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First Watch Gives Out Free Golf Packs To Dads


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FOR IMMEDIATE RELEASE
MAY 28, 2008

Fathers to Receive Free Golf Pack When Visiting Popular Daytime Café on Father's Day

May 28, 2008 // Franchising.com // BRADENTON, Fla. – If there is anything that dad likes as much as a great meal, it is a great round of golf, and this Father's Day, June 15, all First Watch restaurants* will be giving away a free golf combo pack including tees and ball markers to dads who dine-in on their special day.

"We already know that dads enjoy the great food at First Watch – and by giving away free golf combo packs, we've made it even more enticing to bring your dad by for a bite before he hits the links," said Chris Tomasso, Chief Marketing Officer of First Watch Restaurants, Inc. "This is a wonderful way for our customers to spend time with their dads by taking them out to First Watch on Father's Day, and then leaving with a little something extra."

First Watch, one of the nation's fastest growing daytime-only cafés, offers an appetizing assortment of menu items for guests, from traditional favorites – like eggs, pancakes, soups, salads and sandwiches, and even burgers – to unique signature items – such as the Chickichanga®, Crepeggs™ and the Siesta Key Cocktail™. First Watch has been health conscious since its inception, offering low-calorie, low-cholesterol and even gluten-free options on the menu's "Healthier Side"– such as egg white and vegetable omelettes, fresh fruit crepes and the signature Power Wrap™.

The 76 First Watch restaurants in 11 states are open during normal business hours on Father's Day from 7 a.m. until 2:30 p.m. The restaurants are on a first-come, first-served basis (no reservations). For locations and more information, please visit www.firstwatch.com.

About First Watch Restaurants, Inc.

Founded in 1983 on the simple concept of putting customers first, First Watch Restaurants Inc. is now one of the largest, privately owned, daytime-only restaurant companies in the United States. Headquartered in Bradenton, Fla., First Watch has set the standard for quality daytime dining since its inception nearly 25 years ago.

The company recently announced expansion plans will include selling multi-unit franchises in 35 states. First Watch is the frequent recipient of "Best Of" accolades in cities where it operates.


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