Fatburger and Buffalo’s Cafe Set to Continue International Growth in Malaysia
Sister Brands Continue To Focus On International Locations
April 02, 2014 // Franchising.com // LOS ANGELES – Fatburger, famous for delicious, made-to-order burgers and Buffalo's Cafe, a family-friendly restaurant with classic American-inspired cuisine, have announced a master franchise development deal to expand into Malaysia. Eftech Lifestyle SDN BHD, a conglomerate involved in food, beverage, real estate, oil and gas development, has acquired the rights to develop 20 co-branded Fatburger and Buffalo's Express units in the new Malaysian market.
Dedicated to expanding into new locations throughout the world, Fatburger and Buffalo's continue to bring their all-American dining experiences to international markets. To date, the burger brand has 150 locations in 32 different countries with recent openings in Tunisia, Vancouver and Abu Dhabi. Sister brand, Buffalo's Cafe, has locations in Saudi Arabia and Qatar. Aside from the iconic burgers Fatburger traditionally sells, this new location will offer Halal meat, the same as throughout China, Middle East and North Africa regions. Between North Africa and the Middle East, the wing brand expects to open approximately 30 to 40 new Buffalo's locations in the upcoming years.
"We are constantly trying to find new opportunities to grow internationally. We're grateful to have a company like Eftech Lifestyle SDN BHD who is as dedicated to the brand as we are," said Andy Wiederhorn, CEO of Fatburger and Buffalo's Cafe. "Having great partners who share the same goals as us are a key factor to the growth of Fatburger and Buffalo's Cafe."
For more information or to find a Fatburger near you, please visit www.fatburger.com. For more information on Buffalo's Cafe, please visit www.buffalos.com.
An all-American, Hollywood favorite, Fatburger is a fast casual restaurant serving big, juicy, tasty burgers, crafted specifically to each customer's liking. With a legacy more than 62 years old, Fatburger's extraordinary quality and taste inspire fierce loyalty amongst its fan base, which includes a number of A-list celebrities and athletes. Featuring a contemporary design and ambience, Fatburger offers an unparalleled dining experience, demonstrating the same dedication to serving gourmet, homemade, custom-built burgers as it has since 1952 – The Last Great Hamburger Stand™.
About Buffalo's Cafe
Buffalo's Cafe Franchise Concepts, Inc. offers customers a neighborhood dining experience with fresh dishes and a friendly atmosphere. Established in 1985, the first Buffalo's Cafe opened its doors in Roswell, Ga., and the company now boasts locations in Georgia, Florida, California, Saudi Arabia and Qatar. Featuring daily specials and regional appetizers and entrees, the menu highlights their world famous Buffalo-style chicken wings. With a strong sense of community and family, Buffalo's Cafe is a welcome take on today's casual eating trends. Hours vary by location. For more information and a full list of locations, please visit www.buffalos.com.
Konnect Public Relations