Michigan Based Franchise Making Nationwide Splash

Shifting Paradigm on Swim Schools

November 18, 2014 // Franchising.com // Goldfish Swim School opened its first franchise location in Birmingham, Mich. Now just 8 years later, with 15 locations in eight states, 450 employees and annual revenue nearly $14 million, Goldfish is arguably the country's fastest growing swim school franchises.

This metro-Detroit based franchise is not only in a strong growth pattern, but more importantly, the franchise has brought about a paradigm shift in how swim safety and lessons are presented to today's children, including:

  • Year-round swim instruction for children 4 months and up.
  • Small class sizes. (Max 4:1 student to teacher ratio)
  • Two heated indoor swimming pools kept at 90 degrees. (Air temperature kept at 92 degrees!)
  • Unique and educational teaching equipment.

About Goldfish Swim Schools

With so many locations and a strong, in-demand service, both awareness and the clientele of Goldfish Swim Schools have grown exponentially. And Goldfish isn't done yet – it's bolstering the aggressive growth through planned schools in new markets, including Pittsburgh, Boston and Washington D.C., with the goal of opening 100 locations by 2024.

Here is current list of locations, and more on the way:

Ann Arbor, MI
Birmingham, MI
Burr Ridge, IL
Canton, MI
Carmel, IN
Chicago, IL
Clarkston, MI
Cleveland East Side, OH
Columbia, MD
Dublin, OH
Farmington Hills, MI
Fishers, IN
Grand Rapids, MI
Macomb, MI
Naperville, IL
Needham, MA
Okemos, MI
Philadelphia, PA
Pittsburgh, PA
Reston, VA
Rochester, MI
St. Charles, IL

SOURCE Goldfish Swim Schools


Michael Zalewski
Vice President
40 Monroe Center NW
Grand Rapids, MI 49503
616.776.3511 or 800.435.9539


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Goldfish Swim School Franchising, LLC »

Established in 2006 by husband and wife team, Jenny and Chris McCuiston, Goldfish Swim School provides swim lessons and water safety instruction to infants and children ages four months to 12 years.


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