ShelfGenie Engages 919 Marketing Company for Franchise Content Marketing and PR Services
Leading Custom Shelving and Home Improvement Solutions Franchise Partners with National Franchise Marketing and Public Relations Agency to Share ShelfGenie’s Brand Stories with the World
May 21, 2018 // Franchising.com // Atlanta, Ga. - ShelfGenie®, the nation’s leading custom shelving and home improvement solutions franchise, recently announced a new partnership with 919 Marketing, an award-winning national franchise marketing and public relations agency.
According to ShelfGenie’s CEO, Andy Pittman, 919 Marketing will provide consistent content creation and strategic storytelling services that will help ShelfGenie meet and exceed lofty franchise development and same store sales goals.
“I was one of the first franchisees to join the ShelfGenie family when we started franchising a decade ago,” Said Pittman. “I’m very proud of what we’ve accomplished in the fragmented shelving, storage and home improvement industry. However, even though ShelfGenie is the only company of its kind as the nation’s leading custom shelving and home improvement franchise, we have just scraped the surface of our growth potential. It’s time to share our story with the world and 919 Marketing is the perfect partner to help us do just that.”
Pittman joined the ShelfGenie family in 2009 after recognizing the unlimited potential of the unique business concept. Prior to his appointment as CEO, Pittman established himself as one of the system’s highest performing multi-unit franchise owners; serving on the ShelfGenie Franchise Advisory Council and winning multiple Franchisee of the Year Awards. He continues to own and operate seven ShelfGenie territories throughout North Carolina; making him an excellent fit as ShelfGenie’s CEO because he knows exactly what it takes to be a successful franchise owner.
Pittman says ShelfGenie is a marketing driven company and he knows 919 Marketing is the right fit because they have proven experience elevating franchise brands nationally and in local markets.
“Smart franchise marketing investments are the key to success at the franchisor and franchisee level,” said Pittman. “We have seen what 919 Marketing has done for other franchise brands and we know their blend of content creation, digital marketing, social media, and public relations services is a perfect fit for our system.
“Also, 919 is clearly a fit for our culture and core values as they’ve wasted no time proving their worth to us – quickly landing major national stories with Huffington Post and the Wall Street Journal. They are storytelling all-stars and I’m excited to see what we can accomplish together.”
919 Marketing’s Founder and CEO, David Chapman, says he’s thrilled about the new partnership because both companies share the same no-nonsense, results-based principles.
“Like Andy and the ShelfGenie team, we are committed to excellence,” said Chapman. “We have assembled the best team of content marketers and PR professionals in franchising, so we can confidently say we provide franchisors with the most strategic franchise marketing and storytelling solutions in the space. We look forward to helping ShelfGenie elevate national brand awareness, increase same store sales, and generate qualified franchise sales leads.”
For more information about ShelfGenie, please visit www.ShelfGenie.com..
For more information about 919 Marketing, please visit http://919marketing.com/.
ShelfGenie® is the nation’s leading custom shelving and home improvement solutions franchise, Founded in Richmond, Virginia in 2000, ShelfGenie has grown to 160 territories in the U.S. and Canada. ShelfGenie is the first and only franchise offering high impact shelving and home improvement solutions with a purpose: to transform clients lives by designing and implementing custom home solutions that put everything within reach.
ShelfGenie designs, builds, and installs Glide-Out™ Shelving Systems. Our innovative shelving is custom-built to retrofit existing cabinets, resulting in perfectly placed shelves that glide in and out with just the touch of your fingers. With our system, cabinets are organized; storage is accessible, efficient and clutter-free. Glide-Out Shelving works in virtually every cabinet and pantry in the home and is beautiful and highly durable. From the kitchen to the bathroom to the garage, ShelfGenie does it all.
ShelfGenie is a home-based business model providing a niche product within a mature industry. We have highly effective tools and resources in place that allow franchisees to focus on scaling their business. Our franchise model allows the owner to focus on marketing and sales while leveraging designers, installers, and our centralized Business Support Center to handle most day-to-day activities of the business.
For more information about ShelfGenie, please visit www.ShelfGenie.com.
About 919 Marketing
For over a decade, leading franchise brands have trusted 919 Marketing to provide sound marketing strategies and insightful content marketing services that drive measurable results at a reasonable price. Our experienced, senior-level staff is easy to work with and connects with you on a personal level without politics or drama.
As a result, 919 has a well-earned reputation for helping franchise companies accelerate national brand awareness, award franchises, increase revenue for franchisees and improve marketing results.
We provide high-powered strategic planning, public relations, social media, digital marketing, direct marketing campaigns, franchise development support and full creative capabilities — each utilizing proven processes refined over hundreds of client engagements.
Founded in 1996, 919 Marketing Company is headquartered in North Carolina's Research Triangle, recently rated as the #2 best place for business and careers by Forbes, and satellite offices in NY, Miami, Charlotte and Houston.
To learn how we can accelerate the growth of your brand, please e-mail our CEO and Founder, David Chapman.