Orangetheory Fitness Names New Chief Operating Officer

Award-Winning Fitness Franchise Adds Former Fitness Executive to Leadership Team 

Fort Lauderdale, Fla. – September 15, 2014 – Orangetheory® Fitness, the energizing and fast-growing fitness franchise, today announced it has appointed David Carney as chief operating officer, effective immediately. Carney, a health and fitness industry veteran with more than 29 years of experience, joins the Orangetheory team with extensive knowledge in running multi-club operations including the creating and implementing formal operational systems, as well as overseeing multi-unit creation and implementation of operating platforms in health, wellness and fitness companies.

"David's arrival comes at a serendipitous time, as Orangetheory continues to expand and strengthen the internal resources that bring value to our franchise partners," said Dave Long, chief executive officer of Orangetheory Fitness. "He has a reputation as a leader who is collaborative, passionate and humble. Our entire leadership team unanimously believes that David is a stellar addition who can lead and inspire our franchise network towards success."

Prior to joining Orangetheory Fitness, Carney served as the president and chief executive officer of The Rush Fitness Corporation. In this role, he successfully led the company through a complete organizational transformation while overseeing a $50 million operating budget and managing 23 fitness clubs across three states. In previous leadership roles, Carney was responsible for overseeing full club operations of 50+ clubs, including asset management and large-scale studio renovations, creating corporate policies and procedures and developing strategies to improve financial performance for fitness companies in prominent regions across the nation.

Carney holds a bachelor's degree in corporate wellness and human psychology from the State University of New York at Cortland and completed his graduate coursework in the exercise science department at the University of Massachusetts, Amherst.

With more than 124 studios, Orangetheory Fitness has transformed into one of the world's top fitness franchises. The 60-minute heart-rate monitored, high-intensity interval training concept has helped tens of thousands of members lose weight, get toned and meet their overall fitness goals in a short amount of time. The fitness franchise has a presence in 28 states and is on track to open 500 studios by 2017.

More information on Orangetheory Fitness is available on Orangetheory's website. Follow Orangetheory Fitness on Facebook, Twitter and Instagram for the latest news and trends.

About Orangetheory® Fitness

Orangetheory® Fitness ( is a one-of-a-kind, group personal training workout broken into intervals of cardiovascular and strength training. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory's heart-rate-monitored training is designed to maintain a target zone that stimulates metabolism and increases energy. Led by skilled personal trainers, participants use a variety of equipment including treadmills, rowing machines, TRX® suspension training and free weights, burning an average of 900 calories including after-burn. The result is the Orange Effect – more energy, visible toning and extra calorie burn for up to 36 hours post-workout. Orangetheory Fitness was recently ranked #399 in Inc. magazine's Fastest Growing Private Companies List and #403 in Entrepreneur's 2014 Franchise 500® list of the top franchises in the world. Visit for area developer and franchise opportunities.

SOURCE Orangetheory® Fitness


Erin Baker
Fish Consulting, LLC
O: (954) 893-9150 ext.222
C: (954) 732-6053


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Orangetheory® Fitness is a one-of-a-kind, group personal training workout broken into intervals of cardiovascular and strength training.


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