Shane's Rib Shack Franchise News

Named Top 10 Franchise Deal, Shane's Forecasts Aggressive Growth Plans for Southeast ATLANTA, GA--(Marketwire - Aug 18, 2011) - According to the 2011 International Franchise Association (IFA) Credit Survey, franchisors report that more than 50 percent of their franchisees and franchise prospects are still unable to obtain needed financing to open their own business, even with the economy on the mend. Shane's Rib Shack, a Petrus Brands concept and national barbecue chain, brought in former Church's CFO, Carl Jakatis, to architect a new financing program to fund franchisees in their pursuit of the ultimate American dream of business ownership. So on the eve of its 10th anniversary, Shane's Rib Shack announces plans to add a minimum of 100 stores in the Southeast as part of its regional growth strategy before moving west to establish the first true fast casual national footprint...

Shane Thompson to Offer Gluten-Free BBQ May 16, 2011 // Franchising.com // ATLANTA, GA. – Shane's Rib Shack Founder and President, Shane Thompson, is scheduled to appear on QVC® during its new gluten-free culinary broadcast Eating Gluten Free – Food & Cookbooks on Wednesday, March 23, 2011 at 4 PM (EST). Gluten-free hickory-smoked ribs made from Shane's special recipe will be offered nationwide through QVC and QVC.com for approximately $67. The package (QVC Item #M25172) includes 4 one-pound slabs of pre-cooked ribs, a full size bottle of Shane's Original gluten-free BBQ sauce and three easy make-at-home sauce recipes taken from "The Shane Family Grill Book."

Shane's Rib Shack, the country's fast-casual barbecue concept leader, offers a comprehensive gluten-free menu, including Shane's Original BBQ sauce, at its 66 restaurants...

State of Alabama Part of Shane's Overall Franchise Growth Strategy April 13, 2011 // Franchising.com // ATLANTA, GA -- Shane's Rib Shack, a Petrus Brands Company and the country's fast-casual barbecue concept leader with 66 restaurants in 12 states, announces the grand opening of its first restaurant in the state of Alabama. The first Alabama Shane's opens in Birmingham, on Friday, April 15, 2011 and is owned by Birmingham natives Carl Hess (CEO) and Ron Woodis (COO) of the Restaurant Collective, LLC, which owns the franchising rights to develop Shane's restaurants in Alabama and Mississippi.

"We chose our native Birmingham for our first Shane's Rib Shack location because people here have an appetite for great BBQ and Shane's community value system is in line with how we feel about our city," says Hess...

ATLANTA--(BUSINESS WIRE)--Shane's Rib Shack Founder and President, Shane Thompson, is scheduled to appear on QVC® during its new gluten-free culinary broadcast Eating Gluten Free – Food & Cookbooks on Wednesday, March 23, 2011 at 4 PM (EDT). Gluten-free hickory-smoked ribs made from Shane's special recipe will be offered nationwide through QVC and QVC.com for approximately $67. The package (QVC Item #M25172) includes 4 one-pound slabs of pre-cooked ribs, a full size bottle of Shane's Original gluten-free BBQ sauce and three easy make-at-home sauce recipes taken from "The Shane Family Grill Book."

Shane's Rib Shack, the country's fast-casual barbecue concept leader, offers a comprehensive gluten-free menu, including Shane's Original BBQ sauce, at its 66 restaurants...

Company Proves that "Size Actually Does Matter" (When Talking About Chicken Tenders, That is!) ATLANTA--(BUSINESS WIRE)--Shane's Rib Shack, a Petrus Brands company, today announces the launch of the "Tender Loving Chicken" television ad campaign, which reveals the company's best kept secret -- premium, white meat, whole, fresh (never frozen), chicken tenders -- served either hand-breaded and fried or flame grilled. Both chicken tender options can be enjoyed plain or tossed in one of Shane's nine signature sauces. To round out Shane's Rib Shack's chicken menu offerings, the company also features smoked chicken wings, hand chopped BBQ chicken, half chicken, smoked chicken salad and an array of fresh salads.

The "Tender Loving Chicken" ad campaign was developed to broaden menu awareness and created by Innovative Advertising (based in Covington, LA), and includes a multi-market cable television advertising media buy, which in a light-hearted way, does compare the size and taste of Shane's Rib Shack tenders to that of the competition...

Segment Leader's Franchise Sales Total 50 Units; Opens Nine ATLANTA --(BUSINESS WIRE)-- Shane's Rib Shack, the leader in fast casual barbecue, is pleased to announce new franchise agreements totaling more than 50 units, including 25 new stores in Alabama and 20 new stores in Central Florida. The company also opened nine units in 2010 with the most recent opening in Boca Raton, FL, a newly created extended fast-causal concept.

"after improving operations, food quality, and consistency of execution, we are poised and ready for rapid growth. Based on the 'brand rebirth,' we are on the radar screen of multi-unit operators and will continue to complete multiple, multi-store agreements in 2011 and beyond." .In 2011, Shane's Rib Shack expects to open approximately 12 units, including six in early 2011 in Athens and Pooler, GA; Birmingham and Mobile, AL and Panama City and Ocala, FL...

More than $700,000 in Prizes - Everyone's a Winner! ATLANTA, Dec. 2, 2010 /PRNewswire/ -- Beginning today, Shane's Rib Shack, a Petrus Brands company, is rewarding its customers for their loyalty with the launch of their second annual "No Peek" Sweepstakes. In December, anyone that dines at Shane's will receive one "No Peek" envelope that's sealed with a special gift from Shane's for the holidays. The only catch is they must wait to win in 2011!

Each Shane's Rib Shack location will distribute 5,000 "No Peek" sealed envelopes, which should be brought back to the same Shane's location where envelopes were received. Prize envelopes may be redeemed in January and February 2011 and all prizes must be opened by a Shane's employee to qualify...

Specially-Designed Portable Box Keeps Food Hot! ATLANTA /PRNewswire/ -- Shane's Rib Shack, a Petrus Brands Company, announces their Game Day Package offering customers the freedom to create their own cost-efficient combination meal package, which can feed 8-12 people for $49.99. The Game Day Package can be purchased in store, on the phone or via the Internet utilizing a specially-designed "Game Day Playbook" order form and is available from October through Super Bowl weekend.

For $49.99, customers choose: Two meats, including ribs (1.5 racks/add $5); smoked wings (30); chopped pork (2 lbs.); tossed chicken tenders (15); chopped chicken (2 lbs.). Three sides, including baked beans, cole slaw, Brunswick stew, potato salad, and mac-n-cheese, as well as bread and a pint of BBQ sauce For an extra charge, customers can also order gallon lemonade and tea, cookies, brownies and cobbler (one hour notice required) The Game Day Package is served in a specially-designed portable box developed to keep the food hot...

3 Finalists to Square Off in Front of a Panel of Celebrity Judges on Tuesday, August 31, 2010 ATLANTA /PRNewswire/ -- Shane's Rib Shack, a Petrus Brands Company, is proud to announce the "Ultimate BBQ Side Contest Finalists Cook-Off Challenge" on Tuesday, August 31st from 11am - Noon at the Shane's Rib Shack location located on 3155 Cobb Parkway in Atlanta, Georgia! The three finalists will go head to head and prepare their dishes for a panel of celebrity judges. The Judges Panel winner will receive a Big Green Egg grill (valued at approximately $1200), BBQ grilling supplies and their winning recipe featured on the Original Shack's menu for a limited time this fall!

Shaniacs from across the nation posted their favorite side recipe dishes on Facebook during the month of July...

Winning Recipe to be Featured on the Original Shack's Menu ATLANTA /PRNewswire/ -- Today, Shane's Rib Shack, a Petrus Brands Company, launches the "Ultimate BBQ Side Contest," where Shaniacs can enter the contest by posting their side recipe on the Shane's Rib Shack Page on Facebook through a custom tab, from July 1 through July 31, and the winning recipe will be featured on the Original Shack's menu for a limited time this fall.

Contest details include: Shaniacs will enter their side recipes from July 1 – July 31, 2010. On August 10th, Shane will announce the top three finalists via a video message on Facebook. In addition, on August 10th, the three finalists will have their recipe video posted on the custom tab where fans can vote online for their favorite recipe they would like to see on the Original Shack's menu...

Created Personally by Shane Thompson, Shane's Rib Shack President and Founder

ATLANTA, June 3 /PRNewswire/ -- Shane's Rib Shack, a Petrus Brands Company, announces their latest menu addition, the Shaniac Burger, a half pound grilled cheeseburger piled high with BBQ pork and topped with creamy coleslaw. Developed personally by Shane Thompson, president and founder of Shane's Rib Shack, the Shaniac Burger is available for a limited time only in all Shane's Rib Shack locations (log onto www.shanesribshack.com for locations).

The Shaniac Burger is already causing quite a bit of chatter on the Shane's Rib Shack FaceBook page with a few unsolicited comments below: "I tried it Saturday since I wasn't one of the first customers for the free rib giveaway...

On May 15, 2010, All Shane's Locations throughout the Country, Will Give Free Ribs to the First 100 Customers ATLANTA /PRNewswire/ -- For the third year in a row, Shane's Rib Shack will celebrate May, the official month of BBQ, by giving away a free 1/2 rack of slow cooked ribs, provided by Smithfield; a large beverage and a "Shaniac" T-Shirt (XL) to the first 100 customers to arrive at each of their locations, on Saturday, May 15, 2010. For those who don't make the first 100 places in line, the next 250 customers will each receive a VIP card to treat a friend to Shane's with a Free Sandwich with the purchase of a sandwich and two drinks – offer valid through May 31, 2010.

"It's impossible to imagine not rewarding our customers with this once a year free rib offer...

Concept Plans to Open Six Locations in 2009 and Beyond ATLANTA /PRNewswire/ -- Shane's Rib Shack, a Petrus Brands company, is expanding further into South Georgia with six new locations, including Savannah, Hinesville, Pooler and Valdosta, and into South Carolina with future store openings in Beaufort.

Area developers Patrick Hopkins, Bruce Watford and Russell Rosengart are bringing Shane's to South Georgia and South Carolina. Hopkins, Watford and Rosengart are multi-unit operators with more than 20 years of experience in the restaurant industry.

"We are excited to bring Shane's to many new communities in South Georgia and South Carolina," says Russell Rosengart, franchisee and area developer. "We hope that our future customers will look at these locations as a place to hang out with friends and family and chow down on some great American BBQ...

New Promotion Rewards First 300 Guests on Election Day Atlanta, GA--(Marketwire) - Shane's Rib Shack is changing the nature of the promotion that will occur on November 4, 2008. The promotion will now be a Celebrate American Democracy Day. One free "Celebrate America Meal" will be offered to the first 300 customers who visit a participating Shane's Rib Shack on Election Day, November 4, 2008. The "Celebrate America Meal" includes Shane's hand-breaded chicken tenders (a 3-piece meal), fries and a 20oz drink. The limit will be one free meal per person. The promotion is not limited to adults 18 or older -- children accompanied by a parent or guardian are welcome to participate. The purpose of this promotion is to celebrate the American spirit of Democracy...

Shane's Platters are in the Line-Up for Fall Tailgating this Season

September 07, 2007 // Franchising.com // ATLANTA – The weekly autumn ritual of college and high school football, including the fanfare of marching bands, cheerleaders and homecomings, brings to the forefront the phenomenon known as the ubiquitous tailgating affair. And the popularity of barbecue and football is a winning combination that has been a part of Shane's since it was founded in 2002 and continues as it grows into America's top ranked fast-casual barbecue restaurant.

This season, Shane's is launching its own offensive strategy, which includes serving all- American BBQ to football enthusiasts from September through to one of the most watched and celebrated days in sports, the Super Bowl, which takes place this year on February 3, 2008...