GeoTargeting For Franchise Recruitment
Geo-Targeting for Franchisee Recruitment
You have defined specific target markets for growth. Now all you need is the right franchisees.
Who are they, how do you reach them and ensure your brand message resonates with the prospect?
In this session, you’ll learn how you can apply marketing strategies for customer research, campaign development and execution along with tools that will support your hyper-local franchisee recruitment initiatives.
Hosted by Lori Merrall, Sr. Director Franchise Development, BrightStar Care.
- Georgia Chasen, Director Franchise Development, Sylvan Learning
- Jennifer Durham, CDO, Checkers & Rally’s Restaurants
- Jack Humbert, VP Franchise Sales & Finance, J.D. Byrider