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Technology & Franchise Law - Franchise Law News

Data breaches are common: more than 300 major breaches involving more than 100 million consumer records are reported each year.
  • By David Zetoony & Louise Nutt
  • 2,932    44
The onset of social media may have taken some by surprise, and others may have written off its arrival anticipating an equally quick departure. Whichever it may be, social media is not a passing fad and should be recognized as an integral part of marketing.
  • By Keith D. Klein
  • 2,294    7
There is an open debate among attorneys over the value of using social media (blogs, Facebook, LinkedIn, and Twitter predominantly) and even websites to generate business for themselves.
  • By Terrence M. Dunn
  • 2,437    17
Consumers have an infinite number of ways and places to talk about your brand. Social media platforms such as Facebook, LinkedIn, Twitter, online blogs, podcasts and YouTube are fundamentally changing the way we work and interact with each other, with an increasing blurring of business, commercial, social and personal communications. As a result, these social media platforms can provide beneficial (and inexpensive) ways for franchisors and franchisees to market and promote their products and services.
  • By: Danell Olson Caron
  • 5,143    151
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