October 23, 2015 // Franchising.com // COLONIA, NJ – Muscle Maker Grill®, the rapidly expanding fast-casual restaurant brand, promoting a healthy lifestyle by offering nutritious alternatives to traditional dishes, today announced that Robert E. Morgan has been promoted to Chief Executive Officer of Muscle Maker Brands effective October 1, 2015. As President and Chief Executive Officer, Mr. Morgan will lead all aspects of Muscle Maker Grill’s expansion in new and existing markets.
A founding member of the company, Mr. Morgan has been the Chief Operating Officer of Muscle Maker Grill since 2007 - its inception as a franchised brand. A 40-year veteran of the restaurant industry, he previously held positions at Pizza Hut/PepsiCo Corporation, was owner of Pizza Huts of Southwest Louisiana, Papa John’s Pizza locations in New England and Golden Corral franchises in Texas, Oklahoma and Kansas. His career achievements include supervising the site selections and construction of more than 250 new restaurants and 500 remodels, the creation and testing of new products and nationwide marketing campaigns, management of full-service and fast food operations, set numerous national sales and profit records, supervising and developing training for staff of 13,000 employees and being named the youngest Vice President in Pizza Hut history. He also helped grow the Muscle Maker Grill brand from one to 60 locations – with others currently in development.
“I am pleased to announce that Bob Morgan has been promoted to President and CEO of Muscle Maker Grill,” said Tim M. Betts, Chief Executive Officer of American Restaurant Holdings, Inc., parent company of Muscle Maker, Inc. “Since Bob joined the Muscle Maker Grill family, his enthusiastic involvement in every aspect of the business – from operations and human resources to marketing – has been invaluable to the brand. His vast experience in the restaurant industry, strong leadership and knowledge of the brand have driven this company to the successful operation that it is today. Under his leadership, Muscle Maker Grill will continue its growth trajectory by working closely with our franchisees and opening more corporate-owned locations in new and existing markets. We’re happy to have him behind the wheel.”
Founded in 1995, Muscle Maker Grill provides its guests healthier versions of mainstream-favorite dishes that taste great, making it easy, affordable and enjoyable to eat healthy. Muscle Maker Grill’s diverse menu was created for everyone – fitness enthusiasts, those starting their journey to a healthier lifestyle, and people trying to eat better while on-the-go. Providing “Great Food with Your Health in Mind,” Muscle Maker Grill’s menu features items with grass-fed beef and all-natural chicken, as well as options that satisfy all dietary preferences – from vegetarians to the carb-free consumer and guests following a gluten-free diet. Muscle Maker Grill does not sacrifice taste to serve healthy options. Now, guests can have delicious, nutritionally balanced food without the regret. More than just food, Muscle Maker Grill restaurants are a friendly, relaxed and social environment where guests can enjoy great-tasting food and engage with fellow health enthusiasts in their area.
For more information on Muscle Maker Grill and its menu, visit www.musclemakergrill.com. Muscle Maker Grill also can be found on Facebook, where fans can participate in online promotions, engage with other health-conscious individuals and receive updates on new menu items, store openings and tips on how to live a healthy lifestyle, and its Muscle Maker Grill TV YouTube Channel.
Muscle Maker Grill features high-quality, great-tasting food, freshly prepared with guest’s health in mind. Its lean, protein-based menu features chicken, seafood, pasta, burgers, wraps, and entrée salads. Muscle Maker Grill also offers a wide selection of fruit smoothies in a variety of assorted flavors, protein shakes and supplements. With offices in New Jersey and Houston, TX, Muscle Maker Grill has nearly 60 franchised and corporate restaurants operating in 11 states. For more information on Muscle Maker Grill, including how to become a franchise partner, visit www.musclemakergrill.com.
Headquartered in Irvine, California, American Restaurant Holdings, Inc. (ARHI) acquires and operates fast-casual restaurant brands. With over 200 employees its growing portfolio includes Muscle Maker Grill, Fresca's Mexican Grill, JoJos' Pizza Kitchen, Canyon Fireside Grille, and Fronteras. Its concepts can be found throughout 12 states with approximately 70 locations system-wide. For more information, visit www.americanrestaurantholdings.com.
SOURCE Muscle Maker Grill
Brian M. Lowe
President & CEO
BML Public Relations