Celebrating its 25th Anniversary, Marble Slab Creamery Wants You to "See the Light"
February 25, 2008 // Franchising.com // New York – NexCen Brands, Inc. (Nasdaq: NEXC) ("NexCen"), parent company of Marble Slab Creamery has announced that now calorie conscious customers can also enjoy their family's ice cream run. Marble Slab is celebrating its 25th anniversary, of being a leading purveyor of super premium, hand-mixed ice cream by setting their quality standards exceptionally high. Expanding on that, Marble Slab is enticing customers to "See the Light" with their line of nonfat or no sugar added frozen yogurts.
"Marble Slab is proud to be the only super premium brand ice cream franchise to offer across the nation fresh, frozen yogurts that are made daily with the finest ingredients for our customers," said Robert D'Loren, President and CEO of NexCen Brands, Inc., "we layer our delicious yogurt with fresh fruit in a parfait style creating the ultimate non fat yogurt experience."
Marble Slab's frozen yogurts are a guilt-free frozen delight. Customers watching their waistlines can indulge and enjoy a half-cup serving of Marble Slab's non-fat or no-sugar added frozen yogurt.
* Marble Slab's non-fat frozen yogurt has 100 calories, less than 0.5 grams of fat, 22 carbohydrates and 17 sugars and three grams of protein.
* Marble Slab's no sugar added frozen yogurt has 90 calories, less than 0.5 g, 17 carbohydrates, six sugars and four grams of protein.
Customers can customize their yogurt blends by adding fresh fruit including raspberries, blueberries and bananas or have the option of endless mix-ins. If customers cannot decide on a mix-in, but want to "See the Light," adding fresh blueberries to their vanilla yogurt creates the perfect blend.
About Marble Slab Creamery (www.marbleslab.com)
Marble Slab Creamery currently owns more than 375 locations worldwide, including the United States, Puerto Rico, Canada, Bahrain, Kuwait and the United Arab Emirates. It is dedicated to providing its customers with the freshest ingredients available, with product offerings such as hand-rolled freshly baked waffle cones in a variety of flavors, and numerous "mixins," including fresh fruits, fine nuts, sweet candy, and cookies. In 2007, Marble Slab was acquired by NexCen Brands, Inc. (NASDAQ: NEXC), a public brand acquisition and management company that focuses on three verticals: retail franchising, consumer branded products, and quick service restaurant ("QSR") franchising.
NexCen Brands, Inc. (www.nexcenbrands.com)
NexCen Brands, Inc. is a vertically integrated global brand management company focused on assembling a diversified portfolio of intellectual property-centric companies operating in the consumer branded products and franchise industries. The Company owns, licenses, franchises and markets a growing portfolio of consumer and franchise brands including The Athlete's Foot®, Bill Blass®, Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzel Time®, Pretzelmaker®, Shoebox New York™ and Waverly®. The Company licenses and franchises its brands to a network of leading retailers, manufacturers and franchisees that includes every major segment of retail distribution from the luxury market to the mass market in the U.S. and in over 50 countries around the world, and consists of approximately 1,900 franchised stores. NexCen, through its information technology, franchisee support systems and advertising, marketing and public relations team, markets its brands to continually drive greater consumer awareness and brand equity for each of its brands. NexCen touches nearly every aspect of a consumer's lifestyle from the food they eat to the furnishings in their homes and the clothes and footwear they purchase.
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