Prices are going up everywhere from electricity to gas & oil. Consumers are paying closer attention to frivolous spending. They are tightening their purse strings and second guessing un-necessary expenses. Surprisingly the Massage Therapy industry has skyrocketed in just a few years. The AMTA "American Massage Therapy Association" has confirmed that at least 24% of adults admit to receiving a massage within the last 12 months.*
*Information derived from 2008 AMTA "Massage Therapy Industry Fact Sheet"
The facts are that consumers are still in pain and are probably more stressed out now than before. This is why they are seeking alternative healthcare.
 At a Michelle Lea Massage Therapy clinic our customers know the monies they spend is going towards a worthy cause….their health. They know without this form of therapy they would be (a) taking more medications, (b) wasting hard earned income on overpriced non therapeutic treatments, (c) paying for someone else’s kid to go to college (d) wondering where their time/money went and getting nothing out of it. They also know they cannot handle the stresses of a busy hectic lifestyle without balancing their own health needs.
Our clinics are designed to be completely therapeutic in a clinical but relaxing atmosphere without the expensive un-necessary frills. You will still get our complete undivided attention of personalized therapy according to your needs or your doctors recommendation without feeling guilty as if it were a "Spa" environment.
In today’s day with the economy being not so confident; folks are making sure they get quality for their money. The average consumer doesn’t mind paying for quality care but; if they spend ½ price on something and cannot see where their money went, then they feel abused and will not return even at half price.
The consistent statements heard in our clinic are:
- I don’t mind paying for steak compared to hamburger…..
- When you’re real sick you go for the good tissue and not the cheap tissue….
- I don’t mind paying for quality….
- I know my therapist cares; I just know it….
- Your clinic treats the whole problem and not just the symptom….
We offer personalized training for licensed massage therapists and managers. We want you to succeed and will help you through every aspect from initial hiring to on-going support. Our staff is dedicated to your success. We understand the "cellular" nature of this industry not just the business "shell" of it.
We are licensed therapists ourselves so you will be trained & supported by a group of professionals that have years of experience varying from proven techniques of hiring, advertising and retaining long-term clients.
 "I personally have been in the Massage Therapy industry for almost 20 years. As a licensed therapist myself, I’ve seen first-hand the need/demands for this industry. I could not promote what I don’t believe in. This is why I put my heart and soul in this franchise. I believe in this industry and I KNOW it works. Our small town clinic has worked on folks from the Amish to Naval Admirals and they all say the same thing; "it’s quality" not fluff."
Michelle Lea, CMT
President,
Michelle Lea Massage Therapy Inc.
Start Up Support
- Demographic direction in selecting your center site.
- Assistance in clinic layout and design.
- Assistance in recruiting Licensed Massage Therapists.
- Guidance in hiring, staffing and training Administrative Personnel.
- Assistance with organizing your Grand Opening, including media and
advertising purchasing.
Training
- One week comprehensive classroom and on-the-job training program
at our corporate center.
- Five days training at your center.
- Exclusive use of our proprietary Operations Manual.
- Use of our customized Scheduling, SOAP Notes and Insurance
Preparation Software program.
- Exclusive use of our proven proprietary and confidential training
programs, approved products, reference manuals, techniques and
other materials.
- Continuing education both in-clinic and classroom.
Tools For Success
- Use of Michelle Lea Massage Therapy name, logos and trademarks.
- Use of proven effective marketing slicks.
- Use of our software to assist you in running an efficient business.
- Access to proprietary and proven systems and techniques designed
to make business ownership simple and efficient.
- Your own web-pages through our www.LeaMassageTherapy.com
- A well managed website to promote your Clinic at an easy to find
web address, we will post your address, phone number, hours of
operation and give directions to and from your clinic as well as
therapists pictures and bio’s.
- A Research and Development team working hard to stay ahead of
industry trends.
Ongoing Support
- Telephone consultations with our franchisee support team.
- Internet Technology support.
- Scheduled visits from Field Support Representatives.
- Meetings, teleconferences and workshops designed to keep you
informed and ahead of market needs.
Join an industry that has lasting effects on customers. Help us help the world one Massage at a time.
Michelle Lea Massage Therapy Franchise Information Request Form
Please take a moment to fill out the short form below to inquire about opening your own Michelle Lea Massage Therapy Health and Fitness Franchise.
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