Franchise Update Media
Franchise Update Media Digital
Publications
Conferences Education Videos Subscribe
Advertise

RSS Subscribe
Franchise Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

Feature Story:

Up For The Challenge: Jackson Hewitt's New CEO Prepares For Takeoff »

By Kerry Pipes

David Prokupek is not short on experience at the highest level. What's more, he loves a challenge. He has spent more than two decades as a CEO, investor, and board member helping build, finance, and advise high-growth businesses in the consumer, retailing, financial services, marketing services, and communications industries. He hasn't just done these things, he's done them well.
Today he is president and CEO of Jackson Hewitt Tax Service, a full-service tax preparation and related financial services company. He previously served as CEO of Smashburger, and was managing partner and chief investment officer of Consumer Capital Partners, which provided Smashburger with its initial $20 million-plus of funding.
Prokupek is an innovative and strategic thinker who can manage the business today while keeping his finger on the pulse of trends that will help him be successful tomorrow...

Feature Story:

IFA Appeals To Stop Seattle's Discrimination Against Franchise Business Owners »

Multi-Unit Franchisee

Franchisees in Seattle have the International Franchise Association (IFA) on their side. The group is appealing a recent decision in federal court that allows the city of Seattle to discriminate against small franchised businesses as part of the city's 2014 minimum wage law. The IFA sought a preliminary injunction, which was denied by U.S. District Judge Richard A. Jones court in mid-March.
The IFA and five Seattle franchisees have given notice that they will appeal Judge Jones' decision to the United States Court of Appeals for the Ninth Circuit. The original lawsuit filed in June 2014 requested fair treatment for franchises under the law, which treats them as large, national companies, rather than the small, locally-owned businesses...

Feature Story:

Richard Paek Promotes Communication From The Top Down...and Gets Results »

Multi-Unit Franchisee

Longtime Jiffy Lube franchisee Richard Paek has discovered that seeing is believing. Paek, who opened his first Jiffy Lube in 1992, has built a multi-unit system that emphasizes transparency inside and out. If there is a sales, customer service, or employee performance stat to be had, Paek will use it to rank, reward, and motivate his team.
"'No sugarcoating' is one of our favorite quotes," says Paek, CEO of Newport, Calif.-based Allied Lube Inc., which operates 75 Jiffy Lube service centers in California and Texas.
This focus on sharing the facts with his 800 employees is paying off. With estimated annual revenue of more than $60 million, Allied Lube's growth outpaced the 2,000-unit Jiffy Lube chain by 9 percent in 2012, 7 percent in 2013, and is on track to three-peat growth in 2014...

Feature Story:

We're All In The Customer Service Business! »

By John Tschohl

After 40 years focused solely on customer service I continue to devote my time and energy to helping businesses create a service culture. The point I try to get across to everyone is: you are in the service business. Most companies think they're in manufacturing or retail. It's a paradigm switch.

Amazon is successful because it understands it's a customer service company that just happens to be the largest Internet-based retailer in the world. Does it pay off to be focused solely on customer service? Amazon's net sales increased 20% in 2014 to $88.99 billion, compared with $74.45 billion in 2013. Answer: Yes, it does... they celebrate excellent customer experiences.

Here are the six steps to creating a service culture...

Feature Story:

Social Media Roundup: March 24, 2015 »

By Daniel Lieberman

How To Use Pinterest Guided Search
Pinterest beefed up its search capabilities for mobile devices with the launch of Pinterest Guided Search a year ago in April. "Essentially, 'guides' are filters. When you click on a guide it will narrow your search results in an effort to give you more of what you are looking for," writes Vanessa Williams on Ignite Social Media. According to Pinterest, she writes, guided search has been effective. "Pinterest says that, on average, a Pinner clicks on 3.6 guides per day when searching. The more a user searches, the better the results are. Pinterest adapts your search preferences for future personalization." Here's how to use it to your brand's best advantage, says Williams:

Feature Story:

Fastsigns Franchisee Advocates For Industry At U.S. Chamber Event »

Multi-Unit Franchisee

Fastsigns franchisee Clint Ehlers is taking a stand in support of the franchise industry at this week's U.S. Chamber of Commerce event, "The National Labor Relations Board (NLRB) and the Joint-Employer Standard: New Interpretations, New Liabilities and the Impact on Other Statutes."
Ehlers owns and operates Fastsigns locations in Lancaster and Willow Grove, PA. This isn't his first time to speak up about the issue. He previously took a stance against the ruling in an appearance on September 9, 2014, testifying before Congress against the "joint employer" decision, with Catherine Monson, CEO of Fastsigns International.
As a pervasively critical issue within the franchise industry--among franchisors, franchisees, and employees alike--the NLRB's ruling on the Joint-Employment Standard will be addressed by Ehlers at the March 20th event, including the threat to locally-owned and operated franchise businesses across the nation that provide incredible value to communities by providing jobs, products/services, and sales tax revenue...

Feature Story:

Georgia Franchisees Are Back To Fazoli's »

Multi-Unit Franchisee

Allen Peake and Mike Chumbley are the powers behind C&P Restaurant Company, a Macon, Georgia-based company that operates Captain D's and Cheddar's locations. The duo has just inked a deal for six Fazoli's restaurants in Georgia and South Carolina.
The new deal brings Peake and Chumbley back to Fazoli's. As executives and minority owners of RMS Family Restaurants - where they worked together for 15 years - they previously operated 12 Fazoli's in Florida, Georgia, and South Carolina. RMS sold its Fazoli's restaurants in 2000; they eventually were closed.
Under the new agreement, C&P Restaurant Company plans to open Fazoli's restaurants in Macon, Warner Robins, Athens, Augusta, Columbus, and Savannah.
"We always knew that we wanted to again be part of Fazoli's, and now the timing is right," says Peake...

Feature Story:

Selling Franchises To Millennials »

By Dan Santy

As a franchise organization, there is no doubt your marketing department is focused on the Millennial audience as a potential customer base. You've read scores of articles describing the size of this generation, as well as their potential spending power in the coming years. They have outgrown the Baby Boomers in numbers, and they will outspend them as well in the coming years.

But Millennials are also an emerging target for your franchise sales efforts. A recent independent research study uncovered insights that illuminate how attractive this group is as potential franchisees. For instance, the Great Recession stunted the opportunities and financial growth of Millennials in traditional career tracks. With companies downsizing and closing doors, hiring and upward mobility slowed or ceased...

Feature Story:

2015 AFDR Highlights: Mobile Prospects Continue To Expand »

By Eddy Goldberg

This newsletter is presenting an ongoing series of highlights from the 2015 Annual Franchise Development Report (AFDR). The 2015 AFDR is based on responses from 139 franchisors representing 36,313 units (32,693 franchised and 3,620 company-owned). This week: The Growth of Mobile Prospects Has Exploded.

The percentage of prospects making contact using their phones almost doubled from August 2013 to August 2014 (23 percent to 42 percent), according to research conducted by Landmark Interactive. Contact made using desktop computers fell from two-thirds (65 percent) in August 2013 to less than half (46 percent), mirroring the ongoing shift to the use of smartphones in everyday life. Tablet use held steady at 1 in 10 (12 percent). In August 2012, those numbers were 10 percent for phones, 8 percent for tablets, and 83 percent for desktops...

Feature Story:

Cybersecurity Tips For Small Business Operators »

By Darren Guccione

From Target and Home Depot, to Apple's iCloud, Sony, and Anthem, it seems there's a new security breach announced every other week. Polls indicate that 50 percent of small- to medium-sized businesses believe they are immune to targeted cyber-attacks because criminals are more focused on large corporations. The reality is these companies are easy targets because they don't invest in new tools to defend against today's new breed of cyber attacks.  All companies, regardless of their size, are at risk.
Older, traditional security solutions are based on technologies that rely on knowing something about the attack, such as the vulnerability targeted, the malware used, or the reputation of the email sender. These tools may block basic known malware, but they are incapable of identifying today's dynamic, multi-vector, multi-stage attacks...

Feature Story:

Auntie Anne's CMO Heather Neary »

By Philip St. Jacques

Leading and innovating the marketing strategy for a 1,300-location franchise concept in a highly competitive industry and retail environment is a monumental challenge. For almost 10 years, Auntie Anne's CMO Heather Neary and her team continue to lead the brand to new levels of growth year over year. As part of Focus Brands International, owned by Roark Capital, how does a simple product concept evolve into a ubiquitous brand that becomes a category leader and, more important, what are the keys to her success?

In the following interview with CMO Outlook (CMOO), Neary shares insights into her unique perspective on her marketing approach, and the relationship between national marketing strategies and how thousands of franchisees unify to execute locally against a single goal...

Feature Story:

6 Tips For Taking Leaps Of Faith »

By Scott Petinga

As a former Marine, cancer survivor, and highly successful serial entrepreneur, I've learned a thing or two about risk. If you're happy languishing in a gelatinous pool of indifference and stagnation then, by all means, keep doing what you're doing. If you're ready to take a leap and change things for the better, here's some wisdom to get you started:

1. Realize you take risks every day. Getting up, answering the phone, and heading out the door are all risks, albeit minor ones. However, every time you do those things you're putting yourself out there--you're even risking rejection daily in your professional and personal life. You do these things every day and survive. Trust me, it won't kill you. You are very capable of risk taking...

Feature Story:

Social Media Roundup: March 10, 2015 »

By Daniel Lieberman

Twitter and Instagram: Fakes Out!
Time for some Twitter and Instagram housekeeping. "Fake followers on social media accounts clutter your stream, reduce your engagement, expose you (and your legitimate followers) to phishing or spam, and put you at risk for having your account deleted. And fake followers can't buy your product or service!" writes Lisa Karl on Social Media Examiner. "The only purpose for fake accounts is spamming or, in the case of fake accounts that were bought, pumping up someone's reputation," adds Karl, a partner and founder at Savvy Digital Business, a social media strategy firm focusing on small-businesses. At Twitter, fake accounts can even lead to account deletion, in extreme cases. Here are four tools to help you find and get rid of the fakes...

Feature Story:

NLRB Ruling Hits Home With Husband And Wife Franchisee »

By Djenane Bartholomew

Every day my husband and I make decisions that affect the lives of 450 people and their families. It's a lot of responsibility but above all a labor of love. It is all part of being local franchise owners and living our American dream. The franchise model has been a gateway for millions of people over the years to achieve small business ownership, many of them from racial or ethnic minority groups. It is important to not only preserve, but to strengthen this business model.
My husband came from Grenada and worked for the UPS for over 20 years. As a young man, he had the foresight to invest in a property in Brooklyn that grew in value over the years. Blessed with some money when we sold it, we considered how to invest our good fortune into a new livelihood and soon discovered that franchising was the way to go for us...

Feature Story:

5 'Best Ways' To Build Your Sales Team »

By Steve Olson

If you are a young franchise company or in the midst of a turnaround effort, you have choices for developing a high-performance franchise sales program. I don’t promote one avenue over the other, because there simply is no single “best way” for all concepts. The type of business, franchise program, corporate resources, leadership philosophies, and other extenuating circumstances will influence which road to take. Here are your choices:

1) Do it yourself. This is still the most popular approach, but it requires the ability to free yourself from old thinking that may no longer work in the current market. For start-up companies, I strongly recommend that the founder is a) coached by a franchise sales consultant, and b) personally involved in the initial franchise sales process...

Feature Story:

Gary Grace Shines Bright During 35 Years Of Success »

Gary Grace is no stranger to franchising...and no stranger to success. He has been named the top franchisee in the country by Inc. magazine. He worked with Supercuts to open 86 salons in the New York metro region, including 6 in one day, establishing the brand in a new market. He's been featured in industry trade magazines. And he has served as chair of Franchise Update's Multi-Unit Franchising Conference.
But in the world of franchising, what he's done for Supercuts--and the people who have worked for him--shines the brightest. During his career, he's instituted or enhanced employee benefit programs, including performance incentives for all employees, a management evaluation program, increased education and training at all levels including quarterly workshops for stylists, an annual awards event, and more...

Feature Story:

2015 AFDR Highlights: How MUFs Find New Brands »

By Eddy Goldberg

This newsletter will present an ongoing series of highlights from the 2015 Annual Franchise Development Report (AFDR). The report is based on responses from 139 franchisors representing 36,313 units (32,693 franchised and 3,620 company-owned). This week: How multi-unit franchisees find new brands.

It's no secret that for most franchisors, experienced multi-unit operators are the gold standard. Their track record of success, along with their solid organization and infrastructure, makes them a safe bet - and a good one. Where these savvy operators go to look for new brands to expand their portfolio should be of utmost importance to expansion-minded franchisors seeking to connect.

Nearly two-thirds (62%) said they attend trade shows to find new opportunities...

Feature Story:

Transparency Ahead!: Prospects Are Demanding New Levels Of Information »

By Paul Wilbur

Prospective franchisees have lots of questions: How do I purchase a unit? Can I buy more than one? What will my territory be? How much does it cost? What are the royalty payments? How much training and ongoing support should I expect?
These are questions franchisors are accustomed to addressing and that regulatory documents confirm, but they are not the most important questions on the minds of prospects: How much can I reasonably expect to make? What is the likelihood I may lose my investment?
Franchisors find lots of reasons to justify not answering these two questions. That won't go on much longer. The market is rapidly requiring changes that will force franchisors to confront these questions. I offer three recent trends that clearly demonstrate a new level of transparency is moving to the forefront of the franchise business model...

Feature Story:

The Power Of Customer Insights: Understanding The Power Of Fact-Based Marketing »

By Jack Mackey

"Insight is a new configuration of knowledge that breaks the existing pattern of thinking in an unexpected way." This definition of insight comes from Luke Williams, professor of marketing and innovation at the NYU Stern School of Business. In short, insights drive intelligent marketing decisions that, when executed well, drive growth. Williams spoke at the Franchise Consumer Marketing Conference in Atlanta in June.
There it was also my pleasure to host part of a wide-ranging panel discussion on marketing strategy, planning, execution, results, and measurement. Executives contributed their insights obtained in diverse industries from child education to senior services. Retailers, personal service providers, and restaurant operators all shared surprising lessons...

Feature Story:

Building A Billion-Dollar Brand: Wingstop's Global Growth Appears To Be Unstoppable »

By Kerry Pipes

Charlie Morrison wasn't looking for a new opportunity. He was already at the helm of Pizza Inn and was the driving force behind the brand's innovative Pie Five concept. But in June 2012, he couldn't turn down the opportunity to take the reins at Dallas-based Wingstop, which he says offered him the chance to run a larger, growing company in an expanding market space.
Wingstop now has more than 650 restaurants worldwide and signed commitments for more than 500 more, the most in the brand's history. In 2013, the company notched its 10th consecutive year of same-store sales increases (9.9 percent), and domestic AUV rose to $974,000.
"In fact, over the past 2 years, our same-store sales have grown 23.6 percent," says Morrison. "That is almost unheard of in the fast-casual segment and certainly for chains our size, and we expect the strong momentum to carry forward this year...



Hot Opportunities

Papa Murphy's Take 'N' Bake Pizza Franchise Opportunity

Papa Murphy's Take 'N' Bake Pizza
The world's largest, fastest growing Take 'N' Bake pizza franchise is...

Add
Doc Popcorn Franchise Opportunity

Doc Popcorn
Doc Popcorn is revolutionizing the way people snack in high-traffic...

Add
Jimmy John's Gourmet Sandwich Shops Franchise Opportunity

Jimmy John's Gourmet Sandwich Shops
Jimmy John's franchise success is built upon an unyielding commitment to...

Add
Pet Supplies Plus Franchise Opportunity

Pet Supplies Plus
With over twenty-five years of successful retail franchise experience and...

Add
Archadeck Franchise Opportunity

Archadeck
Archadeck is proud to be North America's leading designer and builder of...

Request Information
Minuteman Press International Franchise Opportunity

Minuteman Press International
Minuteman Press has been the leader in the printing & graphics...

Add
Bricks 4 Kidz Franchise Opportunity

Bricks 4 Kidz
Bricks 4 Kidz provides project-based programs designed to teach principles...

Add
Oxi Fresh Franchise Opportunity

Oxi Fresh
OXI FRESH is a GREEN Carpet Cleaning Franchise and one of Entrepreneur's...

Add

The Franchise Buzz:


A Franchise Update Media Group Production Franchise Update Media Group | P.O. Box 20547 // San Jose, CA 95160 // PH. (408) 402-5681
Copyright © 2001 - 2015. All Rights Reserved. Site Hosting Provided By: wishVPS on FUMG3
0
Your Request List:
No Opportunities Saved