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Franchising

Inspire your franchisees to spread the word (of mouth!)
  • Martha France
  • 750
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 503
This year's Franchise Consumer Marketing Conference was a superb success, with nearly 350 franchise marketing executives and exhibitors on hand to learn, network, and, hopefully, do a little business.
  • Eddy Goldberg
  • 1,218
Looking to connect with Millennials online?
  • Shawna Ford
  • 1,303
Cowboy Chicken redesigns restaurants from front to back
  • Sean Kennedy
  • 1,006
Using data and tech to recruit franchisees at Capriotti's
  • David Bloom
  • 2,882
Mark Davis acquired a small restoration company called Rocky Mountain Catastrophe in Denver in 1996. He was just 27 and didn't know anything about the restoration industry.
  • Kerry Pipes
  • 794
Franchise Business Review surveys the satisfaction level of low-cost franchisees
  • Franchise Business Review
  • 867
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 1,160
Social media marketing news you can use. This week: 1) Online campaigns to attack brands are increasing; 2) Measuring the effectiveness of paid advertising; 3) Tracking and engaging with the mobile generation; 4) New insights now possible from in-app advertising.
  • Eddy Goldberg
  • 897
TA Restaurant Group rejuvenates Quaker Steak & Lube
  • John Ponczoch
  • 1,142
SPONSORED
Open a OXXO Care Cleaners Franchise
OXXO Care Cleaners® is one of the fastest growing established 24Hr pick up dry cleaning franchise concepts in the world.
The data available through today's manifold third-party resources and related technologies is now required to inform and guide our decisions at every step of the lifecycle of our franchise owners.
  • 1,993
Franchise marketers gather together at the 2017 Consumer Marketing Conference
  • Eddy Goldberg
  • 1,491
How to communicate with the 4 styles of franchise buyers
  • Joe Mathews
  • 1,029
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 1,031
What's wrong with franchise development today - and how to make it right.
  • Art Coley
  • 1,244
Franchise Update goes international with new European partner
  • Kerry Pipes
  • 1,131
Famous Dave's of America Ramps Up Refranchising With New Strategy To Sell All 33 Company-Owned Locations in the Next 2 Years.
  • Multi-Unit Franchisee
  • 2,584
This series, featuring highlights from the 2017 Annual Franchise Development Report (AFDR), continues with a look at the different ways multi-unit operators find new brands.
  • Eddy Goldberg
  • 1,344
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
  • Eddy Goldberg
  • 1,655
What's not to love about big data? To paraphrase Sandy Pentland, the big data guru at MIT: The power of big data is that it is information about what people do, not what they say.
  • Jim Bender
  • 1,521
SPONSORED
Open a Big O Tires, LLC Franchise
With more than 50 years in the tire and automotive maintenance industry, Big O Tires® is proud to be a world-class leader.
The Arby's "We have the meats" slogan will soon be appearing in more places in Canada.
  • Kerry Pipes
  • 2,372
3 ways Firehouse Subs uses email marketing to build its brand
  • Colby Cavanaugh
  • 2,685
Social media marketing news you can use. This week: 1) 6 tips on how applied analytics can improve your decision-making; 2) Latinos' influence on foodservice continues to grow; 3) Big-name advertisers question the basic promise of digital advertising; 4) Calculating the ROI of online reputation management.
  • Eddy Goldberg
  • 1,096
Bloomin' Brands' largest franchisee, Cerca Trova, expands with refranchising acquisition of 45 Outback Steakhouse locations out west.
  • Multi-Unit Franchisee
  • 2,783
Looking for more multi-unit operators? Here's how!
  • By Kay Ainsley
  • 1,257
This series, featuring highlights from the 2017 Annual Franchise Development Report (AFDR), continues with a look at franchisors that exceeded their goals, by category.
  • By Eddy Goldberg
  • 907
Multi-unit franchisee brings new Taco John's location to Virginia, expanding his company to include 7 locations throughout 5 states.
  • Multi-Unit Franchisee
  • 2,015
Social media marketing news you can use. This week: 1) Marriott's new Snapchat campaign; 2) 4 mistakes you could be making with your marketing personas; 3) how to market your brand with Facebook Stories; and 4) new survey examines restaurant customers' plans for the next 12 months.
  • By Eddy Goldberg
  • 1,685
We enter 2017 with a greater than normal number of economic uncertainties for all three major participants in the franchise business model: franchisors, franchisees, and capital providers.
  • By Darrell Johnson
  • 2,533
Golden Corral
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Franchise Update Magazine

Issue III, 2017

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In Loving Memory Of Timothy Gardner (1987-2014)