January 04, 2016 // Franchising.com // West Palm Beach, Florida - EmbroidMe, represented at No. 36 by Stitches magazine in its annual list of the most powerful people and companies in the embroidery industry, has bold plans for 2016 as it looks to double the number of new franchises it added in 2015, building upon its reputation as an industry-leading franchise and promotional marketing partner for its clients, providing logoed apparel, promotional products and a wide variety of additional services.
Stitches is recognized as the trade publication and the voice and vision of the embroidery industry and the single most-referenced magazine in the business.
The United Franchise Group brand, represented in the 2015 Stitches Power 75 by CEO Ray Titus and President Mark Johnson, was named a Top 100 Global Franchise by Franchise Direct and was 18th on Top 40 Distributor list of Counselor magazine, recognized as the “voice” of the promotional products industry.
The sixth annual list compiled by Stitches recognized Titus and Johnson for guiding the brand, writing: “Under the leadership of Titus and Johnson, the $90.2 million company continues to research and develop new branding solutions for customers. A close relationship with manufacturers like Brothers International Corp. ensures access to new products and applications when they come to market.”
Rated by Entrepreneur Magazine as the No. 1 embroidery franchise, EmbroidMe added 30 new franchises in 2015 and is looking to double that number to 60 in 2016, including 20 international master license partners. Domestic growth will be focused in the Pacific Northwest, northern California, the Northeast and Midwest. International markets to be targeted include India, Europe and South Africa.
“EmbroidMe continues to specialize in helping businesses manage and market their brands through custom embroidery, garment printing and a wide variety of promotional products,” Titus said. “Our size and exposure to both national and international world-leading technologies will allow us to continue that success in 2016.”
To fuel this growth, Titus adds, EmbroidMe is filling a much-needed role in what is estimated to be a nearly $600 billion worldwide advertising industry in 2016, especially with a focus on its global sourcing platform, which will serve to better improve EmbroidMe’s already- strong service to medium- and large-size clients.
“As a recognized leader in the promotional marketing industry, EmbroidMe continues to add new domestic locations to serve the needs of our marketing partners. Moreover, EmbroidMe is developing new programs with our preferred suppliers to offer value-added marketing programs, along with an emphasis on developing partnerships with global suppliers to help us with this growth. This strategy will allow us to live up to our promise to offer ‘Cool stuff customized that deliver awesome results.”
EmbroidMe has more than 300 Resource Centers in 12 countries with plans to open many more throughout the country. For more information, please visit www.embroidme.com.
Sanderson & Associates