Qdoba Mexican Grill Franchise News

Qdoba guests who pucker up with a significant other, friend, family member or understanding stranger will receive a free entrée with the purchase of an entrée.
DENVER--(BUSINESS WIRE)--Qdoba Mexican Grill®, known for its wide variety of handcrafted, fresh and innovative Mexican cuisine, is encouraging its guests to share the love again this February 14th with the return of its popular BOGO for a Kiss Valentine’s Day promotion. Qdoba guests who purchase one entrée at any participating Qdoba restaurant on Valentine’s Day and then share a kiss with a significant other, friend, family member or even an understanding stranger at the cash register will receive a second entrée of equal or lesser value for free...

Qdoba is one of the first fast-casual brands to bring popular street food trend inside the restaurant

March 08, 2011 // Franchising.com // DENVER - Qdoba Mexican Grill, known for its wide variety of handcrafted, fresh and innovative Mexican cuisine options, is proud to introduce Qdoba's Mini Street Tacos to its more than 500 restaurants nationwide. Available only for a limited time beginning March 7, Qdoba's Mini Street Tacos offer guests a fresh, flavorful spin on traditional Mexican street fare. Qdoba's Mini Street Tacos come with three small, soft corn tortillas filled with the guest's choice of Qdoba's signature slow-roasted pulled pork or seasoned shredded beef and then topped with a red onion and fresh cilantro garnish. A full order comes with a side of tangy Ancho Chile BBQ beans and costs just $4...

</p><h2>Loyalty program provides more choice and control to earn rewards</h2><p> DENVER --(BUSINESS WIRE)-- Qdoba Mexican Grill®, known for its wide variety of handcrafted, fresh and innovative Mexican cuisine options, rolled out Qdoba Rewards nationwide today, an enhanced electronic program that shows appreciation for Qdoba's loyal guests by giving them greater flexibility and opportunities to redeem rewards.

A new 2011 study by Technomic1 shows that finding a good value is still of the utmost importance to consumers. One way that consumers continue to find value is through loyalty programs. Currently each U.S. household is a member, on average, of approximately 14 loyalty programs.2

Qdoba's enhanced rewards program now gives guests the ability to flash a scanable card, key fob or a small sticker that can be placed on any commonly carried object – such as a driver's license, a credit card or even a tube of lipstick -- at the register to earn points toward free meals...

Executives Will Continue to Help Guide Qdoba's Brand Strategy, Franchise Growth and Restaurant Operations DENVER --(BUSINESS WIRE)-- Denver-based Qdoba Mexican Grill, the first franchised fast-casual Mexican concept to reach 500 restaurants, proudly announced that it has promoted five executives to build upon the company's positive sales and new unit growth through innovative marketing, franchise development and menu innovation. Promotions include: Karen Guido, Chief Marketing Officer; David Craven, Division Vice President – Marketing; Neil Harfert, Division Vice President – Restaurant Operations; Jim Piper, Division Vice President – Restaurant Operations; and John Dikos, Director of Franchise Development.

Despite the recession, Qdoba's fresh, innovative menu and operations initiatives have helped it become one of the leaders of the fast-casual restaurant segment with unit growth of 15 percent over the past two years...

Forms Food Lovers Fighting Burrito Boredom (FLFBB) to Provide Sufferers with Online Support Community, Self-Diagnosis Tools and Opportunities to "Win" Cures DENVER --(BUSINESS WIRE)-- Qdoba Mexican Grill®, known for its wide variety of handcrafted, fresh and innovative Mexican cuisine options, announced today that it has created the advocacy group Food Lovers Fighting Burrito Boredom (FLFBB) to help educate diners about the warning signs and harmful effects of Burrito Boredom – a harrowing epidemic caused by repeatedly eating blah burritos without innovative flavors or creative menu options – and ultimately help eradicate it from the general dining population.

"A recent study released by J.D. Power & Associates found that one-half of customers of quick-service restaurants order the same meal each time they visit a particular restaurant chain," said Doug Thielen, Qdoba's manager of non-traditional media...

Nebraska restaurant locations target Gen Y with unique mobile marketing initiatives DENVER --(BUSINESS WIRE)-- Today, Mocapay announced a partnership with Dakota/Nebraska Fresh-Mex, LLC, a franchisee and area developer for Qdoba Mexican Grill®, one of the nations' largest Mexican fast-casual chains, to offer its unique mobile marketing platform to Qdoba customers in Nebraska. Using Mocapay's patented software-based service, Qdoba will now be able to provide customers with valuable notifications about promotional offers and restaurant news in real-time. In addition, Qdoba is excited to provide its Nebraska customers with information from the local high schools and the University of Nebraska at Omaha, via the mobile device. Qdoba is active in the Omaha community and recently donated a Fun Center for patients at Children's Hospital & Medical Center...

New Craft 2TM Menu Gives Guests Ability to Mix and Match for More Variety and Now Includes Mexican GumboTM, 3-cheese Nachos and Two Tacos DENVER -(BUSINESS WIRE)- Qdoba Mexican Grill®, known for its wide variety of handcrafted, fresh and innovative Mexican cuisine options, announced today that it is responding to guests' requests and adding even more variety to its popular Craft 2™ menu with the addition of Mexican Gumbo™, 3-cheese nachos and two tacos options. Launched in January, Craft 2 lets guests mix and match two of Qdoba's most popular items in one entree.

"We believe that variety really is the spice of life, so we're happy to respond to our guest's requests with even more of Qdoba's freshly prepared favorites...

New Menu Gives Guests Ability to Mix and Match Smaller Portions for More Variety Craft Your Life Online Game Gives Visitors Ability to Win Free Meals DENVER --(BUSINESS WIRE)-- Qdoba Mexican Grill®, known for its wide variety of handcrafted, fresh and innovative Mexican cuisine options, announced today that it will offer its guests even more variety with its new Craft 2™ menu, now available at all restaurants nationwide.

Craft 2 lets guests mix and match smaller portions of Qdoba's most popular items including a Naked Burrito®, Naked Taco Salad™, taco, quesadilla or tortilla soup. The Craft 2 menu allows guests to try more items and signature flavors for approximately $5.99 excluding tax (prices may vary by location)...

Qdoba Offers A Kids Eat Free Weekend in December To Try The New Menu DENVER--(BUSINESS WIRE)-- As more parents search for fresh, nutritious and affordable meal options for their children, Qdoba Mexican Grill® announced today that it will offer a new Kids Meal which provides kids nutritious meal options at all restaurants. In addition, as a holiday gift to parents, participating Qdoba restaurants are offering a "Kids Eat Free" weekend Dec. 19 and 20 that includes one free Kids Meal for children age 12 or under with the purchase of a regular entrée. Qdoba Mexican Grill is the home of handcrafted, fresh and innovative fast-casual Mexican cuisine.

Kids can choose from a Lil' Chicken Naked Burrito® (served in a bowl without a tortilla), Lil' Chicken Quesadilla or a single taco for approximately $3...

DENVER --(BUSINESS WIRE)-- To celebrate the conclusion of its first Qmmunity program, Qdoba Mexican Grill® is pleased to announce that Emily DuBois, a 20-year-old native of St. Louis currently attending Regis University in Denver, is the winner of the inaugural contest. DuBois has been battling ulcerative colitis, a chronic digestive disease for the past two years and gained strength from the Crohn's & Colitis Foundation of America (CCFA). In return, she has led fundraising and awareness efforts for the organization, serves on its National Youth Leadership Council that helps build awareness across the country, and volunteered many hours of her time providing hope, comfort and inspiration to patients battling the same disease.

Because of DuBois' extraordinary efforts, Qdoba is honored to award a $5,000 donation to CCFA, DuBois's charity of choice, and a Starlight Children's Foundation™ Fun Center™ mobile entertainment unit donated to a hospital on Starlight's wait list in or near St...

Online Campaign Looks to Honor Everyday Stars Who Dedicate Time and Energy to Improving Their Own Communities With $5,000 and Starlight Fun CenterTM Donation DENVER --(BUSINESS WIRE)-- Every community has a shining star – someone who works hard to improve the world around them or donates their own time and energy to benefit a special cause or charity. Qdoba Mexican Grill® (www.qdoba.com) hopes to shine the light on many of these community stars through a new online campaign called Qmmunity, while at the same time shining a light on its own national charity partner, Starlight Children's Foundation. Through an easy online nomination and voting process, one Qmmunity star will be chosen to receive a grand prize – a $5,000 donation to the charity of their choice and a Starlight Fun Center™ mobile entertainment unit donated to a hospital on Starlight's wait list in or near the winner's city of residence...

--(BUSINESS WIRE)--Qdoba Mexican Grill:WHAT:To celebrate the opening of Qdoba Mexican Grill's 500th restaurant, Qdoba will give away free entrees to the first 500 people who enter the new restaurant the day of the opening, scheduled for Tuesday, September 8.

The 500th restaurant is a milestone in Qdoba's successful history, which began in 1995 when its first location opened at 5th Ave. and Grant St. in Denver. Now, Qdoba has 500 locations in 42 states and the District of Columbia.

Qdoba's popular signature flavors such as Ancho Chile BBQ, Three-Cheese Queso and Fajita Ranchera will be featured on the menu at the new restaurant, along with the concept's new Classic Street Tacos, which highlight Qdoba's homage to its artisanal, handcrafted, authentic roots...

Chain Named among Top Mexican Concepts and Most Convenient Chains in U.S.

DENVER--(BUSINESS WIRE)--Denver-based Qdoba Mexican Grill® (www.qdoba.com) recently received the Gold Award in the Mexican restaurant category in Restaurants & Institutions magazine's annual Consumers' Choice in Chains awards. In addition to the Gold Award in the Mexican restaurant category, Qdoba was named the best among all chains for convenience by families with children who participated in the study.

In the Consumers' Choice in Chains study, conducted by Restaurants & Institutions magazine (www.rimag.com), 3,000 consumers were asked to rate nearly 120 chain restaurants on eight customer satisfaction attributes, including food quality, menu variety, value, service, atmosphere, cleanliness, reputation and convenience...

Qdoba's Culinary Team Breathes New Life into an Old Tradition Denver--(BUSINESS WIRE)--Combining its passion for handcrafted meals, fresh ingredients and unique renditions of Mexican cuisine, Qdoba Mexican Grill® is proud to announce in Colorado today its new Chili Verde. Traditional Chili Verde, also known locally as green chili, is a soup or stew made from chopped roasted green chiles and served alone or over a variety of Mexican dishes. Qdoba's new Chili Verde blends together jalapeños, green chiles, tomatillos, fire-roasted tomatoes and slow-simmered black or pinto beans to create their spiciest dish to date.

Qdoba guests can order a vegetarian Chili Verde bowl or add Qdoba's seasoned, hand-shredded pork, which roasts for six hours before it's ready to serve...

Qdoba offers customers a full-sized chicken entrée meal at a great price Denver--(BUSINESS WIRE)--With more than 8.5 billion brown bag lunches being packed by Americans in 2008, and 93 percent of them packed for financial reasons1, Qdoba Mexican Grill® announced today that it will offer guests an affordable, fresh, hot alternative to the brown bag lunch for a limited time only. Starting today, guests will be able to save money at participating Qdoba locations when they purchase a chicken entrée meal for only $6.99. Qdoba Mexican Grill is the home of handcrafted, fresh and innovative fast-casual Mexican cuisine.

Qdoba guests can order a complete meal that includes any full-sized, completely customizable chicken entrée with a side of chips and salsa and a regular fountain beverage for just $6...

New restaurant located at 135 West 50th, between 6th and 7th Avenues, caters to business and residential customers

DENVER, July 17 /PRNewswire/ -- Qdoba Mexican Grill is continuing to expand its presence in Manhattan by offering New Yorkers more affordable fresh meals at its fifth New York location at 135 West 50th St., between 6th and 7th Avenues. The new restaurant opened to the public on Monday, July 14.

"With the opening of this new Qdoba, we now have five restaurants that have opened in Manhattan in roughly three years," said Gary Beisler, CEO and president of Qdoba Mexican Grill. "We are thrilled to have expanded so quickly in the Manhattan area and are delighted to give New York residents and visitors alike a variety of locations to choose from and experience our fresh ingredients, quick service and great food...

Program Highlights Restaurant's Healthy Menu ItemsDENVER--(BUSINESS WIRE)--According to the Colorado Physical Activity and Nutrition (COPAN) program at the Colorado Department of Public Health and Environment (CDPHE), Denver-based Qdoba Mexican Grill is the state's second-largest and biggest fast-casual Mexican restaurant recipient of its Smart Meal Seal.

According to Shana Patterson, registered dietitian and nutrition coordinator at the CDPHE, "Restaurants participating in the Smart Meal Seal program showcase entrees that are lower in fat and saturated fat and include components such as beans, whole grains, fruits and vegetables. We are particularly pleased to have Qdoba Mexican Grill become a member of this program during National Nutrition Month...

Results of National Mexican Food Preference & Personality Study Released

DENVER--(BUSINESS WIRE)--Looking for love this Valentine's Day? Try eating a taco or burrito. Released today, the results of a new Mexican food "Q-dentity" study conducted by Dr. Alan Hirsch, director of the Smell & Taste Treatment and Research Foundation, on behalf of Qdoba Mexican Grill, found that the saying "You Are What You Eat" may be especially true when it comes to Mexican foods and also can help predict your perfect romantic match.

Dr. Hirsch's report reveals that preferences for Mexican foods such as tacos, burritos and quesadillas can indicate very specific and unique personality traits. Following are Mexican food preferences and personalities and romantic matches from Dr...

Midtown Location at 53rd and 3rd Caters to Business and Residential Customers

DENVER--(BUSINESS WIRE)--In a city known for top-notch food but not always reasonable prices, Qdoba Mexican Grill will now offer New Yorkers more affordable fresh meals at its second location on Manhattan's East Side at 875 3rd Avenue (53rd Street). The new restaurant will open to the public on Tuesday, Dec. 11.

"We are thrilled to open our first corporate restaurant in the Manhattan area," said Gary Beisler, CEO and president of Qdoba Mexican Grill. "This restaurant's décor and operations system were customized specifically for the New York market. Knowing that New Yorkers are accustomed to quick service, Qdoba is introducing a unique operations system that allows for multiple points of distribution, ensuring quick service even during times of extremely high volume within the store...

November 13, 2007 // Franchising.com // DENVER – Qdoba Mexican Grill today announced the opening of its 400th restaurant location. The newest store is located in Nampa, Idaho at 16383 North Marketplace Boulevard.

According to Gary Beisler, CEO and president of Qdoba, "in the past 12 months, Qdoba has grown efficiently and effectively, opening more than 80 new restaurants and partnering with several new and existing franchisees."

The August 2007 issue of QSR Magazine reported that the quick service restaurant industry grew about 5.5 to 6 percent in 2006. Beisler attributes Qdoba's success within this category to the growing popularity of Mexican food, an engaged franchisee base and a menu that is flexible and adaptable to customers' needs...