Pure Barre Celebrates 300th Studio Opening

North America's Leading Barre Concept Positioned for Further Expansion

April 23, 2015 // Franchising.com // SPARTANBURG, S.C. - Pure Barre, the largest and most established barre concept in North America, is pleased to announce the opening of its 300th location. The franchise has experienced consistent and unprecedented expansion throughout its history, showing a growth of more than 50 percent from 2013 to 2014 alone. Now with locations in 42 states, along with the District of Columbia, Pure Barre is forecasting steady growth and has plans to expand to Canada by year-end.

With three times the presence of any other barre concept, Pure Barre is the clear market leader in the barre sector and a dominant force in the growing boutique fitness industry. Pure Barre is rigorous in its selection of new franchisees and attributes much of its success to organic interest from a dedicated following – 90 percent of franchise owners begin as Pure Barre clients before turning their love of the technique into a business. Pure Barre offers a consistent and unmatched client experience in all of its locations by providing studio partners with an elevated training and support program.

"We've taken great care to establish Pure Barre as the leader in the barre segment by focusing on providing an effective and continuously evolving technique and unparalleled community atmosphere in our studios," said Sloan Evans, chief executive officer at the company. "Because of that standard, we have attracted amazing business partners and loyal clients across the nation."

Pure Barre has experienced strong momentum in 2015 with 22 new studios, including the opening of the brand's first locations in Hawaii and New Hampshire in the last month. The 300th studio recently opened in Augusta, GA and is owned and operated by Jill Garner-Kraft, who discovered Pure Barre as a beneficial asset while training for a marathon. Like many, Garner-Kraft quickly discovered the power of the Pure Barre technique and spent time as a Pure Barre instructor before deciding to further cultivate her passion for the concept by opening up her own studio.

For more information on Pure Barre and its 300 locations across the nation, please visit www.purebarre.com.

About Pure Barre

With more than 300 studios, Pure Barre is the largest, most established barre franchise in North America. Pure Barre classes offer an extremely effective total body workout that lifts your seat, tones your thighs, abs and arms, and burns fat in record-breaking time. With a unique franchise business model, Pure Barre has created an opportunity for woman to pursue their dreams doing what they love. To help enthusiasts bring the lifestyle into their homes, Pure Barre also offers an extensive series of at-home DVDs as well as exercise equipment and apparel. Visit www.purebarre.com to learn more.

SOURCE Pure Barre


Kelsey Comstock


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With more than 350 studios, Pure Barre is the largest, most established barre franchise in North America.


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