February 19, 2016 // Franchising.com // CHESHIRE, CT – Wayback Burgers, serving delicious, fresh, never frozen burgers and hand-dipped milkshakes amidst an atmosphere reminiscent of a hometown burger joint, is turning 25 this year, marking a company milestone that hearkens back to its roots as a single burger restaurant founded in Newark, DE in 1991 to its over 100-location operation that exists today. To celebrate its silver anniversary, the fast-casual burger brand is inviting guests to enjoy a $3.99 Wayback Classic Cheeseburger with purchase of any side and any drink on Sunday, February 21, at all locations nationwide.
The Wayback Classic features two 100 percent fresh, never frozen beef patties, two slices of American cheese, topped “Our Way” with ketchup, mustard, onions, pickles and lettuce.
“We’re extremely proud to celebrate 25 great years for the Wayback Burgers brand,” said John Eucalitto, president of Wayback Burgers. “With locations in 26 states, new locations opening at a rate of two per month strong and steady debt-free growth, anniversaries like this allow us to take a moment to look back at our humble beginnings and really appreciate all that we’ve accomplished. Of course, none of this would be possible without our great franchise partners, in-store teams and amazing customers who have supported us over the years, and we’re happy to invite them to celebrate along with us. We’re looking forward to the next 25!”
Wayback Burgers is about serving delicious, fresh burgers and hand-dipped milkshakes amidst an atmosphere that hearkens back to a simpler place and time – a time when “customer service” meant something, and everyone felt the warmth of the community. Wayback Burgers offers burgers made from 100 percent fresh, never frozen ground beef, cooked to order, available as a single, classic double, triple and triple triple (nine) patty, and rich, thick milkshakes made the old-fashioned way by hand, using only fresh milk and hand-dipped ice cream. Going “way” beyond the burger, Wayback Burgers also offers crispy and grilled chicken sandwiches, veggie burgers, turkey burgers, fresh salads and delicious sides including fries, onion rings, homestyle chili and house-made chips.
For more information on Wayback Burgers, visit www.WaybackBurgers.com, Facebook, Twitter or Instagram.
Founded in 1991 in Newark, DE, Wayback Burgers is a Connecticut-based fast-casual franchise with a reputation for fresh burgers and thick, hand-dipped milkshakes, and currently operates in 26 states with over 100 locations nationally and internationally in Argentina and Saudi Arabia. Wayback Burgers, through its executed master franchise agreements, plans to open in 33 countries in the Middle East, Northern Africa, Argentina, Pakistan and Brunei, along with pending agreements for Mumbai, India.
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BML Public Relations
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