Jamba Juice Engages St. Louis-Area Community Leaders In Advancing School Wellness and Academics

Organizations Partner to Drive Meaningful Collaboration Between Private and Public Sectors in the Latest in a Series of National GENYOUth Foundation Town Halls

EMERYVILLE, Calif. - (BUSINESS WIRE) - May 6, 2014 - Jamba Juice Company (NASDAQ:JMBA), a leading healthy, active lifestyle brand, and GENYOUth Foundation, an organization focused on school wellness, today reinforced the organizations' commitment to improving childhood nutrition and fitness. Jamba sponsored a gathering of St. Louis-area business, education, health, government, and sports leaders in a dialogue addressing regional school wellness. The event was supported by Midwest Dairy Council, The St. Louis Rams, The Magic House, and St. Louis Children's Hospital, and was intended to foster greater collaboration among public and private-sector organizations in their support of local St. Louis-area schools.

The GENYOUth St. Louis "Learning Connection" Town Hall, held at Washington University's College Hall, featured two lively panel discussions focused, respectively, on the subjects of Public-Private Partnerships & School Wellness, and Creating Change: Moving from Dialogue to Action. Panels were followed by breakout sessions with session attendees collaborating on solutions aimed at helping local schools improve nutrition and fitness education programs.

Panelists included Connie Diekman, M.Ed., RD, CSSD Director of University Nutrition at Washington University; St. Louis RAMS COO Kevin Demoff; WEB MD Nutrition Writer Kathleen Zelman; Ron Ramspott, Physical Activity Coordinator of Parkway School District; Missouri Dairy Farmer Donna Telle; local Fuel Up to Play 60 Student Rachel; and others.

Attendees were welcomed by Jamba chairman, president, and CEO James D. White; GENYOUth Foundation CEO Alexis Glick; Mike Kruger, CEO Midwest Dairy Council; and Washington University's Assistant Vice Chancellor Robert Wild. On behalf of the city, Mayor Francis G. Slay also welcomed the group.

"As I was with the San Francisco Town Hall that Jamba sponsored with GENYOUth last fall, I am pleased by the participation of so many St. Louis area leaders at today's Town Hall," said Mr. White. "That they all took time from their busy schedules to discuss the critical issues around school wellness is outstanding. I am confident that the event will result in great benefits for our local schools and students." Mr. White cited Jamba's successful youth job creation program, which has been recognized by President Obama as a model for public / private sector collaboration, as an example of the type of success he expects will result from the GENYOUth Town Hall.

Added GENYOUth's Alexis Glick, "Together, we really can make a difference. The ultimate goal is to generate actionable steps to get kids eating better and moving more at school, and, crucially, to forge public/private partnerships that garner commitments of assets to launch and fund these solutions. Schools cannot succeed alone. The broader community, including business leaders, health professionals, community organizers, parents, and students themselves must work together to effect change for children's health."

Anticipated next steps coming out of the Town Hall will include development of a task force of local leaders including the support of St. Louis Rams who will continue to flesh out details that will transform to action.

About GENYOUth Foundation

Founded through an unprecedented public / private partnership with National Dairy Council (NDC) and the National Football League (NFL) committed to child health and wellness, GENYOUth brings leaders in health, education, government, and business together in a movement to help America's youth achieve a healthier future. Their flagship program, Fuel Up to Play 60 (FUTP 60), is the largest health and wellness program in schools across the country and is currently active in more than 73,000 schools. Launched with additional partnership support from the U.S. Department of Agriculture (USDA), FUTP 60 encourages youth to consume nutrient-rich foods (low-fat and fat-free dairy, fruits, vegetables and whole grains) and achieve at least 60 minutes of physical activity every day. GENYOUth and FUTP 60 empower youth to take action for their own health by implementing long-term, positive changes for themselves and their schools. When youth take action, change can happen. For more information, visit www.genyouthfoundation.org. Alexis Glick, GENYOUth CEO.

About Midwest Dairy Council

Midwest Dairy Council®, an affiliate of National Dairy Council, is the nutrition education division of Midwest Dairy Association. The Council is dedicated to dairy nutrition research and education through the investment of more than 9,500 dairy farm families across 10 Midwestern states, and is committed to child health and wellness through our collaborative program, Fuel Up to Play 60. For more information, visit www.midwestdairy.com. Follow us on Twitter and find us on Facebook at Midwest Dairy.

About Jamba Juice Company

Founded in 1990, Jamba, Inc. is a leading restaurant retailer of better-for-you, specialty beverage and food offerings, which include great tasting, whole fruit smoothies, fresh squeezed juices and juice blends, hot teas, and a variety of food items including hot oatmeal, breakfast wraps, sandwiches, Artisan Flatbreads™, baked goods, and snacks. As of December 31, 2013, there were 851 Jamba Juice store locations globally. Jamba is a proud sponsor of "Team Up for a Healthy America" in the fight against childhood obesity and encourages fans to join the Team Up community of celebrities, athletes, and other leaders committed to getting kids active and involved at www.myhealthpledge.com. Fans of Jamba Juice can find out more about Jamba Juice's locations as well as specific offerings and promotions by visiting the Jamba Juice website at www.JambaJuice.com or by contacting Jamba's Guest Services team at 1-866-4R-FRUIT (473-7848).

SOURCE Jamba Juice Company


Mike Fuccillo
For Jamba Juice

Courtney Dubin


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Jamba Juice Company is a leading restaurant retailer of better-for-you, specialty beverage and food offerings


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