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Site Selection

Franchisees adding new units know the importance of site selection and are always looking for the best tools and advice on finding optimal locations. Whether to boost sales at existing franchise locations or adding new ones, franchisees must identify the best available sites. But how do they find that ideal location, one with great visibility that generates steady customer traffic? Technology tools and research data are available to help franchisees identify the best sites, but which are the best for your organization?

Look here for the latest information on how to find the right site for your next location, best practices in choosing locations, and the suppliers that offer best-in-class solutions.

"Real estate development is one of the hardest things for a franchise," says Philip Schram, chief development officer and chair of Buffalo Wings & Rings.
  • Sara Wykes
  • 1,029
We've all had this experience: We see a store or restaurant we'd hoped to visit, but before we commit to going into the building, we're struck by an uneasy feeling.
  • Marc Collopy
  • 2,447
Hopefully, you are adopting a standardized real estate process that encompasses a clearly defined all-in-one strategy for site selection, lease negotiation, and legal review.
  • By Scott Simcik
  • 5,989
As many of you already know, there are significant changes to lease accounting on the horizon.
  • By Cory Bennett
  • 12,151
If you have a telephone at any of your franchise locations, you are most likely being overcharged. If you have trash service at any of your franchise locations, you are probably paying more than you have to. If you pay for worker's compensation at any of your franchise locations, there are almost assuredly errors in the way your coverage was categorized. To put it more simply, if you have walls, doors, workers, and customers, the monthly bills you're getting are probably too high.
  • By Dan Schneider
  • 10,415
While franchisors typically supply name brand recognition, a proven business concept, and extensive franchisee training and ongoing support, most will not sufficiently help you with your site selection or commercial lease. Deciphering the lease agreement document (often 50 to 60 pages in length) and negotiating the best deal is often left up to you. And negotiating this against an experienced landlord or the landlord's broker can be a challenge. Knowledgeable real estate agents and brokers are specialized sales people.
  • By Dale Willerton
  • 7,732
Every commercial landlord wants national franchises and chain stores for tenants. They have name recognition and a proven track record in business. So when it comes to expanding your own operations and negotiating further leases, lead with your strengths. If you are opening a franchise location, you are automatically more desirable to a landlord. If you are opening your third, fifth, or tenth franchise location, you are even more attractive because you are proven successful! Here are three strategies to implement in your lease negotiations.
  • By Dale Willerton
  • 6,599
Multi-unit franchisee owners should be fully aware of the specific considerations relevant to small commercial site development prior to committing to a lease or property purchase. The challenge of fitting many required components onto a small parcel can be daunting, especially when considered in conjunction with evolving local ordinances and state regulations, which are on the rise. The best method of ensuring that the proposed site will work, and do so in the most efficient manner possible, is to apply rigorous due diligence in the development design process.
  • By Bob Ziegenfuss, P.E.
  • 5,872
A great franchise in a poor location will become a poor business. When it comes to site selection, one difference between an independent tenant and a franchisee is that, presumably, the franchisee will be getting real estate help and support from the franchisor.
  • By Dale Willerton
  • 63,017
Potential franchisees should take a lesson from cautious pedestrians who look both ways before crossing the street. Before paying a substantial franchisee fee, you must be aware and understand that the franchisor may not, or simply won't, be able to handle every related detail for you.
  • By Dale Willerton
  • 2,991
Airport concessions may, at first glance, seem like a risky endeavor. Traffic has been steadily declining for a year - down nearly 12 percent in February 2009 when the FAA released its last traffic statistics - and the barrier to entry remains high. But consider the upside. The largest U.S airports host an average of 60 million passengers each year. Not one U.S. air carrier offers their coach passengers breakfast, lunch, or dinner service on domestic flights. Locations offering healthy, fresh, portable options are limited, yet travelers often have hours to wait for delayed flights, missed connections, or - in the best case scenario - a shorter than average security wait time.
  • By Chris Cheek
  • 5,255
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It's hard to ignore the negative press about the economy, and it's almost impossible not to cringe at the mention of credit rates and loans. But (and there's always a but) the glass remains half full--or possibly even overflowing--for those lucky enough to be tenants in today's real estate market.
  • By Dan Rowe
  • 3,134
Technology tools have become a mainstay for every multi-unit franchisee, used for planning, budgeting, forecasting, and many other daily activities. Today franchisees are embracing technology for demographic research and site selection.
  • Kerry Pipes
  • 3,918
We all know to expect death and taxes, but tenants can add one more thing to that list: lease renewals. A lease begins to expire the day it's signed. Yet, how often have you found yourself scrambling to negotiate a renewal in the last couple of months or weeks before the last day? If you're waiting until the last minute to make the critical decision about renewing, and on what terms, you're clearly not dealing from a position of strength.
  • By: Jeremy Behar
  • 3,720
The legend is familiar: In 1950, Bill Rosenberg opens the first Dunkin' Donuts store in Quincy, Mass. In 1955, he licenses the first franchise. In 1960, his dream of franchisors and franchisees working together is realized in the founding of the International Franchise Association. In the coming years he would become involved in philanthropy and be called the "father of franchising as we know it today" by Nation's Restaurant News
  • 23,057
Golden Corral
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