Starwood Hotels & Resorts Re-Opens Landmark Sheraton Dubai Creek Hotel & Towers Following Extensive Multi-Million Renovation

Rediscover Dubai's Iconic Gathering Place, a Combination of Modern Elegance and Warm Arabian Hospitality, at Sheraton Dubai Creek Hotel & Towers

DUBAI, United Arab Emirates - May 8, 2014 - (BUSINESS WIRE) - Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) today announced the re-opening of the iconic Sheraton Dubai Creek Hotel & Towers following an extensive US$50 million renovation. Opened in 1978, the landmark hotel was the first Starwood hotel to open in the United Arab Emirates (UAE). Following the transformation – which includes all guest rooms, facilities, public spaces and the hotel's Italian restaurant, Vivaldi by Alfredo Russo – Sheraton Dubai Creek Hotel & Towers will continue to be a choice gathering place for global travellers and the local community.

"With more than 35 years of operating in Dubai, the iconic Sheraton Dubai Creek reflects the Emirate's heritage and growth," said Michael Wale, President, Starwood Hotels & Resorts, Europe, Africa and Middle East. "Through the long-standing support of our owner, the Al Mulla family, this investment in the renovation of the hotel enables us to continually meet the increased demand for high-calibre accommodation while providing an enhanced gathering place for global travellers and the local community.

"The renovation of Sheraton Dubai Creek demonstrates our commitment to making the Sheraton brand an unparalleled leader in the hospitality sector," said Hoyt Harper, Global Brand Leader, Sheraton Hotels & Resorts. "This is part of our continued global enhancement and multi-billion dollar investment to strengthen the Sheraton brand."

Sheraton Dubai Creek Hotel & Towers

Located on the Creek's edge with uninterrupted water and city views, the hotel's new design offers a stylish relaxing escape from the bustling city for business and leisure travellers. Sheraton Dubai Creek Hotel & Towers comprises 268 guestrooms and suites, providing guests with the perfect respite to immerse themselves in the charms of old Dubai. The fully refurbished rooms offer panoramic water and city views, feature a contemporary design with a warm palette and are equipped with the signature all-white Sheraton Sweet Sleeper™ Bed.

The top floors of the hotel offer guests Sheraton Club rooms and suites, with exclusive access to the Sheraton Club Lounge for private check-in and check-out, complimentary continental breakfast, evening drinks and snacks and free wireless internet access.

Destination Dining

Sheraton Dubai Creek Hotel & Towers offers an array of dining experiences in a prime location along the Creek. Heralded as one of the best Italian restaurants in Dubai, Vivaldi by Alfredo Russo offers a creative gastronomic menu created by Michelin-starred chef Alfredo Russo. Overlooking the waters and skyline of Dubai, the restaurant features a climate-controlled terrace for year-round al-fresco dining.

The award-winning Ashiana is a pioneer of traditional Indian cuisine in Dubai, using progressive techniques served with modern presentation. Diners can enjoy the theatre of cooking at the live-action Creekside Japanese Restaurant, seeing chefs in action at the Teppanyaki grill, wok or seafood stations.

One of the very first English pubs in Dubai, Chelsea Arms, continues to offer a truly British experience, while the Lobby Café – the social gathering place of the neighbourhood – will serve a wide selection of cakes and pastries throughout the day, as well as afternoon tea. Hatta, the hotel's international buffet restaurant, offers a relaxed atmosphere overlooking the Dubai Creek.

State-of-the-Art Facilities and Services

Sheraton Dubai Creek Hotel & Towers continues to offer extensive meeting and function rooms, with the elegant Dubai Ballroom accommodating up to 500 guests, and four breakout rooms located in the Executive Conference Centre. The hotel's meeting and event spaces are perfect for major events such as business conferences and weddings.

The hotel lobby features the Link@Sheraton® experienced with Microsoft® – a signature social technology hub where guests can enjoy complimentary WIFI and stay connected. The hotel's 24-hour fitness facilities feature the brand's revolutionary health and fitness program Sheraton Fitness® by Core Performance™.

Sheraton Dubai Creek Hotel & Towers is close to the Dubai International Airport and the city's premier shopping destinations, as well as popular attractions such as the famous Gold and Spice Souks, the historic merchant market of Al Bastakiya and Dubai Museum.

Starwood in the UAE

The UAE is Starwood's largest market in the Middle East where at present the company has 23 hotels. The company operates 14 hotels in Dubai, representing the largest concentration of Starwood hotels anywhere in the world except New York. Starwood has nearly 50 hotels across the Middle East, with a pipeline of over 35 scheduled open in the next few years.

For more information on Sheraton Dubai Creek Hotel & Towers, visit

About Sheraton Hotels & Resorts

Sheraton helps guests make connections at more than 400 hotels in 70 countries around the world and recently completed a $6 billion global revitalization and is now in the midst of an $8 billion global expansion over the next three years. Sheraton is owned by and is the largest and most global brand of Starwood Hotels & Resorts Worldwide, Inc., one of the leading hotel and leisure companies in the world with 1,200 properties in 100 countries and 181,400 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft® and Element®. The Company boasts one of the industry's leading loyalty programs, Starwood Preferred Guest (SPG®), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood also owns Starwood Vacation Ownership, Inc., a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands. For more information, please visit

SOURCE Starwood Hotels & Resorts Worldwide, Inc.


Angelina Hue
Starwood Hotels & Resorts Worldwide, Inc.
32 2 204 5518
Manager Brand Communications & Events
Europe, Africa & Middle East


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