Cousins Subs® Invests In Local Nonprofits

$3,600 in Grants Support Youth Education and Wellness

February 22, 2016 // // MILWAUKEE – As part of its quarterly charitable giving, the Cousins Subs® Make It Better Foundation has gifted a total of $3,600 in grants to three nonprofit organizations - Family Center of Washington County, EconomicsWisconsin and Wisconsin Distributive Education Clubs of America (DECA).

The Make It Better Foundation gifted a $1,500 grant to the Family Center of Washington County for its Rainbows for all Children program, which provides peer support to grieving children who have experienced a difficult life event. The program gives families tools to get through tough times without resorting to destructive behaviors such as alcohol and substance abuse, anger or involvement with those who may influence them negatively. Grant funds will help to finance the program’s implementation–training materials and resources, design outcome measures and instructor training. In addition, the funds will cover costs of taxi vouchers and gas cards as an incentive for those who are unable to provide transportation for their children.

“Receiving funds from the Make It Better Foundation will make a difference for so many families that are dealing with traumatic events in their lives,” said Bonnie Debroux, executive director for the Family Center of Washington County. “Rainbows for All Children will allow us to help them through the process.”

A $600 grant was awarded to EconomicsWisconsin in Milwaukee, Wis. to launch its From Books to Bucks program - a financial literacy project that links literature and money for young earners. This project consists of a 45-minute small group presentation that uses a combination of children’s literature with a finance theme and puppetry to teach developmentally appropriate financial concepts. After listening to a story, children participate in various hands-on activities such as arts and crafts, games and acting which assist in integrating financial literacy standards into reading writing, listening and speaking. 

Grant funds will finance the purchase of books to be utilized during presentation lessons and will allow the program manager to have access to consistent materials to use when traveling to various communities.

“Receiving the grant from Cousins Make It Better Foundation is a fabulous way to start out 2016! It is especially meaningful to have the support from a business that started out right in the Milwaukee area just as our program From Books to Bucks is doing,” said Jennifer Guenther, program manager for Early$tart = Money$mart.

“This grant allows EconomicsWisconsin to purchase a large variety of books to read to children across the state of Wisconsin to promote early economic and financial education for those in preschool through third grade. Having a library of books will allow greater flexibility and more creativity when designing lessons and activities for various demographics of Wisconsin.”

A $1,500 grant will support Wisconsin DECA’s State Career Development Conference held on Wednesday, March 9 as well as its Competitive Events Program. Wisconsin DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management in more than 100 high schools statewide. The State Career Development Conference allows students to compete with one another in 24 different events focused around the aforementioned categories.

“Thanks to the $1,500 grant from the Make It Better Foundation, Wisconsin DECA is able to provide five $300 travel scholarships to the top performing students at our State Career Development Conference,” said Terri Mackey, executive director for DECA. “The travel scholarship helps offset the cost of attendance at the National Career Development Conference held in Nashville, Tenn. More than 18,000 DECA members from all over the world attend the National Career Development Conference and Wisconsin DECA will send over 400 competitors to this event.”

Each grant is funded through the Cousins Subs Make It Better Foundation, a nonprofit charitable organization established in 2013. The Make It Better Foundation aims to improve the general welfare and quality of life in the communities Cousins Subs serves and addresses three areas of interest that are vital to any community: health and wellness, hunger and youth education.

“Our Make It Better Foundation supports local nonprofits that play a role in bettering the community,” said Justin McCoy, director on Cousins Subs Make It Better Foundation board. “All three of these awarded organizations are dedicated to improving the quality of life in the community and attribute to the pillars that make up our foundation.”

Interested nonprofit and community organizations can visit to find out more information on eligibility and how to apply.

About Cousins Subs®

Wisconsin-based Cousins Subs®, a family-owned, fast casual sub shop established in 1972 by Bill Specht and his cousin, is driven by the mission to Believe in Better – both in the quality of food it serves and in the communities it supports. Cousins Subs and its franchisees operate more than 100 sub sandwich shops throughout Wisconsin and Arizona, providing guests with quality deli fresh and made to order grilled subs using only the freshest ingredients on its signature bread baked daily. For more information, visit You can also find Cousins Subs on Facebook, Twitter and Instagram.

SOURCE Cousins Subs®

Media Contact:

Carolyn Guenther
PR & Communications Specialist
Cousins Subs
D: 262-250-2802


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Wisconsin-based Cousins Subs® is driven by the mission to Believe in Better, both in the quality of food it serves and in the communities it supports.


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