McAlister’s Deli Franchisee, The Saxton Group, Launches Cookies for a Cause Campaign in Support of Autism Speaks
April 02, 2018 // Franchising.com // DALLAS - The Saxton Group, McAlister’s Deli’s largest franchisee, will kick off the next iteration of its Cookies for a Cause campaign April 1st. Throughout April, The Saxton Group’s 77 McAlister’s Deli restaurants in Texas, Oklahoma, Kansas, Missouri and Iowa will sell blue sprinkle sugar cookies, with 50 cents of each cookie sold being directly donated to Autism Speaks.
“Part of being a good neighbor means valuing the things that touch the lives of your customers. We’ve heard from many about the great work Autism Speaks does for families impacted by Autism. We’re raising awareness and funds with our delicious cookies and hope this partnership can help enhance the lives of those across the spectrum living in our communities,” said The Saxton Group’s co-CEO, Adam Saxton.
Limited edition blue sprinkle cookies will be sold from April 1 through April 30. For a list of The Saxton Group restaurants offering the cookies, visit http://www.thesaxtongroup.com/locations.
“We are very excited to be working with The Saxton Group and their McAlister’s restaurants this April in support of World Autism Month. Their Cookies for a Cause campaign provides awareness while increasing understanding and acceptance of autism, all of which are so very important to our community. The funds they raise allow Autism Speaks to continue to provide valuable resources. We thank McAlister’s Deli and The Saxton Group for their commitment,” said Autism Speaks’ Vice President of Corporate Development, Peter Morton.
About McAlister’s Deli
Founded in 1989, McAlister’s Deli® is a fast-casual restaurant chain known for its genuine hospitality, sandwiches, spuds, soups, salads, desserts and McAlister’s Famous Sweet Tea™. In addition to dine-in and take-out service, McAlister’s also offers catering with a selection of sandwich trays, box lunches, desserts, a hot spud bar and more. With numerous industry accolades, the McAlister’s brand has more than 400 restaurants in 28 states. The company is headquartered in Atlanta, Ga. For more information, visit www.mcalistersdeli.com, and find McAlister’s on social media at www.Facebook.com/TeaFreaks, www.Twitter.com/McAlistersDeli and www.Instagram.com/McAlistersDeli.
About The Saxton Group
The Saxton Group is a Dallas based multi-unit restaurant franchisee with a 35-year history of exclusively franchising restaurant leading brands. The company is the largest McAlister’s Deli franchisee in the country and is a Restaurant Franchise Monitor Top 100 Franchisee. The Saxton Group is family owned and operated with rich history of multi-unit development. Initially a small operation with a single restaurant, the group has evolved into industry veterans and leaders with over 70 locations in six states. They take pride in operating the McAlister’s Deli brand at the very highest level and forming deep relationships within the communities where their restaurants are located. For more information, please visit www.thesaxtongroup.com.
About Autism Speaks
Autism Speaks is dedicated to promoting solutions, across the spectrum and throughout the life span, for the needs of individuals with autism and their families. We do this through advocacy and support; increasing understanding and acceptance of autism spectrum disorder; and advancing research into causes and better interventions for autism spectrum disorder and related conditions. We empower people with autism and their families with resources, online tools and information covering the life span. Go to AutismSpeaks.org to learn more, donate or join a fundraising walk.
SOURCE McAlister’s Deli