Rita's West LA's Grand Opening Will Offer Complimentary Italian Ice for a Year to First 50 Customers

Los Angeles, CA (PRWEB) September 03, 2014 - Rita's Italian Ice of West LA is offering Angelenos an incredible giveaway that will generate chills at its official grand opening Friday, September 12, 2014. Presenting a unique blend of Italian Ice and old-fashioned frozen custard, first recognized and loved by East Coasters, every guest who visits the West LA location during the grand opening will also receive free Rita's Italian Ice- no strings attached!

But that's not all, Rita's West LA is also giving away "Complimentary Italian Ice for one Year" to the first 50 people in line the morning of September 12. To qualify, guests must donate an item to Rita's non-profit partner Best Friends Animal Society, and be at least 13 years of age (only one customer per household may be rewarded). Ultimately, the 50 winning recipients will each receive 52 Italian Ice coupons that can be used over the next year. Talk about a "sweet" deal!

"We chose Best Friends because we believe in their mission and their passion behind making Los Angeles a no-kill city," said Hannah of Rita's Italian Ice West LA. "The NKLA initiative makes pet adoption as easy and efficient as possible. They are not only dedicated to finding a good home for each animal but also the best match for you."

In addition to having the opportunity to win Rita's ice for an entire year, the West LA location will be giving away one free regular size Italian Ice to every customer during the grand opening. Customers can choose from over a dozen popular flavors including Mango, Alex's Lemonade and Cherry. The ice can also be upgraded to Rita's signature Gelati, a layering of your favorite Italian Ice and creamy Frozen Custard, for only $1.58.

"The grand opening is a really special day for us," says Hannah. "It's definitely what we look forward to most because it gives everyone the chance to try our refreshing Italian Ice and we get to give back in a small way. It's a Rita's tradition we're proud to uphold."

About Rita's Italian Ice 

Rita's Italian Ice is the nation's largest Italian Ice concept with more than 600 outlets in 20 states nation wide. Owners Young and Hannah Ko are excited to bring the nationally loved franchise to West LA and offer guests a small slice of paradise during L.A.'s hottest months.

About Best Friends Animal Society

Best Friends Animal Society is the only national animal welfare organization focused exclusively on ending the killing of more than 9,000 cats and dogs per day in America's shelters. Last fall, Best Friends launched their new call to action campaign, Save Them All to create awareness for this issue and of the need to adopt and spay/neuter all pets. Best Friends is working collaboratively in Los Angeles with animal rescue groups, city shelters and passionate individuals who are all dedicated to the mission of making Los Angeles a no-kill city. As part of this mission, Best Friends hosts adoption and fundraising events such as Strut Your Mutt and NKLA Adoption Weekends, runs both the Best Friends Pet Adoption & Spay Neuter Center in Mission Hills and the NKLA Pet Adoption Center in West Los Angeles, and leads the NKLA initiative.

Requested Items for Donation

  • Dog toys such as Kongs, Nylabones, tennis balls, and rope or squeaky toys
  • Cat toys such as feather wands, balls, and stuffed mice
  • Fleece blankets
  • Dog beds (S to XL)
  • Dog Tshirts or sweaters (sizes XS to XL)
  • Gift cards for pet stores such as Petco or PetSmart
  • Dog and cat treats (new)
  • Paper towels


Lindsay Rich
Melrose PR
+1 (310) 260-7901


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Rita’s Italian Ice »

The popular chain offers a variety of "cool treats," including: its famous Italian Ice, made fresh daily with real fruit and available in more than sixty-five flavors.


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