Donatos Pizza introduces Flatbread Pizzas

April 03, 2008 // Franchising.com // (COLUMBUS, Ohio) -- Donatos Pizza announces the introduction of its flatbread pizzas, which feature four bold new flavor combinations on a nutritious, multi-grain crust. Leading the trend toward offering flatbread as a crust, Donatos is bringing customers the unique, robust tastes of Chicken Carbonara, Tuscan Vegy, Grilled Buffalo Chicken and Pepperoni Portabella on the healthier crust alternative.

"Through our commitment to product development, we sought to create new flavors that are unlike anything in the market right now," said Donatos' Director of Product Development Janet Sprouse. "All four of our new flatbread pizzas feature the freshest, high-quality ingredients atop an all-natural, multi-grain crust that enhances the flavor of its toppings. Our new flatbread pizzas are another way customers can enjoy a premium dining experience at Donatos."

Each pizza features unique ingredient combinations to create a distinct flavor

  • The Chicken Carbonara pizza offers a robust combination of roasted Roma tomatoes, fresh spinach, applewood smoked bacon, red onion and a Tuscan cheese blend with a white sauce.
  • The Tuscan Vegy pizza features fresh spinach and baby Portabella mushrooms amidst a variety of cheeses -- fresh mozzarella, provolone cheese and Donatos' custom Tuscan cheese blend -- all atop a zesty sun-dried tomato balsamic sauce.
  • The Grilled Buffalo Chicken pizza offers the spicy kick of buffalo grilled chicken, red onion and green pepper, offset by provolone and blue cheese.
  • The Pepperoni Portabella pizza combines Donatos' signature pepperoni and baby portabella mushrooms with aged provolone cheese and fire-roasted tomato sauce.



Each pizza features a flatbread crust. The flatbread's texture is somewhat chewy with a complex, slightly sweet flavor that lingers in the mouth. The seven-grain crust is made of all-natural ingredients and is also trans fat-free. Donatos eliminated trans fats from its menu in 2007 -- except where they are naturally occurring in some meats, cheeses and poultry.

With an abundance of fresh toppings and other premium ingredients, each pizza offers a portion of the recommended daily serving of vegetables, milk products, healthy oil, whole grains (3 grams of fiber per serving) and protein (10-16 grams per serving). One serving size is 1/6 of the pizza.

"We're dedicated to offering customers great tasting, high-quality products and distinctive flavor combinations you can only find at Donatos," said Tom Krouse, Donatos' chief concept and strategy officer. "Our new flatbread pizzas are another way we can honor our promise — to serve our customers the very best pizza and make their day a little better — and maybe a little healthier too."

Flatbread pizzas are the newest product innovation from the family-owned and operated company.

In addition to its signature Edge-to-Edge pizzas, Donatos offers Big & Meaty Buffalo Wings, Oven Baked Subs, Chicken Breast Strips, Garden Fresh Salads and Stromboli. To learn more about Donatos' quality products or locate the nearest store, visit www.Donatos.com.

The new multi-grain flatbread pizzas are available at all Donatos Pizza locations for dine-in, carry-out or Customers can also order online at www.Donatos.com, and up for exclusive online deals by logging on to the Web site.

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Donatos Pizza, founded in 1963 by Jim Grote, is family-owned and operated, and headquartered in Columbus, Ohio.

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