Carvel Franchise News

Enjoy a Free Junior Soft Serve Cone at Grand Re-Opening April 26th
ATLANTA, GA--(Marketwire - Apr 19, 2012) - Everything old is new again at America's favorite retail ice cream chain. Take a step forward in time by stopping by your neighborhood Carvel® Ice Cream to check out its new "classic cool" look. From a streamlined menu and powerful new graphics to new innovative cake designs, Carvel couldn't be more proud to unveil its fresh positioning and appearance inspired by the 78 year history of the brand.
From top to bottom, each Carvel retail location has undergone a classic cool transformation, including fresh paint, new graphics and updated menu boards and signage. Employees will greet customers in retro-inspired uniforms...

Visit Your Local Carvel to Try a Delicious New Take on a Carvel Classic
ATLANTA, GA--(Marketwire - Sep 12, 2011) - Carvel is celebrating you -- our out of this world fans -- and the launch of our new Lil' Flying Saucers™ with a FREE giveaway event Thursday, September 22nd. Simply stop by your local Carvel retail location any time that day to try a Lil' Flying Saucer™ at no charge*. Consider it a small "saucer" of thanks for your year-round support.
Featuring our premium vanilla soft serve ice cream and classic chocolate cookie wafer, Carvel's new Lil' Flying Saucer™ has all the goodness of our famous Flying Saucer® only in a smaller, more convenient size. Even better, when made with our delicious Carvelite™ low fat ice cream, each Lil' Flying Saucer™ contains only 100 calories, making it the perfect guilt-free snack to take home!
Sold in packs of 18, Carvel's new Lil' Flying Saucers™ will be available at a special introductory price of $9...

Posted on November 15, 2010 by carvelicecream November 16, 2010 // Franchising.com // ATLANTA, GA – Carvel Ice Cream is pleased to announce the winners of our VIP Diamond Card Contest! We asked Carvel fans nationwide to tell us about the Very Important People in their lives, and tell they did! From servicemen and women to firefighters, cancer patients, stellar children and model moms and dads, hundreds of people submitted essays, photos and videos of the people they appreciate most, and we couldn't be happier to reward our 50 winners with VIP status at America's favorite retail ice cream franchise.

Our 25 grand prize winners and their 25 nominees have now received exclusive VIP Diamond Cards entitling them to $76.00 in purchases at Carvel (in honor of the company's 76th year in business)...

Come by any time April 29th for a sweet treat on the house ATLANTA /PRNewswire/ -- Come celebrate spring with Carvel! On April 29th, enjoy a free cup of our delicious new Low Fat Ice Cream with the Flavor Shotz topping of your choice! Our just-released Flavor Shotz come in 12 flavors, including Acai Berry, Banana, Black Raspberry, Blueberry, Bubble Gum, Cotton Candy, Mango, Mint, Orange, Peach, Pistachio and Pomegranate. Consider this offer our way of saying thanks for your year-round support!

Our new Low Fat Ice Cream is every bit as thick, rich and dreamy as our regular ice cream, but with 75% less fat and 30% fewer calories. It's the perfect dessert to enjoy as we make our way into summer! Event: Free 3.5 oz cup of Carvel's new Low Fat Ice Cream with the Flavor Shotz topping of your choice! Date: All day, April 29th Location: Participating Carvel Shoppes Nationwide About Carvel Ice Cream The United States' first retail ice cream franchise, Carvel Ice Cream has become one of the best-loved and most recognized names in its industry...

March 15, 2010 // Franchising.com // ATLANTA, Ga. – This St. Patrick's Day, avoid the pinch with a shot of green at Carvel! On March 17th, top your favorite ice cream with one of our new Flavor Shotz flavors, including pistachio and mint, absolutely free.

Our St. Patrick's Day celebration kicks off a new era of taste fulfillment at America's oldest ice cream franchise. No longer are guests limited to the already substantial variety of delicious soft serve and hand-dipped flavors made fresh in our shoppes. New Carvel Flavor Shotz allow dessert lovers to "Call Their Own Shotz" by choosing 1 (or more) of 12 delicious "shotz" of flavor to top or blend into a fresh made ice cream treat. Added to the ice cream, shake or Carvelanche® of guests' choice, the resulting flavor possibilities are endless!

"Today's consumer wants variety, and that's exactly what our new Flavor Shotz provide," says Vice President of Marketing Lori Peterson...

March 02, 2010 // Franchising.com // ATLANTA, Ga. – Carvel is thrilled to introduce its latest irresistible treat: low fat ice cream! Now, any ice cream, novelty or cake at Carvel is available in a low fat option that tastes just as thick, rich & dreamy as the regular Carvel ice cream fans have been raving about for over 75 years. With 75% less fat & 30% fewer calories than our regular desserts, our new low fat ice cream will satisfy your sweet tooth without compromising your dietary goals!

"While we have seen guest tendencies move toward healthier options, it's clear that dessert lovers are not willing to sacrifice taste for less fat and fewer calories," says Vice President of Marketing for Carvel Lori Peterson...

From ice cream peddler to ice cream icon, founder Tom Carvel left his mark on the industry

ATLANTA, April 6 /PRNewswire/ -- Before computers, Velcro or microwave ovens, the world had Carvel Ice Cream. Best known for premium soft serve ice cream, hand dipped products and uniquely shaped ice cream cakes, Carvel has over 500 retail ice cream shops across 25 states and in seven countries.

This Memorial Day Carvel celebrates its 75th anniversary. On that same day in 1934, Tom Carvel's ice cream truck suffered a flat tire in Hartsdale, NY. The site later became the first Carvel retail ice cream shop. While many remember the distinct voice of Tom Carvel, the first CEO to star in his own commercials, few know that same man was called the "Father of Franchising," offered the first Buy One, Get One Free coupon and held 540 other patents, trademarks and copyright registrations from mechanical and product designs to methods and technical developments of food equipment...

The nation's best loved name in the ice cream industry offers financial relief for new franchisees
August 06, 2008 // Franchising.com // ATLANTA, Ga. – Take a cue from the man who proclaimed in a voice that sounded like gargling rocks "Carvel is the world's freshest gourmet ice cream," and join the 74 year old company now 500- plus locations strong. From now until September 30, Carvel Ice Cream is offering incentives for new franchise owners including a reduced franchise fee and store opening financial incentives.

Carvel is looking to continue growth and expansion by bringing on new franchise partners in areas with an established brand presence including Davie, Fla., Midland Park, NJ; West Orange, NJ; Riverdale, NY; Masepeth, NY and Park Slope, NY...

The leader in premium soft serve targets a new audience with a new approach

May 08, 2008 // Franchising.com // ATLANTA, GA.– You've read his blog on MySpace, you've asked to be his friend on Facebook, he sends you emails from his own personal email address, and now all you have to do is text his name to 78247 and because you are BFF's he will totally text you back.

The nation's favorite spokeswhale, Fudgie, is breaking into mobile marketing with Carvel's Arctic Summer Sweepstakes. He is asking consumers to text "FUDGIE" to 78247 to receive a coupon for one of the new blended coffees or Arctic Blenders and a chance to win one of five 42" TVs. Additionally, consumers can visit www.carvel.com and play a virtual matching game for a chance to win a technology package that includes a 42" flat screen TV, surround sound system and HD DVD player, or $2,500; a laptop computer, or $1,000; or an 8GB MP3 player, or $250...

Nation's first retail ice cream franchise blends beverage innovation and free product to create the ultimate roll-out

April 14, 2008 // Franchising.com // ATLANTA, GA. – This month, Carvel® Ice Cream launches six new blended frozen drinks to become permanent menu items at over 500 locations nationwide.

Known for premium soft serve, hand dipped ice cream products and uniquely shaped ice cream cakes, Carvel now offers Arctic Blenders™ in three unique flavors and three distinctive Blended Coffee Drinks:Cookie Dough Arctic Blender:An icy blend of cookie dough and Carvel's own vanilla flavoring garnished with chocolate syrup then topped with whipped cream and cookie dough chunks.
Peanut Butter Arctic Blender:A mixture of ice, peanut butter, peanut butter cups, chocolate syrup and Carvel's own vanilla flavoring garnished with chocolate syrup then topped with whipped cream and crushed peanut butter cups...

A commitment to visit 440 locations helps launch new products

April 03, 2008 // Franchising.com // ATLANTA, Ga.– From now until May, Carvel® Ice Cream's franchise support team is on a mission to visit roughly 440 Carvel Ice Cream locations to implement six new blended frozen drinks as part of their promise to keep the brand fresh, and maintain a leadership position within the ice cream category.

Carvel, the nation's first retail ice cream franchise, was acquired by FOCUS Brands in late 2001. Since then, they have been committed to promoting innovation to keep the 74 year old brand current and relevant in the evolving marketplace. Playing on the importance of getting a return on one's investment, Carvel calls this reoccurring tradition Refreshing Our Image (ROI)...

Current promotion also features seasonal hand-dipped flavors, including Cinnabon® Ice Cream

October 05, 2007 // Franchising.com // Atlanta – Who says fall and winter are too cold for ice cream? Not Carvel® Ice Cream! Now through Feb. 28, 2008, participating U.S. and Puerto Rican locations are offering two new Hot Crunch Sundaes to warm the hearts and taste buds of customers during the colder months.

The Hot Berry Crunch Sundae contains Carvel's fresh vanilla ice cream, famous vanilla crunchies, and a warm mixture of berries, garnished with whipped cream and black raspberry drizzle, and served in a freshly baked waffle bowl.

There's also a Hot Apple Crunch Sundae, which includes warm apples topped with caramel sauce and coated with Makara® Cinnamon, the signature spice used in the world famous cinnamon rolls from Cinnabon® Inc...

– Have some fun and pick from individual servings, boxed novelties or cakes –

September 14, 2007 // Franchising.com // Atlanta – What do you get when you put America's freshest soft serve ice cream on top of cupcakes? Ent"icing" new treats from Carvel® Ice Cream, that's what! Now through Feb. 28, 2008, participating U.S. and Puerto Rican locations are offering Carvel ice cream cupcakes as yet another way for customers to make parties, catered events or any given day special and fun.

Each cupcake features moist yellow cake topped with Carvel's famous soft serve ice cream and a variety of toppings such as Carvel's signature whipped topping, its proprietary Brown Bonnet® hard-shell chocolate coating, milk chocolate fudge and rainbow or confetti sprinkles...