Highlands Ranch, CO -- April 6, 2008 – Fitness Together Holdings, Inc. (FTHI) announced today a record number of new franchise sales. March 2008 represented the company's biggest month of the year in terms of franchise units sold, up 53% over February, 2008. February realized a 30% increase of units sold over January, the month prior.
FTHI offers two franchise models to entrepreneurs in search of a franchise opportunity in the wellness industry. Founded in Scottsdale, AZ in 1983, FTHI's first business model is Fitness Together, which provides one-on-one personal training services in private suites. Fitness Together began franchising in 1996, and today the company has over 400 franchise locations in operation in 41 states and five countries. Fitness Together employs approximately 3000 personal trainers responsible for helping an average of 20,000 clients per week. Fitness Together has an additional 98 locations scheduled to open in the coming months.
FTHI's second business model is elements therapeutic massage, which specializes in high-end massage services provided at a convenient, affordable price point. Founded by certified massage therapist Michele Merhib (CMT) in 2000, elements began franchising in 2006 and quickly sold 85 units.
FTHI had one of the company's strongest months in history, selling 20 franchises in March of 2008. "Entrepreneurs looking to serve the wellness industry, either in fitness or therapeutic massage are the ideal fit for our business models," reports Sam Hirschberg, Vice President of Marketing for both Fitness Together Franchise Corporation and elements therapeutic massage, inc.
"We teach entrepreneurs at Franchise University how to put administration, operations and marketing systems to work for their business, rather than spending countless hours micro-managing," reports Hirschberg, who joined FTHI in 2007 after handling online and print marketing for the International Sports Sciences Association (ISSA), a school located in southern California with students in 84 countries. "Empowering franchisees to implement a systems-driven approach to daily operations combined with an aggressive marketing plan in their community are main reasons why our organization is experiencing such rapid growth," Hirschberg said.
About Fitness Together Franchise Corp.:
Established in 1996 in response to the growing demand for personal fitness training, Fitness Together offers the latest in one-on-one personal training. Fitness Together is part of Fitness Together Holdings, Inc., the world's largest wellness organization. There are now 400 Fitness Together franchise locations throughout the United States, Costa Rica, Israel, Ireland and Canada and another 98 scheduled to open.
About elements therapeutic massage, inc.:
elements therapeutic massage is following the same model as Fitness Together, and was created in 2000 by founder, Michele Merhib. The company started franchising in 2006 under Fitness Together Holdings, Inc.
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