ADDISON, Texas - Aug. 30, 2017 // PRNewswire // - Bar Louie today announced that the company has launched a 'Louie Loves' fundraiser to provide guests and staff a means to support the individuals and the communities impacted by Hurricane Harvey, a category 4 hurricane that crashed into the Texas coast.
10 percent of sales, up to $50,000, on Thursday, September 14, 2017 will go to the American Red Cross to support its efforts to restore the areas hit hardest by the hurricane. The Red Cross is an organization that has dedicated itself to helping provide shelter, food and comfort to families who are hit the hardest when a hurricane strikes.
"Texas is our home turf and we care deeply about our community all across the Gulf coast," said Bar Louie CEO John Neitzel. "By declaring September 14th a Louie Loves day at all of our bars, we can give our communities a simple way to help Houston, the Gulf coast and the surrounding areas rebuild and restore. The Red Cross offers critical infrastructure support immediately following any natural disaster and we're very supportive of their efforts."
Louie Loves is a decade long program for the Dallas based Bar group, built to support their local communities in times of need. The Red Cross continues to mobilize hundreds of trained Red Cross disaster relief workers, truckloads of kitchen supplies, and tens of thousands of ready-to-eat meals to support the response effort.
"We are incredibly grateful for the support of Bar Louie," said Celena Roldán, CEO of the American Red Cross of Chicago & Northern Illinois. "It's generosity in times like this that allows the Red Cross to continue to help sheltering, feeding and providing comfort to the people affected by Hurricane Harvey."
As Bar Louie's fundraising program, Louie Loves is tailored specifically to restaurant locations and their surrounding communities.
For more information about Bar Louie and to find information about participating Bar Louie locations including hours, visit www.BarLouie.com.
Founded in downtown Chicago in 1990 and headquartered in Addison, Texas, Bar Louie is an award-winning collection of neighborhood bars with a lively, social atmosphere. With more than 124 locations across the United States, Bar Louie is growing through both franchise and corporate openings. Known for its signature handcrafted martinis and cocktails, Bar Louie also features a scratch menu of shareable plates, burgers, and sandwiches served every day until close. For more information on Bar Louie, visit www.barlouie.com. To learn about franchising opportunities with Bar Louie, go to www.barlouie.com/franchise.
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or cruzrojaamericana.org, or visit us on Twitter at @RedCross.
Aaron Blank or Traci Paulk
The Fearey Group for Bar Louie
SOURCE Bar Louie