United® Real Estate Opens Second Market In Florida

Announcement of new Orlando office continues to solidify United’s growth plan.

August 29, 2016 // Franchising.com // KANSAS CITY, Mo. - United® Real Estate, a fast-growing urban-centric real estate and franchise organization, announces its’ newest office in Orlando, Florida. With a long history in the real estate industry, United Real Estate – Orlando started their journey with Century21 and is now finding their home with United’s disruptive 100-percent commission model that has and will continue to change the broker-agent relationship. The Orlando office will bring unrivaled support, marketing and training to their agents through the United platform as well as provide unmatched Central Florida market knowledge giving buyers and sellers a resource to assist with all their real estate needs.

Kevin Johnson, owner and broker of the United Real Estate – Orlando office, is a top Orlando REALTOR®, was recognized as a 2015 Centurion award winner and known by Orlando Style Magazine as one of the top, 5-star REALTOR® in 2016. Johnson and his team were frustrated and felt hindered with his former brokerages’ traditional commission and support model and felt that United was the perfect fit for his team offering an agent-centric model that allows agents to find their freedom with unlimited earning potential, plus full-brokerage support and world-class customer service.

"The United model is revolutionizing the industry and I am excited to bring the brand to the Orlando market,” said Johnson. For too long brokerages have been broker centric and the United model is the exact opposite, it puts the agent first. Leveraging my 17-years in the hospitality industry with my success in real estate and now launching the United model, we are going to revolutionize the Orlando market with our unmatched support and commitment to our agents."

“With each new franchise comes new opportunities to evolve the traditional expectations of the real estate business model,” said President of United Real Estate, Peter Giese. “The tools and expertise United offers new offices allows for brokers to help their agents find success not only in amount of income, but in the growth of their overall business. Kevin Johnson has the passion and experience it takes to be a fearless leader and launch the United Real Estate brand into the Central Florida market.”

To learn more about United Real Estate visit UnitedRealEstate.com. Agents interested in learning about opportunities to grow their business, visit JoinUREOrlando.comor call 321-250-5222.

A Closer Look at United Real Estate

United Real Estate – a division of the United Real Estate Group – was founded with the purpose of offering solutions to the challenges facing agents in the residential real estate brokerage industry. Providing the latest training, marketing and technology tools to both agents and brokers under a 100-percent commission strategy, United Real Estate makes it more profitable for an agent to sell real estate and for real estate brokers to leverage a complete system to better grow a successful, thriving real estate brokerage. Named as a "frontrunner" in the real estate industry in the 2013, "part of the next generation of real estate brokers" in 2014, as well as being listed in the "Power 200 Most Influential" in 2015 and 2016 by the Stefan Swanepoel TRENDS Report, United Real Estate has more than 30 offices and over 2,200 agents. Through a worldwide franchise solution, United continues to rapidly expand. Driven by an unwavering commitment to giving back, a pillar of United's core values and guiding principles, United Real Estate is proud to support and partner with Autism Speaks, the world's leading autism science and advocacy organization, as United's charity of choice.

About United Real Estate Group

United Real Estate Group, operating the United Country Real Estate and United Real Estate brands, addresses the unique markets they serve, rural and urban, with exclusive marketing, technology and training solutions. Together the United brands support 600 offices and 6,000 real estate professionals across four continents with a unique, comprehensive marketing program that includes one of the largest portfolios of real estate websites, the largest internal real estate marketing services company, an extensive buyer database of more than 650,000 opt-in buyers and regional, national and international advertising programs for properties. For more information about United Country Real Estate or United Real Estate, please visit UnitedCountry.com or UnitedRealEstate.com.

Members of the media needing information on United Real Estate or our marketplace, contact Public Relations Department - EMS@unitedrealestate.com.

SOURCE United Real Estate Group


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United Real Estate, a division of the United Real Estate Group, was founded with the purpose of offering solutions to the challenges facing agents in the residential real estate brokerage industry.


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