Robeks Franchise News

Smoothie Business Meets Customer Demand for Variety, Nutrition in More Locations
LOS ANGELES, CA--(Marketwire - May 17, 2012) - Robeks is bringing its all-natural, no-sugar-added smoothies to more customers by opening locations in interstate travel plazas. It's a new kind of location for the smoothie franchise, which also recently added drive-through locations in two Western cities and expanded on a California college campus.
Robeks opened the first of many planned travel plaza locations in late April as part of a major renovation of the Interstate 95 service plaza in Milford, CT, where officials had wanted to expand food options for years. A Connecticut Department of Transportation survey in 2008 found that "visitors prefer more food variety and want a more health-conscious menu" at the plazas...

Robeks Succeeds at Bringing New Smoothie Customers Into Stores With Smoothie Bowls
LOS ANGELES, CA--(Marketwire - Mar 20, 2012) - A grab-and-go smoothie turns into a sit down meal when it's served in a bowl -- and people love how they feel after a healthy meal.
That's what Robeks Premium Fruit Smoothies, discovered last year, when one of its franchise owners developed a new kind of smoothie that appeals to a new group of customers.
Dennis Sato, a Robeks franchisee in San Diego, experimented with hard pack yogurt, fruit and juices to invent a smoothie thick enough to eat with a spoon, then began offering it in bowls topped with fresh fruit and granola.
Sato's experiment was a huge hit among people looking for a healthy, hearty meal option...

Eaten with a Spoon, Unique Yogurt-Fruit Combination Can't Be Found at Other Yogurt or Smoothie Retail Shops
LOS ANGELES, Nov. 10, 2011 /PRNewswire/ -- A new, tasty creation that unites the creamy smoothness of yogurt with the tangy, fruity taste of a smoothie – Smoothie Bowls – are now available at Robeks stores across the country. Eaten with a spoon, these delectable bowls are original to Robeks and can't be found at any other yogurt or smoothie store. The uniqueness lies not only in the high quality ingredients, but the way they are prepared.
Hard pack yogurt is carefully blended with fruit juice and whole fruit leaving small morsels of fruit intact and a thicker consistency. The result is a natural flavor burst with bits of mango, pineapple, strawberry, peach or other fruit in each bite of a Robeks Smoothie Bowl...

Premium, whole-fruit smoothie retailer Robeks opens its first Asian store in Tokyo today; Located in the fashionable Jiyugaoka section of Tokyo, the modern two-story cafe seats 70 and offers Wi-Fi access; 500 stores planned in Asia
Los Angeles, CA (August 11, 2011) Premium, whole-fruit smoothie retailer Robeks opened its first Asian store today (Friday, August 12, 2011, 7:30 a.m. Tokyo time) in the fashionable Jiyugaoka section of Tokyo. The modern, two-story, 2,000 square-foot store features a cafe-style interior with seating for 70 guests and Wi-Fi, making it a destination where customers can linger and socialize. Company officials held a ribbon-cutting ceremony where customers received a free environmentally- friendly shopping bag...

MANHATTAN BEACH, Calif. and TOKYO /PRNewswire/ -- Robeks Corporation announced today that it signed a multi-year master franchise agreement with Tokyo-based Clarence Corporation to open 500 smoothie cafes in Japan and 12 other Asian countries. The deal is the largest in the company's history and is the first phase of a larger expansion plan to take the premium smoothie brand to major countries around the globe.

Masahiro Koh, President of Clarence Corporation, said the timing of the agreement coincides with a renewed interest from Asian consumers in developing healthful eating habits. "We believe Robeks, with its premium fruit smoothies, proprietary supplements, and other all-natural products, will be a major player in the made-to-order beverage restaurant category in Asia...

MANHATTAN BEACH, Calif. and TOKYO /PRNewswire/ -- Robeks Corporation announced today that it signed a multi-year master franchise agreement with Tokyo-based Clarence Corporation to open 500 smoothie cafes in Japan and 12 other Asian countries. The deal is the largest in the company's history and is the first phase of a larger expansion plan to take the premium smoothie brand to major countries around the globe.

Financial terms of the agreement were not disclosed.

Masahiro Koh, President of Clarence Corporation, said the timing of the agreement coincides with a renewed interest from Asian consumers in developing healthful eating habits. "We believe Robeks, with its premium fruit smoothies, proprietary supplements, and other all-natural products, will be a major player in the made-to-order beverage restaurant category in Asia...

Campaign will launch before Valentine's Day and run through the end of MarchFranchisor to contribute additional funds

MANHATTAN BEACH, Calif., Feb. 11 /PRNewswire/ -- In the aftermath of the deadly Haitian earthquake, Robeks - a premium fruit smoothie and healthy eats national restaurant chain - will launch a "Hearts for Haiti" fund raising campaign, tying donations to a new Chocolate Covered Strawberry Smoothie ™ that will premier in stores by February 12. The campaign will run through the end of March.

One dollar from the sale of every 24 ounce Chocolate Covered Strawberry Smoothie ™ will be donated to popular Haitian musician Wyclef Jean's Yele Haiti Foundation.

The new smoothie creation is loaded with fresh frozen strawberries and blended in a rich, velvety mixture of guava juice, yogurt, chocolate, and pineapple sherbet...

Manhattan Beach, CA--(Marketwire) - Robeks Corporation, a premium fruit smoothie and healthy eats national franchisor, moves up to the number 10 spot from number 16 on Restaurant Business Magazine's 2007 "The Future 50" list, which identifies the fastest growing chains with sales between $25 million and $50 million for 2007.

Based on comparative data compiled by Technomics, Robeks logged $47.5 million in systemwide sales, a 41.8 percent increase over 2006, with total units for the period at 133, a 26.7 percent increase. As of September 1, 2008, the actual number of units reached is 163.

Robeks also ranked in the top 32 which, according to Restaurant Business editors, "defied the odds to... hit 40 percent of higher sales growth...

Smoothie Franchise Comes To Fairfield

July 07, 2008 // Franchising.com // FAIRFIELD, CT - Looking at the brick building of the new Robeks Fruit Smoothies & Healthy Eats on the Post Road in Fairfield, customers may not expect to walk in and see a room with bright orange walls and a brightly colored menu.

"That's what I love about this location," said Kasia Seremet, the 27-year-old who co-owns the Robeks franchise — at 1983 Post Road — with her husband, Tom Seremet. "I like the feel of the old brick outside, and then having a fresh California feel inside."

In the new Robeks, which Seremet and her husband opened on May 20, the goal is to make customers feel as though they are having a West Coast experience in their local East Coast neighborhood as they sip health-oriented smoothies, juice drinks, or chew on muffins, said Seremet...

Millions of Fans Can Now Grab and Go Guilt-Free; Agreement Also Includes Los Angeles

MANHATTAN BEACH, CA--(Marketwire - May 21, 2008) - Robeks Corporation, a premium fruit smoothie and healthy eats national franchisor, has been named the official fruit smoothie of STAPLES Center, a world-class arena for sports and entertainment, and home of the Los Angeles Lakers and Los Angeles Clippers (NBA), Los Angeles Kings (NHL), Los Angeles Avengers (AFL) and Los Angeles Sparks (WNBA) professional franchises. The multi-year agreement also names Robeks as the official fruit smoothie of the Los Angeles Kings.

STAPLES Center hosts more than 260 events and over 3 million fans annually. Since opening in 1999, STAPLES Center, owned and operated by AEG, worldwide leaders in the presentation of live sports and entertainment, has hosted such major events as NBA and NHL All-Star Games, the United States Figure Skating Championships, seven Grammy Awards Shows, the annual X Games and Pac 10 Basketball Championships and concerts from such stars as Prince, the Eagles, Justin Timberlake, U2, Garth Brooks and Paul McCartney...

Mahalo Mango®, Pina Koolada® Smoothies Beckon the Thirsty, Free Smoothies for Kids Every Monday and New Robeks Great-Taste Guarantee Debuts

MANHATTAN BEACH, CA--(Marketwire - May 2, 2008) - Robeks Corporation, a premium fruit smoothie and healthy eats franchise chain, kicks-off its 2008 "Summer of Fun" Campaign on May 1st with a basketful of summertime favorites from tropical-cool "Mahalo Mango and Pina Koolada" promotion to "Monday Kids-Free Smoothie Program." A centerpiece of this year's campaign is Robeks' New Great-Taste Guarantee Campaign.

To help fight childhood obesity and get healthier beverages into the hands of children, Robeks will offer one FREE 12-ounce smoothie (Tropical, Berry or naturallylight™) to kids under age 12 with the purchase of one 24-ounce smoothie every Monday, all day, all summer...

Locals Can Now Enjoy Best-in-Taste Premium Smoothies

BOSTON, MA--(Marketwire - April 22, 2008) - Robeks Corporation, a premium fruit smoothie and healthy eats national franchisor, continues its national expansion with the grand opening of its newest store at 1377 Boylston St., one block from Fenway Park, the beloved home of the Boston Red Sox.

The grand opening celebration begins on May 1 between 3 and 6 p.m. with an unusual performance by the "Testostertones," a local a cappella group from Emmanuel College. Visitors will be able to sample Robeks palate-pleasing taste with free 12-ounce Strawnana Berry smoothies, and healthy snacks samples. Travel mugs and coupons will also be given away while supplies last.

"Smoothies may be somewhat new to the east coast, but Robeks is a natural here...

Poltergeist at Nearby Dublin Castle Reportedly Soothed by Smoothie Operator

MANHATTAN BEACH, CA--(Marketwire - February 29, 2008) - Robeks Corporation, a premium fruit smoothie and healthy eats national franchisor, announced today the opening of its first international store in downtown Dublin, Ireland. The new location is colorfully situated at 9A Lord Edward St., just two blocks from the medieval citadel, Dublin Castle, site of countless historical invasions and storied ghostly souls wandering the neighborhood.

Franchisee Thomas Jones carried out extensive research of 'juice bars' in the United States and Australia in advance of signing a 10-year license agreement with Robeks to develop stores throughout Ireland and Northern Ireland...

Marks National Nutrition Month® With Healthier-for-You Beverages

MANHATTAN BEACH, CA--(Marketwire - February 26, 2008) - At the upcoming 23rd annual Los Angeles Marathon, runners who cross the finish line will be able to quickly quench thirst and replace lost nutrients with a cup of squeezed-fresh orange juice courtesy of Robeks Fruit Smoothies and Healthy Eats, a national franchisor featuring premium, made-to-order fruit smoothies.

Robeks expects to giveaway more than 25,000 cups of squeezed fresh Tropicana Pure Premium® Homestyle orange juice during the 26.2 mile quest on Sunday, March 2, 2008. Robeks has been a supporting sponsor of the LA Marathon for eight consecutive years.

"What better venue than the world-famous LA Marathon to do our part in raising awareness for eating more healthfully," said Sheri Miksa, Robeks' president and chief executive officer...

Robeks Super Acai Bowl for a Healthy Breakfast


MANHATTAN BEACH, CA--(Marketwire - February 4, 2008) - Robeks Corporation, a premium fruit smoothie and healthy eats national franchisor, launches a systemwide marketing campaign this week to emphasize the health and wellness benefits of products blended with the Açai (a-sci-ee) berry such as Robeks Açai Energizer™ smoothie and Super Açai Bowl™. The Açai berry contains more antioxidants than any other edible fruit currently known in the world.

Açai is an all-natural energy berry native to the Brazilian Rain Forest. This unique berry with its royal purple pigment provides a strong combination of antioxidants, essential amino acids, essential omega oils, dietary fiber, plant sterols, trace minerals and protein...

Off to Great Start With 138 Stores, up Nearly 100 Percent Since 2006

MANHATTAN BEACH, CA--(Marketwire - January 22, 2008) - Robeks Corporation, a premium fruit smoothie and healthy eats national franchisor, continues with its aggressive expansion efforts in 2008, opening five more stores since the beginning of the year.

Robeks started its significant growth spurt in 2006 and now has nearly doubled its number of stores in just two years. The newly opened locations include four in California and one in Florida. Nearly 80 Robeks are now located in California alone, with locations in 16 states and the District of Columbia.

New, local customers will be able to pursue several new delicious ways of fulfilling healthy lifestyles at breakfast, lunch or snack time, at the following new Robeks locations:

-- 1139 S...

A Tropical Twist on an Old-Time Holiday Favorite Limited Time Only Through January 7, 2008

MANHATTAN BEACH, CA--(Marketwire - December 4, 2007) - Robeks Corporation, a premium fruit smoothie and healthy eats national franchisor, readies for the season by introducing the Tropical Eggnog Smoothie, which combines the sweet taste of pineapple with a traditional winter flavor.

Tropical Eggnog Smoothie is available in 12, 24 and 32-ounce sizes and offers four grams of fiber and 15 grams of protein for energy (24 oz. size). This limited time offer is available at all Robeks' locations until January 7, 2008.

Millions of people enjoy eggnog each year in remembrance of times passed and in celebration of times present as families gather 'round a holiday fire to exchange presents and feast on Grandma's best recipes...

Natural Energy for Fall Holidays Limited Time Only Through December 31

October 29, 2007 // Franchising.com // Manhattan Beach, CA, —Robeks Corporation, a premium fruit smoothie and healthy eats national franchisor, brings back for a limited time only, its popular Yerba Maté Chai Smoothie, one of Robeks' exotic fresh and healthy fruit smoothies. Yerba Maté Chai smoothies will be available at all Robeks locations until December 31. Yerba Maté Chai is one more example of Robeks' innovative meal replacements for consumers who seek out healthier-for-you energy food in their daily diets.

Yerba Maté (pronounced "yerba mahtay") originated with the Guarani Indians of South America, and is considered an ancient drink for health and friendship...

Launch American Wellness Challenge to Help Consumers Live Healthier Lives

October 22, 2007 // Franchising.com // Westlake Village, CA — Robeks Fruit Smoothies and Healthy Eats, an industry-leading premium smoothie franchisor and Dole Food Company, a leading supplier of quality packaged and frozen fruit products for foodservice, announce a strategic alliance to advance wellness in America by sponsoring their first American Wellness Challenge, an in-store contest at Robeks locations for families to strengthen their commitment to wellness. The contest runs from October 15 to December 12, 2007. Families are invited to visit a nearby Robeks location to pick up their entry form or download one at www.robeks.com

In essay form, entrants are asked to answer a simple question: "Why is your family motivated to win the Robeks-Dole American Wellness Challenge?" Entry forms must be returned to a local Robeks store or mailed to Robeks' Support Center, postmarked by midnight, December 12, 2007...