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Franchisor Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

Explore Amanda Kahalehoe's journey in franchising, highlighting the pivotal role of mentoring female leaders, breaking barriers along the way
  • Franchise Update Media
  • 762 Reads
Explore Abby Fogel's journey in franchising, highlighting the pivotal role of mentoring female leaders, breaking barriers along the way
  • Franchise Update Media
  • 825 Reads 1 Shares
New report reveals restaurants are turning to more tech to offer guests more control and convenience
  • Kerry Pipes
  • 812 Reads
Amanda Maquet, marketing director for Moran Family of Brands, on fostering franchisee trust and building a strong local presence
  • Franchise Update Magazine
  • 832 Reads
Digital marketing and referrals have the highest lead-to-close ratios in franchising
  • Franchise Update Media
  • 1,150 Reads 1 Shares
Jennifer LoBianco, CMO of Best Life Brands, on how the franchise supports its franchisees
  • Franchise Update Media
  • 751 Reads 3 Shares
Explore Kim Falk's journey in franchising, highlighting the pivotal role of mentoring for female leaders, breaking barriers along the way
  • Franchise Update Media
  • 914 Reads
Explore Shane Evans's journey in franchising, highlighting the pivotal role of mentoring female leaders, breaking barriers along the way
  • Franchise Update Media
  • 951 Reads 22 Shares
The vital role of a COO in building your franchise dream team
  • Franchise Update Media
  • 896 Reads 1 Shares
Innovative growth strategies for Batteries Plus in Phoenix market
  • Kerry Pipes
  • 1,047 Reads
Survey finds franchisors have implemented strategies to lessen initial expenses for potential franchisees
  • Franchise Update Media
  • 1,113 Reads 1 Shares
Jamba®
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CEO of Empower Brands Scott Zide talks about innovation and differentiation
  • Franchise Update Media
  • 1,249 Reads 19 Shares
Explore Mary Ann Donaghy's journey in franchising, highlighting the pivotal role of mentoring female leaders, breaking barriers along the way
  • Franchise Update Magazine
  • 1,172 Reads 15 Shares
Explore Catherine Deano's journey in franchising, highlighting the pivotal role of mentoring for female leaders, breaking barriers along the way
  • Franchise Update Magazine
  • 2,491 Reads 146 Shares
Stephanie Coffey champions mentorship for female leaders in franchising, fostering growth and community
  • Franchise Update Magazine
  • 1,151 Reads 7 Shares
April Anslinger champions female mentorship for C-suite success; emphasizing intentionality, trust, and empowerment, mentoring fosters growth and confidence, urging women to both seek and provide mentorship to make a difference
  • Franchise Update Magazine
  • 974 Reads
More than a dozen successful women in franchising share their mentoring experiences
  • M. Scott Morris
  • 1,190 Reads
Franchise Update explores leadership, the many facets of mentoring, and local store marketing
  • Kerry Pipes
  • 1,435 Reads 1 Shares
The Annual Franchise Marketing Report is a go-to benchmarking guide for franchise marketers
  • Kerry Pipes
  • 1,144 Reads 2 Shares
2024 Franchise Innovation Awards Website is Live
  • Kerry Pipes
  • 893 Reads
Your franchise development marketing should play to what your prospects are looking to learn from your brand
  • Franchise Update Media
  • 1,308 Reads 18 Shares
Angry Crab Shack
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What would it mean if you increased the ratio from application to attending discovery day by 10–20%?
  • Art Coley
  • 1,650 Reads
With a solid strategy and the right partners, your brand could be poised for international growth in 2024.
  • William Edwards
  • 1,592 Reads 1 Shares
Hiring, training, and retaining a chief development officer is essential to the growth of any franchise system.
  • Franchise Update Media
  • 1,167 Reads 4 Shares
Slicing up the AFDR report to deliver timely insights into the competitive franchise development landscape.
  • Kerry Pipes
  • 986 Reads
Franchising smarter requires a forward-thinking mindset that embraces innovation, efficiency, and adaptability.
  • Franchise Update Media
  • 1,266 Reads 8 Shares
Take time to evaluate how your business and processes compare with what your competitors are doing.
  • Paul Wilbur
  • 1,580 Reads 3 Shares
The No. 1 key to selling franchises is having successful franchisees who provide positive reviews.
  • Evan Hackel
  • 1,241 Reads 1 Shares
Robert Morris, Vice President of Development and Global Operations at Altitude Trampoline Park discusses the key roles of their operations teams.
  • Franchise Update Magazine
  • 2,068 Reads
Häagen-Dazs prioritizes brand reputation, sales growth, and training for its operational teams, conducting regular inspections, implementing a Mystery Shopper program, and providing continuous hands-on training to enhance customer experience and support its teams nationwide.
  • Franchise Update Magazine
  • 1,636 Reads 2 Shares
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