt Lake City, UT)---Despite a struggling economy and continued pressure on the printing industry, international print and visual communications franchisor AlphaGraphics is continuing to grow, posting records for system-wide sales as well as adding new centers to its network. While many businesses focused on printing and visual communications are finding it difficult to attract new clients and generate revenue, AlphaGraphics' 262 business centers are doing just the opposite. In fact, AlphaGraphics' average sales per location for January and February 2008 were the highest in the company's 38-year history.

In addition, the AlphaGraphics network continues to expand. Over the past year, AlphaGraphics has opened 14 new business centers in the U...

AlphaGraphics® Enhances Direct Marketing Capabilities with EFI's New Variable Data Printing Software

Salt Lake City, UT, September 28, 2007 --(PR.com)-- AlphaGraphics, Inc., a leading provider of marketing and visual communications solutions, and EFI (EFII), the world leader in customer-focused digital printing innovation, announced last week that AlphaGraphics will deploy XMPie uDirect Professional Premier Edition, optimized for EFI solutions, to its network of more than 260 franchised business centers.

A key initiative for AlphaGraphics is the continued development of its personalized communications solutions, which employ variable data printing, personalized URLs and other technologies to develop targeted marketing campaigns for clients...