Vitality Bowls Superfood Café Debuts New Mobile App in Partnership with Punchh
Transformative Marketing Platform Delivers Superior, Customized Restaurant Experiences
December 05, 2017 // Franchising.com // SAN FRANCISCO - Vitality Bowls, the superfood café chain beloved by health-conscious communities across the nation, today announced the debut of its new mobile app developed by Punchh, a cloud-based technology platform that builds engagement, loyalty and superior, customized experiences in the restaurant industry.
The app offers users one loyalty point for each dollar spent at Vitality Bowls. Once the user reaches 100 points, they are rewarded with $10 off their next purchase. Additional rewards for friend referrals and birthdays are seamlessly accessible for redemption within the app. The app also integrates mobile payments, gift card sharing and includes a store locator, with plans to continue to roll out new functionality in the coming months.
Originating in Northern California, Vitality Bowls has solidified itself as America’s superfood café – combining a dynamic café vibe with a unique collection of menu items containing high nutritional values and extraordinary tastes. Vitality Bowls offers an antioxidant-rich menu, with breakfast, lunch and dinner items made to order for each customer. All açaí bowls and smoothies do not contain ingredient fillers such as ice, frozen yogurt, added sugar or artificial preservatives, giving the purest taste possible.
Punchh’s clients include more than 100 leading restaurant chains such as Coffee Bean & Tea Leaf, El Pollo Loco, Moe’s Southwest Grill, Pieology, Quiznos, and Smashburger. Punchh’s Restaurant Marketing Cloud™ is the first platform that bridges the gap between restaurants and customers, empowering restaurants to shape personalized offers that attract and engage more meaningfully with loyal customers.
“The new Vitality Bowls app offers a personalized experience for ordering and payments as well as a robust loyalty rewards program,” said Tara Gilad, founder and owner of Vitality Bowls. “We are thrilled to partner with Punchh for the enhanced platform, which we’re confident our customers will love.
Punchh modernizes customer engagement programs within weeks, offering the ability to segment customers, predict customer behavior, create and execute targeted campaigns, and track performance in real-time.
"We are thrilled to add Vitality Bowls to our growing roster of top restaurant brands," said Sastry Penumarthy, co-founder and VP of Marketing at Punchh. "Consumers expect personalized experiences when they visit the restaurants they love. Vitality Bowls’ new app will enable the company to not only incentivize repeat visits and attract new customers, but gather real-time insights from the point-of-sale to gain greater visibility into each sale to ensure they are engaging with every customer in a customized way."
The app is available now on Google Play and the Apple App store.
Headquartered in Mountain View, CA, Punchh is the leading fully-integrated, transformative marketing solution for restaurants. The Punchh Restaurant Marketing Cloud™ offers restaurants access to real-time consumer information via a live dashboard, enabling them to create and launch campaigns, target specific user segments and review guest feedback. Marketers can connect with customers across any channel through loyalty, offers, ordering, payments, feedback, surveys, gift cards, games and more. Punchh supports over 90 leading restaurant brands across more than 27,000 locations globally, powering more than one million transactions daily. Find out more at Punchh.com.
About Vitality Bowls
Roy and Tara Gilad, a pair of successful business owners, founded Vitality Bowls in 2011 in San Ramon, California. The duo started the superfood café concept together as a result of discovering their daughter’s severe food allergies and wanting to find safe, healthy food alternatives. Since franchising began in 2014, the brand has seen significant growth with more than 70 cafes open and in development.
Named one of the Top 100 new franchises in 2017 by Entrepreneur and ranked among the 2017 Fast Casual Top 100, Vitality Bowls is redefining the fast casual healthy food restaurant sector every day at each of its locations across the country.
To learn more about Vitality Bowls franchise opportunities, visit http://franchise.vitalitybowls.com/ and for more information about the brand, visit the company website at http://vitalitybowls.com.
SOURCE Vitality Bowls