Kiddie Academy® Hires Richard Peterson to Lead Education Team

Peterson will Lead The Company’s Life Essentials® Curriculum Development, Accreditation and Training Programs

September 16, 2013 - Abingdon, MD (Grassroots Newswire) – Kiddie Academy Domestic Franchising, a leader in educational child care, today announced the hire of Richard Peterson as Vice President of Education. In this role, Peterson will lead the education team in the development and updating of Kiddie Academy’s propriety Life Essentials® curriculum. His focus will be on maintaining educational quality and standards throughout the four pillars of Life Essentials, which include Developmentally Appropriate Curriculum, Health and Fitness, Technology and Character Education.

"As I take on this role at Kiddie Academy, I bring with me a passion for high quality educational experiences for students of all ages," says Peterson. "I have a drive for academic excellence and look forward to helping shape the lives of all the children enrolled at Kiddie Academy."

Peterson will also guide the company’s accreditation process and Educational Advisory Board, and oversee the company’s Training Department. Kiddie Academy’s franchisee and director trainings are an important differentiator for Kiddie Academy franchise operators, providing them the foundation, knowledge and resources needed to operate a high quality child care facility and deliver the Life Essentials educational experience that prepares children for school and for life.

“Richard brings a wealth of knowledge and experience in early childhood education,” said Greg Helwig, president of Kiddie Academy. “His experience leading high performing educational teams is a strong addition to the Kiddie Academy system. Richard’s expertise in curriculum development, accreditation and training will help guide these important programs.”

Prior to joining Kiddie Academy, Richard lead education and operations for the Eastern division of an employer sponsored child care company and spent more than 15 years in multi-site management in educational settings.

About Kiddie Academy®

For more than 30 years, Kiddie Academy® has been a leader in education-based child care. The company serves families and their children ages 6 weeks to 12 years old, offering full time care, before- and after-school care and summer camp programs. Kiddie Academy’s proprietary Life Essentials® curriculum, supporting programs, methods, activities and techniques help prepare children for school and for life. Kiddie Academy is using the globally recognized AdvancED accreditation system, signifying its commitment to quality education and the highest standards in child care. For more information, visit

About Kiddie Academy® Franchising

Kiddie Academy Domestic Franchising, LLC. is based in Maryland and has over 115 academies located in 22 states, including two company-owned locations. Approximately 50 additional academies are in development, with 15 to 20 new locations slated to open each year. Kiddie Academy intends to reach 200 Academies by 2018, with all future growth coming via franchising. For more information, visit

SOURCE Kiddie Academy®


Jean Miskimon
Public Relations
Kiddie Academy Domestic Franchising
(410) 215-9891



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