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Spicy Pickle(TM) Sponsors Breast Cancer Fundraiser to Celebrate First Anniversary as Ashburn's Top Crust Sandwich Choice


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FOR IMMEDIATE RELEASE
JUNE 10, 2008

Local Spicy Pickle Restaurant, Featuring Unique Flavor Combinations and Top-Quality, Healthy Ingredients, Will Donate Percentage of All Sales Proceeds to Three-Day Breast Cancer Event

ASHBURN, Va.--(BUSINESS WIRE)--The Spicy Pickle™ fast casual restaurant (OTC BB: SPKL) at 44650 Waxpool Road today announced its first anniversary in business, bringing area patrons the best culinary-inspired paninis, salads, and subs featuring innovative flavors from around the world. To celebrate, it will donate a percentage of all sales proceeds during the month of June to a local team participating in the 2008 Washington DC Breast Cancer 3-Day event.

Spicy Pickle is a deliciously different choice for lunch and dinner, combining unique menu items with a relaxing, contemporary décor and prices that are below that of typical casual restaurants. Customers enjoy a wide selection of hot-pressed panini sandwiches, scrumptious original salads, and literally thousands of combinations of sub sandwiches. Also featured at Spicy Pickle are an unlimited number of build-your-own sandwich options, soups, sides, drinks and—of course—the world's best spicy pickle.

Nagaraj Sriram, partner in the Ashburn Spicy Pickle, says his restaurant's participation in the Breast Cancer 3-Day Event reflects its desire to be part of the local community. "Every Spicy Pickle is different, and each one has its own personality. We're proud to support Kaight Cichon's team in its bid to support cancer research benefiting Susan G. Komen for the Cure and the National Philanthropic Trust Breast Cancer Fund."

Cichon, an engineer from Ashburn, and her team will be walking 60 miles over three days as part of the Washington DC fundraiser. "We're so excited that Spicy Pickle has agreed to make every mile count through its month-long promotion," said Cichon. "When you make any purchase at the Ashburn Spicy Pickle during the month of June, you'll be helping to fight one of the most common cancers affecting American women today. Together, we can save lives."

The Ashburn Spicy Pickle is open seven days a week from 11AM until 9PM. In addition to its dine-in menu, Spicy Pickle offers complete catering services; for more information call the Ashburn Spicy Pickle at 703-723-9420 or log on to www.spicypickle.com. To learn more about Kaight Cichon's team, to make a direct donation, or to join the team as part of the 2008 Washington DC Breast Cancer 3-Day event, visit http://08.The3Day.org/goto/Kaight.

About Spicy Pickle:

Founded in 1999, Spicy Pickle Franchising, Inc. (OTC BB: SPKL) serves high quality meats and fine artisan breads, baked fresh daily, along with a wide choice of eight different cheeses, twenty-two different toppings, and fourteen proprietary spreads to create healthy and delicious panini and sub sandwiches with flavors from around the world. As a leading "fast-casual" concept, Spicy Pickle offers menu items that are far beyond traditional fast food—but without the price point of casual dining. The hallmark of a Spicy Pickle restaurant is quality, service and an enjoyable atmosphere. The company is headquartered in Denver, Colorado, with franchised locations now open across twelve states and many more in development nationwide. For more about Spicy Pickle, including franchise information and inquiries, visit www.spicypickle.com.


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