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Muncie Pita Pit Chosen as Primary Food Supplier for the Muncie Endurathon


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FOR IMMEDIATE RELEASE
JULY 17, 2008

Local Pita Pit provides 700 pitas to event

July 17, 2008 // Franchising.com // On Friday July 11, 2008, the local Pita Pit in Muncie, Indiana, rolled and delivered 700 pitas to the nation's 2nd longest running triathlon event, the Muncie Endurathon.

Franchisee Lucas Smelser praises his staff for making this happen. "I couldn't tell my crew how much I appreciated all their hard work and determination", stated Smelser. He continued, "It really requires a great deal of mental toughness to accomplish such a large task and this group showed they could handle whatever obstacle was placed in front of them."

Smelser has been an avid runner and endurance athlete for almost 13 years. He completed his first marathon in 1999 and has competed in 3 triathlons, one of which was the Muncie Endurathon. He is currently training for a 50-mile ultra marathon to be held this November in Maryland.

In addition to being a Pita Pit franchisee, Smelser is a huge fan of the pitas. "Pitas provide me with plenty of fresh vegetables, replenish my carbohydrates and many of the meats, especially the tuna, give my body the much needed proteins to help build and repair my muscles."

Smelser acquired the West Lafayette, IN store January, 2008 and the Muncie location in May, 2006. As of July 14, 2008, The Pita Pit has 168 locations in 39 states.


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