Know When To Fold ‘em, Know When To Hold ‘em (Wait, What?)

Uncle Maddio’s introduces the Foldwich - crafted sandwiches showcasing the freshest ingredients folded in our popular crusts, all for diners who may not want to gamble on a traditional sandwich.

August 19, 2015 // // ATLANTA – Pizza lovers who are already fans of Uncle Maddio’s Pizza Joint made-to-order pizza can now extend their affection to the Foldwich, a non-traditional craft sandwich that combines the best features of classic pizza with the convenience of toasted sandwich entrees - while still enjoying the fresh and often unique ingredients for which Uncle Maddio’s is so well known. The five Foldwich menu items are available at all 37 Uncle Maddio’s Pizza Joint restaurants across the U.S. from August 17 through September 30 and will be $8.99 in most markets.

“This isn’t a folded slice of pizza - it’s distinctly different,” explains Uncle Maddio’s Founder and CEO Matt Andrew. “Uncle Maddio’s guests will see our team build their Foldwich using a layered approach, ensuring the flavors of our fresh ingredients are enhanced through the toasting process, not hidden.”

The new seasonal Foldwich menu includes five international-themed approaches that will likely align with diners’ full range of unique and diverse tastes and preferences: Spicy Italian, Caprese, Mediterranean, Chipotle Turkey and Backyard BBQ will feature tradition along with unique flavor twists.

  • Spicy Italian showcases pepperoni, salami & prosciutto, enhanced with fresh mozzarella slices, tomato, roasted red pepper, red onions, banana peppers, mixed greens and Italian dressing.
  • Caprese offers grilled chicken, fresh mozzarella slices, tomato and arugula, and pesto sauce.
  • Mediterranean features superbly grilled chicken, goat cheese, artichoke, sundried tomato, portabella, fresh tomatoes, arugula, our olive topanade and Greek dressing.
  • Chipotle Turkey combines traditional turkey with melted pepperjack, bacon, avocado, tomato, and mixed greens, all complemented by our chipotle ranch.
  • Backyard BBQ foldwich brings the new selections really close to home, delivering spicy jerk chicken, melted pepperjack, bacon, red onions, roasted red peppers, tomato and arugula, all tinged with our sweet & spicy BBQ sauce.

All Foldwich selections will be folded into Uncle Maddio’s popular homemade pizza crusts.

To complete the fast-casual dining experience, Uncle Maddio’s Pizza Joint also offers a selection of craft beers and wine, as well as Coca-Cola beverages. The restaurant promotes a casual, welcoming atmosphere appropriate across the entire community it serves.

Uncle Maddio’s is unique among most pizza restaurants, with guests interacting with the pizza maker to customize their very own pizza or sandwich or salad with premium ingredients and crust preferences, with the assurance their customized pie or sandwich will be delivered hot to their table in less than 8 minutes. Uncle Maddio's offers only premium ingredients and more customization than any other fast-casual pizza restaurants. There are currently 37 Uncle Maddio’s operating in 13 states.

The approach to customizing quality-based pizzas and prompt at-table delivery has allowed Uncle Maddio’s Pizza Joint to rapidly expand across the U.S. Uncle Maddio’s recently opened its first Pittsburg, PA area, restaurant and the company plans to have at least 300 locations in five years, with a focus on maintaining the successful model, food quality and fast-casual dining experience for which it has become known among diners in communities where it operates.

About Uncle Maddio's Pizza Joint

With more than 1,000 Pizza Makers making more than 2,000,000 gourmet pizzas a year, Uncle Maddio's Pizza Joint is category leader of the create-your-own premium fast casual pizza restaurants with more than 250 units in development. Uncle Maddio's pizzas are customizable, made-to-order, and served up fast for under $8. With four pizza sizes; three types of crusts, including gluten-free; six sauces and 48 fresh toppings, many vegan, organic, and hormone-free, Uncle Maddio's has the freshest and largest menu in the category. The restaurant's unique fast bake ovens offer the most throughput in the industry and can produce 200 pizzas per hour. Uncle Maddio's also serves toasted Paninis and gourmet salads - all prepared with locally sourced ingredients (when available) and salad dressings and 30 other menu items that are made on-site daily. Uncle Maddio's 'Served with Love' philosophy and restaurant is for everyone -children and families, college students, the young and the young at heart - and serves the guests and communities it is a part of. Based in Atlanta, the Uncle Maddio's management team has 50 years combined experienced in the fast casual category. Markets are available nationwide for franchise partner development including Texas, Ohio, and Florida.

SOURCE Uncle Maddio's Pizza Joint

Media Contact:

Ellen Hartman
(678) 399-3335


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With more than 1,350 Pizza Makers making more than 5,000,000 pizzas a year, Uncle Maddio's Pizza is category leader of the create-your-own, fast casual pizza restaurants.


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