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Looking for a new PR agency? Here are the top 10 questions franchisors should include in their RFP
  • David Chapman
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Hiring a franchise PR agency is a big decision, and not to be taken lightly. Before you start the evaluation process, find out if you are ready to work with a PR firm.
  • David Chapman
  • 2,654 Reads   5 Shares
We’ve all seen poorly produced testimonial videos shot at conferences that make franchisees look more like hostages than brand heroes – the videos look forced and often make a negative brand impression.
  • David Chapman
  • 4,163 Reads   7 Shares
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