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Browse our collection of hotel franchise industry articles written by the editorial staff that brought you Franchise Update and Area Developer Magazines. Articles include franchisee interviews, market analysis, case studies and more. |
November 22, 2005 |  Read Full Story
Nevermind rising room rates and increased hotel occupancy, customer satisfaction in the hotel industry is up, a new study says. The annual J.D. Power and Associates North America Hotel Guest Satisfaction Index Study measured overall hotel guest satisfaction based on six measures: check-in/check-out, guest room, food and beverage, hotel services, hotel facilities, and costs and fees. Hotel chains were ranked in six segments: luxury, upscale, mid-scale full service, mid-scale limited service, economy/budget and extended stay.
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