United® Real Estate – Lexington Celebrates Three Years of Record Growth and Currently Leads the Market with Productive Agents

The Model of the Future accelerates growth and success of its first United franchise.

September 22, 2016 // Franchising.com // DALLAS – United® Real Estate, a fast-growing residential real estate and franchise organization, is celebrating the three-year anniversary of its first franchise. With training, technology, marketing, a 100 percent commission model and access to a national referral network, United Real Estate – Lexington has a competitive solution to develop top-performing agents and has attained success, brand awareness and rapid market growth in its first three years. With brand awareness and a high-performing team, the United Real Estate – Lexington office stands alone in the residential real estate industry with a true franchise solution, which offers a proven process to follow for entrepreneurial-minded real estate agents to achieve success.

"United Real Estate – Lexington started in the market with little recognition and in just three short years jumped from non-existent to number four in transaction volume. Due to our recent success and rapid growth, United can arguably say we have one of the most recognizable brands in central Kentucky," said CEO of United Real Estate – Lexington, Eli Haddad. "Bonnie Mays is our Principle Broker and I can speak for the both of us when I say, we have enormous pride in how the Lexington office has evolved and the quality of agents that have joined us since opening. To better serve our agents, we have hired Fred Kamdar as an Associate Broker and part of our leadership team. Fred's years of experience in the industry and a large network of clients will bring focus, education and determination to our agents to help them reach their goals. With almost 900 transactions to date and a new member on the leadership team, the future is looking bright for United in Lexington."

The 100-percent commission model has disrupted the traditional broker splits and given agents the freedom to invest in quality marketing and devote time to pursuing leads. United agents that left the traditional brokerage are finding success at United Real Estate – Lexington. The office ranks number one* in the entire MLS in agent retention and number of productive agents, number four in closed transaction volume and continues to rapidly grow with 60 percent growth this year.

"Joining United Real Estate – Lexington was a no-brainer. At first, I was attracted to the immense amount of growth," said Associate Broker Fred Kamdar. "But after finding out the office had only been in the market for three years, I knew I had to learn more. I have spent many years in the real estate industry and learning the United model opened my eyes to the modernized ways of operating. I believe agents are the backbone of the real estate business and United supports this idea by offering unlimited support and training throughout the year in addition to 100 percent commission. The results are evident with the high agent retention rate of 94 percent, industry standard is 80 percent. Every day I will work to nurture the culture by encouraging good thoughts, generating good deeds and implementing positive sayings. I look forward to becoming a part of the success story here in Kentucky alongside Bonnie and Eli."

"United Real Estate – Lexington converted their existing brokerage of 20 agents three years ago, and followed United's proven business structure that has allowed the company to grow nearly 540 percent since affiliating with United and has now become a market leader,” said President of United Real Estate, Peter Giese. “Bonnie and Eli have led their team through rapid growth, encourage an entrepreneurial environment and continue to use United's platform to evolve the real estate market in Lexington. United Real Estate – Lexington has become the model franchise and great mentors to the other office owners of our growing franchise network."

To learn more about United Real Estate visit UnitedRealEstate.com. Brokers and agents interested in learning about opportunities to grow their business, visit GrowWithUnited.com or call 1-888-960-0606.

* Office with 100 or more agents

A Closer Look at United Real Estate

United Real Estate – a division of the United Real Estate Group – was founded with the purpose of offering solutions to the challenges facing agents in the residential real estate brokerage industry. Providing the latest training, marketing and technology tools to both agents and brokers under a 100-percent commission strategy, United Real Estate makes it more profitable for an agent to sell real estate and for real estate brokers to leverage a complete system to better grow a successful, thriving real estate brokerage. Named as a "frontrunner" in the real estate industry in 2013, "part of the next generation of real estate brokers" in 2014, as well as being listed in the "Power 200 Most Influential" in 2015 and 2016 by the Stefan Swanepoel TRENDS Report, United Real Estate has more than 30 offices and over 2,200 agents. Through a worldwide franchise solution, United continues to rapidly expand. Driven by an unwavering commitment to giving back, a pillar of United's core values and guiding principles, United Real Estate is proud to support and partner with Autism Speaks, the world's leading autism science and advocacy organization, as United's charity of choice.

SOURCE United Real Estate


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United Real Estate, a division of the United Real Estate Group, was founded with the purpose of offering solutions to the challenges facing agents in the residential real estate brokerage industry.


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