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Multi-Unit Franchisee is the only publication devoted entirely to Multi-Unit Franchisees, Area Developers, and Master Franchises. Offering original articles, supplier listings, franchise opportunities, whitepapers, blogs, interactive discussions, and much more.
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Franchise Opportunities: Master/Area Developer Franchises
A master franchise is an exclusive right to sub-franchise within a specific territory. Although the initial franchise fees are higher, a master franchise license can lead to greater growth than a traditional franchise. In turn, the master franchisee keeps a portion of the initial fees and royalties that the individual franchisees pay over time. The area developer is granted the right to open a pre-determined number of outlets in a certain geographic territory. Area Developers usually pay a reduced franchise fee and royalty. Since area developers are responsible for financing each unit as it opens, they have a vested interest in ensuring that each unit is operated in the best possible manner.
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