Great Clips, Inc. Kicks Off March Madness® At SXSW, Gives Away 2018 Final Four Experience To Two Basketball Fans
Great Clips Brings Interactive March Madness Bracket Activations Through Sponsorship Of The Deep End By Vox Media
March 08, 2018 // Franchising.com // AUSTIN, Texas - Great Clips, Inc., the world’s largest salon brand, is kicking off March Madness by rewarding two lucky college basketball fans with a pair of tickets and travel and accommodations to the 2018 NCAA Final Four, held in San Antonio, Texas.
Those who attend The Deep End by Vox Media, a three-day experiential activation featuring unfiltered storytelling, live podcasts, musical spotlights, food, drinks and immersive experiences, are eligible to enter the 2018 Final Four sweepstakes. The first 200 people to enter the sweepstakes will receive a complimentary Solutions by Great Clips®, Tea Tree Solutions by Great Clips® or GRIT @ Great Clips® haircare product.
Great Clips, Inc. will also entertain guests at The Deep End with interactive March Madness brackets, including two top-eight alternative brackets with themes of Best College Mascot and Best College Coach Hair.
On Friday, March 9 and Saturday, March 10, SB Nation’s Charlotte Wilder will host the top-eight alternative bracket challenge, in which two audience members will be selected to make the case for which mascot or coach should advance to the next round using the Great Clips, Inc. interactive brackets.
On Sunday, March 11, The Deep End will be completely dedicated to Selection Sunday through the integration of Great Clips, Inc. into SB Nation programming throughout the day. SB Nation’s Editor in Chief Elena Bergeron and Charlotte Wilder will host a fun March Madness game that utilizes the interactive Great Clips, Inc. brackets and will help fans choose a college hoops team to win the tournament.
“Through our sponsorship of The Deep End by Vox Media, we’re excited to connect with our customers in a unique and exciting way at one of the most innovative festivals of the year,” said Steve Hockett, CEO of Great Clips, Inc. “Basketball enthusiasts will experience the great fun that is selecting March Madness tournament brackets, and two lucky festival goers will receive a pair of tickets, travel and accommodations to the 2018 NCAA Final Four.”
The Deep End by Vox Media, located at The Belmont at 305 W 6th St., is open from Friday, March 9 at 11 a.m. CST through Sunday, March 11 at 10 p.m. CST. To learn more about the experiential activation and to request an invitation to attend, visit The Deep End website.
For more information about Great Clips, Inc., visit www.greatclips.com and follow Great Clips on social media: Twitter, Facebook, and Instagram.
About Great Clips, Inc.
Great Clips, Inc. was established in 1982 in Minneapolis. Today, Great Clips has 4,200 salons throughout the United States and Canada, making it the world’s largest salon brand. Great Clips is 100 percent franchised, and salons are owned locally by more than 1,200 franchisees across North America. Great Clips franchisees employ nearly 40,000 stylists who receive ongoing training to learn the Great Clips customer care system and advanced technical skills. As a walk-in salon, Great Clips provides value-priced, high-quality haircare for men, women and children. No appointments are needed, and salons are open nights and weekends. Getting a great haircut is more convenient than ever with Great Clips’ Online Check-In and Clip Notes®. To check-in online, visit http://www.greatclips.com.
SOURCE Great Clips, Inc.