November 04, 2016 // Franchising.com // Riverside, Calif. – It’s time to go extreme at Farmer Boys restaurants. The brand known for cooked-to-order breakfasts, burgers, and more launches its extreme promotion featuring the Barn Burner® and Xtreme Bacon Boy.
For a limited time, flavor seekers can enjoy these extreme burgers bursting with bold and unique flavors. The Barn Burner® is packed with jalapeño hot wheels, two slices of pepper jack cheese and house made fiery farmer’s sauce. The Xtreme Bacon Boy is loaded with 100% pure beef and stacked melted all-American cheese and bacon from top to bottom.
“We’ve been in the burger business for over 30 years. While our commitment to quality and flavor has not changed, we are always thrilled to try new ingredients and flavor combinations to enhance the burger experience of our guests,” said Larry Rusinko, chief marketing officer of Farmer Boys. “It isn’t just about piling on ingredients. We work hard to create new flavors that aren’t just extreme, but extremely delicious.”
To make this promotion even more extreme, for a limited time, Farmer Boys® is giving guests a free chocolate chip cookie with any burger combo purchase. The extreme burgers and free cookie offer are available at all Farmer Boys locations. The promotion will be supported by in-store merchandising and television advertising. Television spots featuring the Barn Burner®, Xtreme Bacon Boy and the Scarecrow performing an extreme stunt will air in the Los Angeles and Las Vegas markets.
Founded in 1981 and headquartered in Riverside, California, Farmer Boys® is a fast casual restaurant chain serving award-winning burgers, specialty sandwiches, crisp salads, signature sides, and all day breakfast. Farmer Boys currently operates 88 restaurants in California and Nevada. For more information, visit www.farmerboys.com.
SOURCE Farmer Boys
Farmer Boys Restaurants
3452 University Avenue Riverside, CA 92501