BIGGBY® COFFEE Announces New Vice President of Brand
BIGGBY® COFFEE Has Brought on a Vice President of the Brand Sphere
April 25, 2018 // Franchising.com // East Lansing, MI - BIGGBY® COFFEE is excited to announce a new addition to their leadership team at the Home Office. Jamie Stepanian-Bennett has joined BIGGBY® COFFEE as Vice President of the Brand Sphere. Jamie has years of experience in the marketing industry and a bachelor’s degree in Communication and Media Studies from Michigan State University, as well as a master’s degree in Public Administration from Oakland University.
“2019 is going to be quite a year for us in terms of growth and to prepare for that, and the years to follow, we’ve decided to add a new member to our leadership team, otherwise known as The B Hive,” said Mike McFall, co-CEO. “We’re excited to tap into Jamie’s strategic thinking abilities and his creative mind, which we believe will elevate our brand to the next level,” continued Mike. “Jamie has an energetic and enthusiastic outlook on life. Coupled with his outside-the-box thinking, we believe he will use these personal traits to propel BIGGBY® COFFEE forward, beyond our goals for the coming years,” said Bob Fish, co-CEO.
Jamie joins the BIGGBY® team from a Metro Detroit-based software development company called iwerk. iwerk and BIGGBY® COFFEE have been working together over the last few years to grow and improve their digital properties to include websites, apps, and more. Jamie’s knowledge of the BIGGBY® brand, and the people-oriented workplace culture, make for a smooth transition and strong starting point in his BIGGBY® career.
“I’m thrilled to be joining the BIGGBY® COFFEE family,” said Jamie Stepanian-Bennett, VP of the Brand Sphere. “I have great respect and admiration for where BIGGBY® has been and can’t wait to hit the ground running and help plot out our future. The Home Office and owner/operator community have been so welcoming and I know this is going to be an exciting year for the whole company,” continued Jamie.
About BIGGBY® COFFEE
BIGGBY® COFFEE, East Lansing, Mich.-based, was started with a single store on March 15, 1995. One year later, and on the cusp of opening a second location, Michael McFall and Bob Fish, on a handshake and $4,000, decided to franchise the concept. BIGGBY® COFFEE’s cultural values of Make Friends, Have Fun, B Yourself, and Share Great Coffee help coffee-lovers and the coffee-curious alike benefit from a less pretentious and fun approach to the standard gourmet cafe paradigm. Besides connoisseur-worthy drinks with pronounceable names like Teddy Bear® and Caramel Marvel®, BIGGBY® baristas provide a unique experience focused on brightening their customer’s day. The “Big ‘B’” on the orange background caught on, and today BIGGBY® COFFEE has over 260 cafes open or under contract across nine states including: Michigan, Ohio, Indiana, Illinois, South Carolina, Wisconsin, Kentucky, Florida, and Texas.
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SOURCE BIGGBY® COFFEE