Cousins Subs® Expands Corporate Team

September 29, 2014 // // MILWAUKEE - The Menomonee Falls, Wis.-based Cousins Subs® corporate headquarters recently bolstered its support team by filling roles such as director of operations, real estate manager, training coordinator and public relations and communications specialist.

"We're thrilled to add to our staff and feel the energy that comes with adding new members to your team," said Justin McCoy, vice president of marketing at Cousins Subs. "Jason and Hilary have long been a part of the Cousins family, and we're happy to see them continue to grow within the company. We're also pleased to have Kim and Chelsea join us; both bring extensive knowledge in their respective fields."

Jason Valentine was recently promoted to director of operations, where he is responsible for overseeing operations for the entire system, including corporate and franchise operations, training, menu development and culture building. Valentine joined Cousins in 1994, holding various positions ranging from crew leader, shift manager, assistant manager to general manager. Most recently, he held the position of vice president of operations for his family-owned Cousins Subs franchise in Waukesha County, Wis. Valentine was also a recipient of the 2010 Milwaukee Business Journal's 40 under 40 award.

Kim Lesch joins Cousins Subs as real estate manager, responsible for managing the corporate real estate portfolio. With more than 15 years of experience, a strong business acumen and understanding of varied real estate and business functions, Lesch offers solution-oriented leadership with the keen ability to interface and build relationships at all organizational levels. She studied business management at Mount Mary College and earned her real estate license from Robbins & Lloyd Training Institute. Lesch is a member of the Building Owners and Managers Association, where she won The Outstanding Building of the Year award for Government Building Category in 2012 and 2013.

Joining the Cousins Subs team as public relations and communications specialist, Chelsea Schwabe brings more than three years of experience in media relations and events in both the financial industry and nonprofit sector. She is responsible for overseeing the development and dissemination of targeted communications to internal and external outlets. Schwabe holds a bachelor's degree in journalism, advertising and media studies from the University of Wisconsin – Milwaukee.

Hilary Krekling recently joined Cousins Subs as training coordinator; however, she has been a part of the Cousins family since she started at the store level in 2006. She later served as an intern at the corporate office in 2013. In her current position, Krekling is responsible for field training for both corporate and franchise locations, as well as providing and constructing training materials. Krekling holds a bachelor's degree in business with a focus in management and leadership from the University of St. Thomas.

About Cousins Subs® 

Cousins Subs® and its franchisees operate more than 120 sub sandwich shops in four states, with bold expansion plans. The first Cousins Subs was established in Milwaukee in 1972 by Bill Specht and his cousin. Their dream was to bring East Coast-style sub sandwiches to Milwaukee – with their own deli fresh touch. They started with their bread, developing a secret recipe with the perfect taste and crunch. That bread is the cornerstone of the Cousins Subs slogan, "Better Bread. Better Subs." The original recipe is still closely followed at every Cousins Subs restaurant, where each sandwich is made to order using freshly sliced deli meats, cheeses, and vegetables – and the bread is baked fresh each day. Forty-two years later and still family owned, Cousins Subs employees and franchisees are driven by their mission to "Make it a Better Day" in all they do. In 2013, the brand proudly announced the establishment of the Make it Better Foundation, dedicated to funding causes that address health and wellness, hunger and youth education in the communities that Cousins Subs serves. For more information, visit You can also find Cousins Subs on Facebook, Twitter and Instagram.

SOURCE Cousins Subs®


Meg Hemmelgarn


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Wisconsin-based Cousins Subs® is driven by the mission to Believe in Better, both in the quality of food it serves and in the communities it supports.


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