New Specialty Toy Store Opened in Niagara Falls, NY

Grand Opening of Learning Express Toys on Military Road

Niagara Falls, NY – November 1, 2013 – Learning Express Toys, the nation’s largest educational toy retailer, is pleased to announce the grand opening of its newest franchise in Niagara Falls, NY. Lifelong residents of Niagara Falls, Bill and Nancy Payne are looking forward to providing the community with specialty toys and an exemplary customer service experience.

Learning Express Toys of Niagara Falls will open its doors at 2410 Military Road on Friday, November 8th and the grand opening festivities will continue through Monday, November 11th. To kick off the Learning Express experience, the store will be celebrating with an assortment of special offers throughout the weekend including daily raffles and a 20% storewide discount. During the grand opening families can stop by for face painting, glitter tattoos, and balloon sculptures. The store will also host a free kindermusic class on Sunday afternoon.

Every Learning Express store is unique, and the same is true of the owners. Bill Payne is the fourth generation owner of a family carpet business, and Nancy Payne worked in the Niagara Falls School District before becoming a stay at home mom. The Paynes, along with their two young children, are looking forward to their venture into the toy industry.

"Our goal is to become a fun and interactive neighborhood toy store," they noted. "We will have a large selection of all types of toys, and we are excited to offer a large activity area where kids (and adults) can demo our toys. We plan to host activities and events for families in the community such as story hours and classes."

Learning Express Toys of Niagara Falls will set itself apart from the "big-box" toy stores in every possible way. In addition to unique toys, gifts, and exclusive products — all of which inspire imagination, creativity, and intellectual and physical development — Learning Express Toys will offer customized services such as free gift wrapping, complimentary personalization of select items, a "birthday box" registry, and even a curb-side gift pick-up for those extra busy days.

Schedule of Events:

20% Off Storewide Sale: Friday, November 8 – Monday, November 11

Friday November 8, 3:00pm Special visit from Elmo
Saturday, November 9, 11:00am-7:00pm Balloon Sculptures by Joe
Sunday, November 10, 2:00pm FREE Kindermusik class with Amy
Monday, November 11, All day FREE Face Painting & Glitter Tattoos

For more information about the grand opening please contact:

Bill and Nancy Payne
Learning Express of Niagara Falls
2410 Military Road
Niagara Falls, NY 14304
Phone: (716) 299-0104

More Store Information

Learning Express of Niagara Falls Store Hours
Monday-Wednesday 10am-6pm
Thursday-Saturday 10am-8pm
Sunday 11am-5pm

About Learning Express

Learning Express is the nation’s leading franchisor of educational toy stores with more than 130 locations across the country, each one locally owned and operated. Learning Express provides an extraordinary shopping experience with knowledgeable sales staff who can offer expert advice on choosing the perfect toy, for every child, for every occasion. The Learning Express product mix is carefully selected from manufacturers around the world and each toy has exceptional play value. A birthday gift registry, free gift wrapping, free personalization, civic fundraising, and customer VIP programs make each Learning Express store an integral part of its community.

For more information, interview requests, and media inquiries, please contact Lauren Perry at 978-889-1067 or at

SOURCE Learning Express


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Learning Express Toys is the nation's leading franchisor of educational toy stores with more than 120 locations across the country, each one locally owned and operated.


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