Cousins Subs® Donates $50,000 To Vince Lombardi Cancer Foundation

Combos For A Cure Proceeds to Support Local Cancer Care, Technology and Research

October 19, 2016 // // MILWAUKEE – Through its annual Combos For A Cure fundraiser, Cousins Subs® raises $50,000 for Wisconsin-based nonprofit - the Vince Lombardi Cancer Foundation (VLCF).

In September, Cousins invited the local community to tackle cancer alongside its Wisconsin restaurants as a portion of every combo meal sold benefited local cancer care and research. Cousins’ Make It Better Foundation - a nonprofit charitable organization dedicated to funding local organizations that address health and wellness, hunger and youth education - also contributed to the cause helping to reach the $50,000 fundraising goal.

“Cousins Subs has a longstanding history of giving back to the communities we call home,” said Justin McCoy, vice president of marketing at Cousins Subs. “As a result of our mission to Believe in Better, Cousins partnered with VLCF for a second consecutive year due to the organization’s proven success in providing much needed aid to those battling cancer. Thank you to all who helped in our mission to create more cancer-free tomorrows.” 

Donations to VLCF directly enhance Aurora Cancer Care programs and support locally-led, patient-centered cancer research, care and advanced technology for better outcomes in cancer throughout Wisconsin.  

“Cousins Subs is a critical teammate in the trenches,” said Erin Hareng, executive director of the Vince Lombardi Cancer Foundation. “With Cousins Subs, we know we can win the fight against cancer.”

The Wisconsin-based organizations first teamed up to tackle cancer in September 2015 with the launch of Combos For A Cure. Through the tremendous support of the local community, Cousins met its first-year goal of $50,000 - leading to a total contribution of $100,000 to the fight against cancer over the last two years.

In 2016, approximately 33,000 people in Wisconsin will be newly diagnosed with cancer. One out of four of them will choose Aurora Cancer Care. VLCF has a more than 30-year relationship with Aurora Cancer Care with a shared commitment to providing exceptional local cancer care.

For more information about Combos For A Cure visit

About Vince Lombardi Cancer Foundation

The Vince Lombardi Cancer Foundation was established in 1971 after the great Coach Lombardi passed away at the young age of 57 from colon cancer. Through its more than 30-year relationship with Aurora Health Care, the Vince Lombardi Cancer Foundation has contributed more than $18 million to cancer care and research across Wisconsin. Donations to the Vince Lombardi Cancer Foundation directly support innovative research and cancer care throughout the state. For more information on the Vince Lombardi Cancer Foundation visit

About Cousins Subs

Wisconsin-based Cousins Subs®, a family-owned, fast casual sub shop established in 1972 by Bill Specht and his cousin, is driven by the mission to Believe in Better – both in the quality of food it serves and in the communities it supports. Cousins Subs and its franchisees operate more than 100 sub sandwich shops throughout Wisconsin and Arizona, providing guests with quality deli fresh and made to order grilled subs using only the freshest ingredients on its signature bread baked daily. For more information, visit You can also find Cousins Subs on Facebook, Twitter and Instagram.

About Cousins Subs Make It Better Foundation

Established in 2013 as an extension of Cousins Subs® mission to Believe in Better, the Make It Better Foundation is a nonprofit charitable organization that aims to improve the general welfare and quality of life in the communities Cousins Subs serves. The Foundation is dedicated to funding three areas of interest that are vital to any community: health and wellness, hunger and youth education. For more information on the Make It Better Foundation, visit

SOURCE Cousins Subs®

Media Contacts:

Chelsea Schwabe
PR Manager
Cousins Subs

Erin Hareng
Executive Director
Vince Lombardi Cancer Foundation


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Wisconsin-based Cousins Subs® is driven by the mission to Believe in Better, both in the quality of food it serves and in the communities it supports.


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