RadioShack Announces Dene Rogers Joining as President and CEO

The Neighborhood Electronics Convenience Store Continues Positive Momentum Under New Ownership

April 26, 2016 // // Fort Worth, Texas – RadioShack, the neighborhood electronics convenience store, today announces that Mr. Dene Rogers will join the company as President and CEO on May 9, 2016.  Mr. Rogers brings to RadioShack a wealth of experience in the retail space. He has previously served as CEO of Target Australia and CEO of Sears Canada, which he led to become Canada’s largest and most profitable online retailer.  At RadioShack, Mr. Rogers will focus on positioning RadioShack’s unique omni-channel platform for long-term growth. Mr. Rogers will also serve on RadioShack’s board of directors.

Mr. Robert Lavan, Chairman of RadioShack, said “Dene Rogers has a long and consistent record of business success. We are thrilled to have him join the RadioShack team. Dene shares our commitment to RadioShack’s legacy as the nation’s leading neighborhood electronics convenience store and has an impressive vision for how to expand the business into other segments of the market across a variety of platforms.”

“RadioShack is a storied brand known for its customer focus, its unique place in the community, and its top-notch selection of products. I am privileged to lead the team who is working to improve RadioShack’s existing operations and expand its online presence,” said Dene Rogers.  “Together, we will re-invent RadioShack’s business model to create a dynamic growth company.”

The RadioShack brand was acquired by General Wireless last spring, and since then its leadership has focused on reinvigorating the electronics retailer through new partnerships, programs, and product offerings. In the past year, RadioShack has re-launched as a premier destination for creators and DIY enthusiasts everywhere, launched the NCREDIBLE brand and the popular Ncredible 1 headphones with Chief Creative Officer Nick Cannon, and formed an exclusive partnership with Sprint to create stores-within-a-store in 1,400 of the more than 1,700 RadioShack stores across the country.

RadioShack remains the nation’s “You’ve Got Questions, We’ve Got Answers” store with dedicated associates who provide informed recommendations, answer questions and help shoppers find exactly the products they are seeking.

For more information on RadioShack, visit your neighborhood RadioShack store or shop online at

About RadioShack

RadioShack, the neighborhood electronics convenience store, is a leading national retailer of innovative personal and home technology products and services, and power supply needs. Founded in 1921, RadioShack is owned today by General Wireless, Inc., which acquired the storied brand in March 2015.  The new RadioShack has over 1,700 company-owned stores, including 1,400 Sprint Stores at RadioShack, and nearly 500 independent dealers located nationwide. Instagram: @radioshack | Twitter:  @radioshack | Facebook:

SOURCE RadioShack


John Weiss
(646) 650-3518


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RadioShack, the neighborhood electronics convenience store, is a leading national retailer of innovative personal and home technology products and services, and power supply needs.


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