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By Darrell Johnson | Read Full Story
Against a background of greater economic uncertainty in 2008, will franchise development become more difficult?
In a word, yes. To be clear, the franchise business model is alive, well, and growing. This decade's accelerating growth in units and expansion of companies embracing the franchise business model are testament to that. However, it appears that more challenging times are awaiting us in 2008. Here are some of the reasons—and suggestions for what franchisors can do.