Pollo Campero Expands In The U.S.

Latin American Company Brings More Delicious
Fried Chicken to Albany Park, Ill. and Hempstead, N.Y.


August 30, 2007 // Franchising.com // DALLAS – Pollo Campero has successfully opened two of its newest restaurants in Albany Park, Ill. and Hempstead, N.Y. Residents of both cities have eagerly awaited the Latin-inspired fried concept and this July Pollo Campero answered their grumbling stomachs.

Both restaurants broke more records than many of the latest Pollo Campero openings. Hempstead served more than 15,000 people in the first week as well as 1511 chickens, 180 pounds of beans, 172 pounds of plantains and 1420 units of tostones.

Albany Park served nearly 4,000 pounds of 165 pounds of beans, 349 pounds of plantains, and 76 pounds of tostones while customers came back the first month to eat an overwhelming amount of chicken – 31,830 pounds to be precise!

"We are thrilled to provide two great cities with more delicious chicken," said Roberto Denegri, President and COO, Campero USA. "Our unique combination of quality, flavor, affordability and service has created a demand for the Pollo Campero experience, resulting in record-breaking sales with every U.S. market opening thus far."

Pollo Campero now has 253 restaurants in 11 countries and three continents with 32 in the U.S. This expands the presence of Campero in the United States, where operations began in 2002. The chain is ramping up its expansion into key U.S. markets in response to overwhelming demand for its flavor-bursting brand of chicken and personal service with a Latin twist.

Pollo Campero initiated its U.S. expansion in 2002 after selling three million "to go" orders through various Central American airport locations to travelers delivering duffle bags full of the chain's trademark chicken to stateside friends and relatives who craved the familiar flavor. Since its successful entry into the U.S., the chain has grown in popularity beyond its traditional Hispanic consumer base.

ABOUT POLLO CAMPERO
Founded in Guatemala in 1971 by the Gutiérrez Family, with nearly 200 locations in Latin America and the U.S., Pollo Campero is among the greatest success stories in entrepreneurial history. Since opening the first U.S. restaurant in Los Angeles (April 2002) Pollo Campero restaurants are breaking sales records of every major quick service selling delicious fried chicken and Latin American style side dishes to loyal customers from Latin America and new customers discovering the product daily.

Today, under the leadership of Mr. Juan José Gutiérrez, Pollo Campero is among the biggest and most innovative companies in Latin America operating in Guatemala, El Salvador, Honduras, Nicaragua, Ecuador, Peru, Mexico and the United States, serving over 75 million orders per year, employing over 6,000 people in Latin America and over 1,000 in the U.S. "We are passionate about our customers," says Juan José Gutiérrez, President and CEO of Campero USA Corp. "The loyalty of our employees and of our customers, the loyalty to our product and to our brand, has been fundamental to the Pollo Campero success," he concludes.

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Pollo Campero restaurants are breaking sales records of every major quick service restaurant, selling delicious fried chicken and Latin American style side dishes to loyal customers from Latin America and new customers discovering the product daily.

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