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Digital Out-of-Home: A Re-Emerging Medium for Franchise Brands

Digital out-of-home advertising is looking like a better bet for reaching customers during the pandemic

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Capriotti's Used OTT Video Ads and Influencers To Boost Same-Store Sales in 2020

Over-the-top advertising and cultivating influencers allowed Capriotti’s to open new stores and record same store sales increases in 2020 Read More >

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Omnichanneling Your Way to Retail Marketing Success in 2021

Going omnichannel in 2021 is the route to increased retail success Read More >

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6 Steps for Delivering Exceptional Customer Service in 2021

Improve your customer service from good to excellent in 2021 using these 6 steps Read More >

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Multi-Unit Franchisee Magazine Q4, 2020

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